Montana T. Herron

USAA INVESTMENT SERVICES COMPANY

Tampa, FL 33619

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CRD#: 7270452

Professional summary

Montana Tori Herron, who also goes by Montana Tori May, is a registered financial advisor currently at USAA INVESTMENT SERVICES COMPANY located in Tampa, Florida.

Montana is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2020. Montana has worked at 4 firms and has passed the Series 66, Series 7TO, Series 6TO and SIE exams.

Question & Answer

Are you a "fiduciary"?

Yes

Aliases

Montana Tori May

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

*577754 - Notary Public of Florida; Investment Related - No; Lithia, Florida; Consulting; Officer (Proprietor, Partner, Officer, Director, Employee, Trustee, Agent); 07/2016; During Business Hours: 0; After Business Hours: 1; Administrative //the name of the other business; D&M Herron Enterprises Corp whether the business is investment-related; NO the address of the other business; personal residence the nature of the other business; S corporation for selling items on Amazon your position; vice president the start date of your relationship;08/03/2023 the approximate number of hours/month you devote to the other business; 8 hours per month the number of hours you devote to the other business during securities trading hours; none and briefly describe your duties relating to the other business; listing items to sell on Amazon *578061 - D&M Herron Enterprises, Corp; Investment Related: No; Lithia, Florida; Retail/Online Stores; Officer (Proprietor, Partner, Officer, Director, Employee, Trustee, Agent); 03/2023; During Business Hours: 0; After Business Hours: 10; Business Development/Growth

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Montana Tori Herron's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

CRS (Client Relationship Summary) - BD

Click below to view Montana Tori Herron's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

None

Experience

Current

November 4, 2024 - Present

USAA INVESTMENT SERVICES COMPANY

Office #1: 9527 Delaney Creek Blvd., Tampa, FL 33619

RIA

CRD#: 5475

Tampa, FL

Current

November 4, 2024 - Present

USAA INVESTMENT SERVICES COMPANY

Office #1: 9527 Delaney Creek Blvd., Tampa, FL 33619

RIA

CRD#: 5475

Tampa, FL

Past

December 20, 2023 - June 25, 2024

MORGAN STANLEY

RIA

CRD#: 149777

Tampa, FL

Past

December 20, 2023 - June 25, 2024

MORGAN STANLEY

CRD#: 149777

Tampa, FL

Past

March 23, 2023 - December 18, 2023

USAA INVESTMENT SERVICES COMPANY

RIA

CRD#: 5475

TAMPA, FL

Past

June 27, 2022 - December 18, 2023

USAA INVESTMENT SERVICES COMPANY

CRD#: 5475

TAMPA, FL

Past

February 12, 2021 - October 21, 2021

NYLIFE SECURITIES LLC

CRD#: 5167

LITHIA, FL

Past

November 12, 2020 - December 4, 2020

WOODMEN FINANCIAL SERVICES, INC.

CRD#: 117365

OMAHA, NE

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".

USAA INVESTMENT SERVICES COMPANY

USAA INVESTMENT MANAGEMENT CO. | USAA WEALTH MANAGEMENT | USAA INVESTMENTS | USAA INVESTMENT SERVICES COMPANY | USAA INVESTMENT MANAGEMENT COMPANY

CRD#: 5475 / SEC#: 801-126328, 8-41241

RIA

Registered Investment Advisory firm - SEC (8/3/2022 Approved)

Arizona

Registered Investment Advisory firm - SEC (8/19/2022 Terminated)

Colorado

Registered Investment Advisory firm - SEC (8/24/2022 Terminated)

Florida

Registered Investment Advisory firm - SEC (8/19/2022 Terminated)

Texas

Registered Investment Advisory firm - SEC (8/19/2022 Terminated)

Broker-Dealer Firm Regulated by FINRA (Dallas district office)

Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR

means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

Alabama
(11/4/2024)

Alaska
(11/4/2024)

Arizona
(11/4/2024)

Arkansas
(11/4/2024)

California
(11/4/2024)

Colorado
(11/4/2024)

Connecticut
(11/4/2024)

Delaware
(11/4/2024)

District of Columbia
(11/4/2024)

Florida
(11/4/2024)

IAR

Florida
(11/5/2024)

Georgia
(11/4/2024)

Hawaii
(11/4/2024)

Idaho
(11/4/2024)

Illinois
(11/4/2024)

Indiana
(11/4/2024)

Iowa
(11/4/2024)

Kansas
(11/4/2024)

Kentucky
(11/4/2024)

Louisiana
(11/4/2024)

Maine
(11/4/2024)

Maryland
(11/4/2024)

Massachusetts
(11/4/2024)

Michigan
(11/4/2024)

Minnesota
(11/4/2024)

Mississippi
(11/4/2024)

Missouri
(11/4/2024)

Montana
(11/4/2024)

Nebraska
(11/4/2024)

Nevada
(11/4/2024)

New Hampshire
(11/4/2024)

New Jersey
(11/4/2024)

New Mexico
(11/4/2024)

New York
(11/4/2024)

North Carolina
(11/4/2024)

North Dakota
(11/4/2024)

Ohio
(11/4/2024)

Oklahoma
(11/4/2024)

Oregon
(11/4/2024)

Pennsylvania
(11/4/2024)

Puerto Rico
(11/4/2024)

Rhode Island
(11/4/2024)

South Carolina
(11/4/2024)

South Dakota
(11/4/2024)

Tennessee
(11/4/2024)

Texas
(11/4/2024)

IAR

Texas
(11/4/2024)

Utah
(11/4/2024)

Vermont
(11/4/2024)

Virgin Islands
(11/4/2024)

Virginia
(11/4/2024)

Washington
(11/4/2024)

West Virginia
(11/4/2024)

Wisconsin
(11/4/2024)

Wyoming
(11/4/2024)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state. Note: This rule does not apply to broker-dealer activity.

Exams

State Security Law Exam

IAR

Series 66

Date: 2/16/2023

Uniform Combined State Law Examination

General Industry/Product Exam

Series 7TO

Date: 6/25/2022

General Securities Representative Examination

General Industry/Product Exam

Series 6TO

Date: 11/12/2020

Investment Company Products/Variable Contracts Representative Examination

General Industry/Product Exam

SIE

Date: 6/12/2020

Securities Industry Essentials Examination

SRO Registrations

FINRA

Current Firm

USAA INVESTMENT SERVICES COMPANY

USAA INVESTMENT MANAGEMENT CO. | USAA WEALTH MANAGEMENT | USAA INVESTMENTS | USAA INVESTMENT SERVICES COMPANY | USAA INVESTMENT MANAGEMENT COMPANY

CRD#: 5475 / SEC#: 801-126328, 8-41241

RIA

Registered Investment Advisory firm - SEC (8/3/2022 Approved)

Arizona

Registered Investment Advisory firm - SEC (8/19/2022 Terminated)

Colorado

Registered Investment Advisory firm - SEC (8/24/2022 Terminated)

Florida

Registered Investment Advisory firm - SEC (8/19/2022 Terminated)

Texas

Registered Investment Advisory firm - SEC (8/19/2022 Terminated)

Broker-Dealer Firm Regulated by FINRA (Dallas district office)

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Contact information

Main Address

9800 Fredericksburg Road, San Antonio, TX 78288-0227

Mailing Address

9800 Fredericksburg Road, San Antonio, TX 78288-0227

Phone number

(800) 531-7960

Established

Delaware since 09/01/1988

Firm type

Corporation

Fiscal year end

December

Firm Size

Medium

# of Employees

152

SEC notice filing (51 States and Territories)

FINRA licenses (53 States and Territories)

Documents

Customer Relationship Summary (CRS / SEC)

Customer Relationship Summary (CRS / FINRA)

Latest Form ADV

Part 2 Brochures

ISCO PART2A INVESTMENT SERVICES BROCHURE MAY 2025 (5/29/2025)

ISCO FOMR ADV PART 2B BROCHURE SUPPLEMENT MARCH 2025 (3/31/2025)

Direct owners and executive officers

Name	Position	CRD#
USAA INVESTMENT CORPORATION (PARENT CO.)	SHAREHOLDER
BEALL, KEVIN DOUGLAS	VICE PRESIDENT, DIRECTOR	4202452
CARTER, BRANDON DANE	DIRECTOR, CHAIRMAN OF THE BOARD	2939393
ECK, FRANK THOMAS IV	SECRETARY	7979835
FLORES, JENNIFER MARGRET	FINOP AND PRINCIPAL FINANCIAL OFFICER	4175069
HANKS, KARE ELIZABETH	DIRECTOR, VICE PRESIDENT	2883762
MUIR, JAMES DYER	CHIEF COMPLIANCE OFFICER	2801996
PEREZ-ROSSELLO, MADELINE IVETTE	ASSISTANT VICE PRESIDENT AND PRINCIPAL OPERATIONS OFFICER	4033239
STORK, MARY ELIZABETH	DIRECTOR	2960253
WHITE, WILLIAM SWEENEY	PRESIDENT, VICE-CHAIRMAN, DIRECTOR	4843743

Disclosures

Regulatory Event	1
Arbitration	4

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

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Firm Stability Insights

Montana T. Herron

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Montana Tori Herron's CRS (Customer Relationship Summary).

CRS (Client Relationship Summary) - BD

Click below to view Montana Tori Herron's CRS (Customer Relationship Summary).

Certified licenses

Experience

USAA INVESTMENT SERVICES COMPANY

MORGAN STANLEY

MORGAN STANLEY

USAA INVESTMENT SERVICES COMPANY

USAA INVESTMENT SERVICES COMPANY

NYLIFE SECURITIES LLC

WOODMEN FINANCIAL SERVICES, INC.

Primary Firm SEC Registration

USAA INVESTMENT SERVICES COMPANY

State Registrations and Notice Filings

Exams

Series 66

Date: 2/16/2023

Series 7TO

Date: 6/25/2022

Series 6TO

Date: 11/12/2020

SIE

Date: 6/12/2020

FINRA

Current Firm

USAA INVESTMENT SERVICES COMPANY

Contact information

SEC notice filing (51 States and Territories)

FINRA licenses (53 States and Territories)

Documents

Part 2 Brochures

Direct owners and executive officers

Disclosures

Red Flags

Company Information

USAA INVESTMENT SERVICES COMPANY

TRUST BUT VERIFY

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