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Trevor William Holly

SAGE, RUTTY & CO.
ROCHESTER, NY
·CRD# 6215542·8 years experience

Professional Summary

Trevor William Holly is a registered financial advisor currently at SAGE, RUTTY & CO., INC. located in Rochester, New York. Trevor is registered as a RR (Registered Representative) and started their career in finance in 2017. Trevor has worked at 1 firm and has passed the SIE, Series 7 and Series 24 exams.

At a Glance

Best-Interest Standard

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

There are no additional aliases reported.

Blog Corner

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Videos & Posts

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

8 years in the financial services industry

Current & Past Employments

SAGE, RUTTY & CO., INC.·CRD# 3254
RIA
BD
1. 100 Corporate Woods Suite 300, Rochester, NY 146232. 100 Corporate Woods Suite 300, Rochester, NY 146233. 100 Corporate Woods Suite 300, Rochester, NY 14623
December 21, 2017 - Present

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Current Firm

SAGE, RUTTY & CO., INC.
SAGE, RUTTY & CO., INC.

SAGE RUTTY TRUST | SAGE, RUTTY & CO., INC.

CRD#: 3254 / SEC#: 801-35917, 8-533
RIA
Registered Investment Advisory firm - SEC (1/26/1990 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Woodbridge district office)

Contact Information

Main Address

100 Corporate Woods Suite 300, Rochester, NY 14623

Mailing Address

100 Corporate Woods Suite 300, Rochester, NY 14623

Phone Number

(585) 232-3760

Established

New York since 02/11/1937

Firm Type

Corporation

Fiscal Year End

December

Firm Size

Small

# of Employees

36

SEC notice filing (11 States and Territories)

Registered to provide investment advisory services in 11 US states and territories.

FINRA licenses (46 States and Territories)

Registered to provide investment advisory services in 11 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Customer Relationship Summary (CRS / FINRA)Latest Form ADV

Part 2 Brochures

FIRM BROCHURE 09.15.2026 (9/21/2026)

Direct owners and executive officers

NamePositionCRD#
HOLLY, AUDREY WELLERSHAREHOLDER—
HOLLY, WAYNE FOSTEREXECUTIVE CHAIRMAN, SHAREHOLDER, DIRECTOR1019229
NUGENT, KIM LISBETHSENIOR VICE PRESIDENT, FINANCIAL ADVISOR, SHAREHOLDER4759283
PARKER, DOUGLAS EVANS IIIDIRECTOR, SHAREHOLDER, FINANCIAL ADVISOR, SENIOR VICE PRESIDENT1772713
HOLLY, TREVOR WILLIAMPRESIDENT, CEO, SHAREHOLDER6215542
BURKE, JAMES PAULSECRETARY, VICE PRESIDENT, SHAREHOLDER2226672
CONWAY, CHELSEA LEIGHDIRECTOR7976777
DENNIS, CORINNE MARIECHIEF COMPLIANCE OFFICER6454049
EHRLICH, CURT ALLENSENIOR VICE PRESIDENT, FINANCIAL ADVISOR, SHAREHOLDER4659166
FALVEY, ROBERT JOHNSHAREHOLDER (10/1996)1926374
FROOD, LAURA SUZANNEFINANCIAL ADVISOR, SHAREHOLDER4211953
FROOD, NEIL STEWART IIIFINANCIAL ADVISOR, DIRECTOR4483525
HOLLY, CHRISTOPHER ROBERTSHAREHOLDER7993869
HOLLY, CONNOR BFINANCIAL ADVISOR, SHAREHOLDER, FIRST VICE PRESIDENT5887021
HOLLY, JARED FOSTERSHAREHOLDER7648569
HOLLY, JESSICA LAURENSHAREHOLDER7656552
HOLLY, SEAN TYLERSHAREHOLDER7656542
HOLLY, SHANE ALEXANDERSHAREHOLDER7656553
LACEY, MATTHEW JAMESCONTROLLER,TREASURER, FINOP, SHAREHOLDER5299622
LOHWATER, ROBERT LAWRENCECORPORATE OFFICER1232267
RALPH JOSEPH DANDREADIRECTOR—
WEHNER, SANDRA JEANSHAREHOLDER1472675

Regulatory Assets Under Management

Total Number of Accounts

8,163

AUM (Assets Under Management)

$3,457,800,076

Disclosures

Regulatory Event

6

Arbitration

1

Accountant Surprise Examination Report

Filing DateForm ADV-E CoverForm ADV-E Report
12/05/2025Cover PageReport
01/27/2025Cover PageReport
01/02/2024Cover PageReport

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

The advisor shows no other business activity.

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
SAGE, RUTTY & CO., INC.
SAGE, RUTTY & CO., INC.

SAGE RUTTY TRUST | SAGE, RUTTY & CO., INC.

CRD#: 3254 / SEC#: 801-35917, 8-533
RIA
Registered Investment Advisory firm - SEC (1/26/1990 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Woodbridge district office)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
This advisor is not registered in any state.

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 7 — General Securities Representative Examination

Passed Dec 2017About the Series 7 exam

Series 24 — General Securities Principal Examination

Passed Jul 2018About the Series 24 exam
FINRA
SRO Registrations

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CRS (Client Relationship Summary) - BD

Click below to view Trevor William Holly's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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