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William Zerns Suplee IV

William Z. Suplee

APELLA WEALTH
Berwyn, PA 19312
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CRD#: 4744206
William Zerns Suplee IV

Professional summary


William Zerns Suplee IV, AIF®, CFP®, ChFC®, who also goes by Bill Suplee, is a registered financial advisor currently at APELLA WEALTH located in Berwyn, Pennsylvania.

William is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2004. William has worked at 2 firms .

top-8-questions

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


Bill Suplee

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
Member of investment committee for Efficient Advisors, LLC located at 1801 Market Street, Philadelphia, PA 19103, a turn key asset management provider (TAMP) since October 2010. Spend 4-10 hours per month providing investment due diligence and periodic investment presentations at conferences. Periodically, I act as an exam grader for the CFA Institute in Charlottesville, VA. This is a one week assignment.

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view William Zerns Suplee IV's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
AIF®
CFP®

Start date: 2003

Experience


Current

October 5, 2022 - Present

APELLA WEALTH

Office #1: 1205 Westlakes Drive Suite 100, Berwyn, PA 19312
RIA
CRD#: 171106
Berwyn, PA
Past

March 15, 2004 - November 16, 2022

STRUCTURED ASSET MANAGEMENT, INC.

RIA
CRD#: 129796
PHOENIXVILLE, PA

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
AW
APELLA WEALTH
APELLA CAPITAL | APELLA WEALTH | APELLA CAPITAL, LLC

CRD#: 171106 / SEC#: 801-79650

RIA
Registered Investment Advisory firm - (4/29/2014 Approved)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

Highlighted states indicate IAR registrations

IAR
Connecticut
(10/5/2022)
IAR
Pennsylvania
(10/5/2022)
IAR
Texas
(6/18/2025)

Exams


Current Firm


AW
APELLA WEALTH
APELLA CAPITAL | APELLA WEALTH | APELLA CAPITAL, LLC

CRD#: 171106 / SEC#: 801-79650

RIA
Registered Investment Advisory firm - (4/29/2014 Approved)
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Contact information


Main Address
65 Memorial Drive Suite C340, West Hartford, CT 06107
Mailing Address
Phone number
(860) 785-2260
Established
Firm type
Fiscal year end
# of Employees
140

SEC notice filing (44 States and Territories)


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Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

APELLA WEALTH PART 2A OCTOBER 2025 (10/28/2025)

Regulatory assets under management


Total Number of Accounts19,172
AUM (Assets Under Management)$ 7,953,076,688

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
01/24/2025
Cover Page
03/29/2024
04/30/2023

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


APELLA WEALTH

CRD#: 171106Berwyn, PA 19312

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