Payton Denney

CETERA INVESTMENT ADVISERS LLC

Shreveport, LA 71105

Some features on this profile are disabled

CRD#: 4687264

Professional summary

Payton Denney, who also goes by Payton Haney Denney, Payton Brooke Haney, Payton Haney, Payton Haney-denney, is a registered financial advisor currently at CETERA INVESTMENT ADVISERS LLC located in Shreveport, Louisiana and CETERA ADVISORS LLC located in Shreveport, Louisiana.

Payton is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2003. Payton has worked at 5 firms and has passed the Series 66, Series 63, SIE, Series 7 and Series 6 exams.

Question & Answer

Are you a "fiduciary"?

Yes

Aliases

Payton Haney Denney | Payton Brooke Haney | Payton Haney | Payton Haney-Denney

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

1) FIXED INSURANCE WITH VARIOUS COMPANIES, INVESTMENT RELATED, SAME AS REGISTERED LOCATION, FIXED INSURANCE, START DATE 07/2021, INSURANCE AGENT, APX NUMBER OF HOURS PER WEEK: VARIES, APX NUMBER OF HOURS DURING TRADING HOURS: VARIES, SELLS LIFE, HEALTH, DISABILITY, ANNUITIES AND LONG-TERM CARE; 2) NAME OF OTHER BUSINESS: PROVIDENCE WEALTH STRATEGIES, INVESTMENT RELATED: YES, ADDRESS: SAME AS REGISTERED LOCATION, NATURE OF BUSINESS: FINANCIAL SERVICES, START DATE: 01/2020, POSITION/TITLE/RELATIONSHIP: OWNER, APX NUMBER OF HOURS PER WEEK: 45, APX NUMBER OF HOURS DURING TRADING HOURS: 7, BRIEF DESCRIPTION OF DUTIES: DBA FOR FINANCIAL SERVICES; 3) NAME OF OTHER BUSINESS: PHD HOLDINGS LLC, INVESTMENT RELATED: NO, ADDRESS: SAME AS REGISTERED LOCATION, NATURE OF BUSINESS: LLC, START DATE: 02/2018, POSITION/TITLE/RELATIONSHIP: PARTNER, APX NUMBER OF HOURS PER WEEK: 1, NOT DURING TRADING HOURS, BRIEF DESCRIPTION OF DUTIES: LLC HOLDS BUILDING FOR FINANCIAL PLANNING BUSINESS ANF OFFICE SUITE T0 BE RENTED;

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Payton Denney's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

None

Experience

Current

March 21, 2024 - Present

CETERA INVESTMENT ADVISERS LLC

Office #1: 7607 Fern Ave Suite 302, Shreveport, LA 71105

RIA

CRD#: 105644

Shreveport, LA

Current

August 6, 2021 - Present

CETERA ADVISORS LLC

Office #1: 7607 Fern Ave Suite 302, Shreveport, LA 71105

CRD#: 10299

Shreveport, LA

Past

August 6, 2021 - March 21, 2024

CETERA ADVISORS LLC

RIA

CRD#: 10299

SHREVEPORT, LA

Past

March 25, 2017 - August 10, 2021

MML INVESTORS SERVICES, LLC

RIA

CRD#: 10409

Shreveport, LA

Past

March 25, 2017 - August 10, 2021

MML INVESTORS SERVICES, LLC

CRD#: 10409

Shreveport, LA

Past

September 9, 2010 - March 25, 2017

MSI FINANCIAL SERVICES, INC.

RIA

CRD#: 14251

SHREVEPORT, LA

Past

July 1, 2010 - March 25, 2017

MSI FINANCIAL SERVICES, INC.

CRD#: 14251

SHREVEPORT, LA

Past

March 4, 2005 - July 7, 2010

NEW ENGLAND SECURITIES

RIA

CRD#: 615

STONEWALL, LA

Past

September 22, 2003 - July 7, 2010

NEW ENGLAND SECURITIES

CRD#: 615

STONEWALL, LA

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".

CETERA INVESTMENT ADVISERS LLC

CRD#: 105644 / SEC#: 801-20406

RIA

Registered Investment Advisory firm - (1/13/1984 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR

means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

Arkansas
(8/6/2021)

Louisiana
(8/6/2021)

IAR

Louisiana
(3/21/2024)

Oklahoma
(10/15/2021)

Tennessee
(3/25/2025)

Texas
(8/6/2021)

IAR

Texas
(3/21/2024)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state. Note: This rule does not apply to broker-dealer activity.

Exams

State Security Law Exam

IAR

Series 66

Date: 7/18/2016

Uniform Combined State Law Examination

State Security Law Exam

Series 63

Date: 10/31/2003

Uniform Securities Agent State Law Examination

General Industry/Product Exam

SIE

Date: 10/1/2018

Securities Industry Essentials Examination

General Industry/Product Exam

Series 7

Date: 11/1/2011

General Securities Representative Examination

General Industry/Product Exam

Series 6

Date: 9/19/2003

Investment Company Products/Variable Contracts Representative Examination

SRO Registrations

FINRA

Current Firm

CETERA INVESTMENT ADVISERS LLC

CRD#: 105644 / SEC#: 801-20406

RIA

Registered Investment Advisory firm - (1/13/1984 Approved)

Upgrade to AdvisorCheck Premium

Get A Biweekly Pulse, AutomaticallyReceive biweekly alerts automatically. Stay informed and proactive.

Catch Firm-Level Red Flags SoonerCatch leadership changes and disclosures early, before issues escalate.

See Trends. Not Just SnapshotsMonitor firm stability metrics like AUM and advisor ratios over time.

Contact information

Main Address

1450 American Lane 6th Floor, Suite 650, Schaumburg, IL 60173-2096

Mailing Address

Phone number

(310) 257-7880

Established

Firm type

Fiscal year end

# of Employees

7,705

SEC notice filing (53 States and Territories)

Documents

Customer Relationship Summary (CRS / SEC)

Latest Form ADV

Regulatory assets under management

Total Number of Accounts	584,487
AUM (Assets Under Management)	$ 163,792,814,520

Accountant surprise examination report

Filing Date	Form ADV-E Cover	Form ADV-E Report
10/27/2025	Cover Page	Report
12/13/2024	Cover Page	Report
09/26/2023	Cover Page	Report
11/18/2022	Cover Page	Report

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Similar Advisors

Matthew Latarewicz

HERON BAY CAPITAL MANAGEMENT

IAR

Bloomfield Hills, MI

John Fricker

EQUITABLE ADVISORS, LLC

IAR

Ft. Lauderdale, FL

Angela Stulley

TTBD, LLC

We're Here To Help

Advisor Monitoring

Firm Stability Insights

Payton Denney

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Payton Denney's CRS (Customer Relationship Summary).

Certified licenses

Experience

CETERA ADVISORS LLC

CETERA ADVISORS LLC

MML INVESTORS SERVICES, LLC

MML INVESTORS SERVICES, LLC

MSI FINANCIAL SERVICES, INC.

MSI FINANCIAL SERVICES, INC.

NEW ENGLAND SECURITIES

NEW ENGLAND SECURITIES

Primary Firm SEC Registration

CETERA INVESTMENT ADVISERS LLC

State Registrations and Notice Filings

Exams

Series 66

Date: 7/18/2016

Series 63

Date: 10/31/2003

SIE

Date: 10/1/2018

Series 7

Date: 11/1/2011

Series 6

Date: 9/19/2003

FINRA

Current Firm

CETERA INVESTMENT ADVISERS LLC

Contact information

SEC notice filing (53 States and Territories)

Documents

Regulatory assets under management

Accountant surprise examination report

Red Flags

Company Information

CETERA INVESTMENT ADVISERS LLC

TRUST BUT VERIFY

Similar Advisors