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CRD#: 105644
RIA

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FIRM PROFILE

Assets Under Management:$ 163,792,814,520
Clients per Registered Employee:84
Total Number of Employees:7,705
Clients per Employee:75
Total Number of Individual Clients:495,993
Total Number of HNWI Clients:79,203
Average Individual Client Account Size:$ 179,632
Average HNWI Account Size:$ 859,259

Overview

CETERA INVESTMENT ADVISERS LLC is located at 1450 American Lane 6th Floor, Suite 650, Schaumburg, IL 60173-2096. CETERA INVESTMENT ADVISERS LLC has amassed assets under management in the amount of $163,792,814,520 spanning over 575,196 clients at the firm. A breakdown of these figures indicates that 86% of CETERA INVESTMENT ADVISERS LLC’s clients are individuals and 14% of their clients are high net worth individuals. CETERA INVESTMENT ADVISERS LLC has 7,705 total employees and of those employees, 6,825 can be registered with one or both FINRA and the SEC. 89% percentage at CETERA INVESTMENT ADVISERS LLC are registered to handle securities or provide financial advice. The firm has 0 disclosures, 0 being regulatory events, 0 being client events, and 0 events that have led to arbitration. Firm disclosures can occur for a number of reasons and we encourage every investor to review and perform their due diligence, as appropriate, before moving forward. You will be able to access CETERA INVESTMENT ADVISERS LLC‘s brochures, the Form ADV, the Customer Relationship Summary (CRS), Accountant Surprise Examination Reports, and direct owners and executive officers. You will also see a list of services offered, fees & costs, conflicts of interest, and any and all related websites to the firm. In addition to these data points, our database will allow you to find every registered employee at CETERA INVESTMENT ADVISERS LLC. Using your dashboard, you can access advisor disclosures (if any), run background checks, save, compare, and monitor your advisor for the life of your relationship. If you are still deciding which financial advisor would be best suited for your needs, our free members get access to our comparison tool which allows anyone to see relevant data points for each financial advisor and their firms in a side-by-side comparison.

Crafted using large generative AI models

Where the Statistical Data for CETERA INVESTMENT ADVISERS LLC Comes From

Understanding the Statistics for CETERA INVESTMENT ADVISERS LLC and How They Compare to Other Firms Through Our Analysis

Average Account Value
Individuals
$ 179,632
HNWI
$ 859,259
Breakdown of Assets Under Management
Total Client Assets:
$ 157,152,304,992
Individuals
$ 89,096,449,078 (54.4 % of total AUM)
HNWI
$ 68,055,855,914 (41.55 % of total AUM)
MISC
$ 6,640,509,528 (4.05 % of total AUM)
Employees
Total
7,705
Registered
6,825 (88.58% of the firm's employees are registered)
Client Ratios
84 Clients per Registered Employee
75 Clients per Employee
Clients
Total
575,196
Individuals
495,993 (86.23 %)
HNWI
79,203 (13.77 %)
Firm Disclosures
No Disclosures

FIRM INFORMATION

Main Address
1450 American Lane 6th Floor, Suite 650, Schaumburg, IL 60173-2096
Phone Number
(310) 257-7880
# of Employees
7,705
Services offered
Selection of other advisers (including private fund managers)
Pension consulting services
Portfolio management for businesses (other than small businesses) or institutional clients (other than registered investment companies and other pooled investment vehicles)
Portfolio management for individualss and/or small businesss
Financial planning services
Educational seminars/workshops
Fees & costs
Hourly charges
A percentage of assets under your management
Fixed fees (other than subscription fees)
Related websites
http://facebook.com/ceterafinancialgroup
Participation or Interest in Client Transactions

Proprietary Interest in Client Transactions
A. Do you or any related person:
(1) buy securities for yourself from advisory clients, or sell securities you own to advisory clients (principal transactions)? YES
(2) buy or sell for yourself securities (other than shares of mutual funds) that you also recommend to advisory clients? YES
(3) recommend securities (or other investment products) to advisory clients in which you or any related person has some other proprietary (ownership) interest (other than those mentioned in Items 8.A.(1) or (2))? YES

Sales Interest in Client Transactions
B. Do you or any related person:
(1) as a broker-dealer or registered representative of a broker-dealer, execute securities trades for brokerage customers in which advisory client securities are sold to or bought from the brokerage customer (agency cross transactions)? NO
(2) recommend to advisory clients, or act as a purchaser representative for advisory clients with respect to, the purchase of securities for which you or any related person serves as underwriter or general or managing partner? NO
(3) recommend purchase or sale of securities to advisory clients for which you or any related person has any other sales interest (other than the receipt of sales commissions as a broker or registered representative of a broker-dealer)? YES

Investment or Brokerage Discretion
C. Do you or any related person have discretionary authority to determine the:
(1) securities to be bought or sold for a client's account? YES
(2) amount of securities to be bought or sold for a client's account? YES
(3) broker or dealer to be used for a purchase or sale of securities for a client's account? NO
(4) commission rates to be paid to a broker or dealer for a client's securities transactions? NO
D. If you answer "yes" to C.(3) above, are any of the brokers or dealers related persons? NO
E. Do you or any related person recommend brokers or dealers to clients? YES
F. If you answer "yes" to E. above, are any of the brokers or dealers related persons? YES
G. (1) Do you or any related person receive research or other products or services other than execution from a broker-dealer or a third party ("soft dollar benefits") in connection with client securities transactions? NO
G. (2) If "yes" to G.(1) above, are all the "soft dollar benefits" you or any related persons receive eligible "research or brokerage services" under section 28(e) of the Securities Exchange Act of 1934? NO
H. (1) Do you or any related person, directly or indirectly, compensate any person that is not an employee for client referrals? YES
H. (2) Do you or any related person, directly or indirectly, provide any employee compensation that is specifically related to obtaining clients for the firm (cash or non-cash compensation in addition to the employee's regular salary)? YES
I. Do you or any related person, including any employee, directly or indirectly, receive compensation from any person (other than you or any related person) for client referrals? YES

Self-custody

A. (1) Do you have custody of any advisory clients':
(a) cash or bank accounts? YES
(b) securities? YES
(2) If you checked "yes" to Item 9.A.(1)(a) or (b), what is the approximate amount of client funds and securities and total number of clients for which you have custody:
(a) U.S. Dollar Amount $ 151,589,339,295
(b) Total Number of Clients 531,365

B. (1) In connection with advisory services you provide to clients, do any of your related persons have custody of any of your advisory clients':
(a) cash or bank accounts? YES
(b) securities? YES
(2) If you checked "yes" to Item 9.B.(1)(a) or (b), what is the approximate amount of client funds and securities and total number of clients for which your related persons have custody:
(a) U.S. Dollar Amount $ 5,311,365
(b) Total Number of Clients

C. If you or your related persons have custody of client funds or securities in connection with advisory services you provide to clients, check all the following that apply:
(1) A qualified custodian(s) sends account statements at least quarterly to the investors in the pooled investment vehicle(s) you manage. NO
(2) An independent public accountant audits annually the pooled investment vehicle(s) that you manage and the audited financial statements are distributed to the investors in the pools. NO
(3) An independent public accountant conducts an annual surprise examination of client funds and securities. YES
(4) An independent public accountant prepares an internal control report with respect to custodial services when you or your related persons are qualified custodians for client funds and securities. YES

D. Do you or your related person(s) act as qualified custodians for your clients in connection with advisory services you provide to clients?
(1) you act as a qualified custodian NO
(2) your related person(s) act as qualified custodian(s) YES

E. If you are filing your annual updating amendment and you were subject to a surprise examination by an independent public accountant during your last fiscal year, provide the date (MM/YYYY) the examination commenced: 2024-08

F. If you or your related persons have custody of client funds or securities, how many persons, including, but not limited to, you and your related persons, act as qualified custodians for your clients in connection with advisory services you provide to clients? 3


FIRM DOCUMENTS

Customer Relationship Summary (CRS / SEC)Latest Form ADV
Accountant Surprise Examination Report
Accounting Firm NameFiling DateForm ADV-E CoverForm ADV-E Report
DELOITTE & TOUCHE, LLP10/27/2025
DELOITTE & TOUCHE, LLP12/13/2024
DELOITTE & TOUCHE, LLP09/26/2023
DELOITTE & TOUCHE LLP11/18/2022

DIRECT OWNERS & EXECUTIVE OFFICERS

NameTitleAquiredCRD#
CETERA FINANCIAL SPECIALISTS SERVICES LLCSOLE MEMBER06/1998
SMILEY, STANLEY, ROBERTVICE PRESIDENT04/20123004604
HALEY, KRISTY, MARIECHIEF COMPLIANCE OFFICER, ADVISORY11/20154022155
RUMMEL, LEANN, RENEEVICE PRESIDENT09/20171965155
NEARY, JOSEPH, DANIELMANAGER05/20192993505
TAYLOR, THOMAS, BYRONCHEIF EXECUTIVE OFFICER & PRESIDENT12/20192193426
Mizuguchi, Maura, RieCHIEF ACCOUNTING OFFICER05/20215769181
Chaffin, Gary, LynnTAX OFFICER05/20216819431
KRUEGER, RONALD, GEORGEVICE PRESIDENT07/20202651416
GOK, LISA, ANNESECRETARY05/20215059738
Van Havermaat, DavidASSISTANT SECRETARY05/20217042846
BUCHHEISTER, JEFFREY, ROBERTCHIEF FINANCIAL OFFICER05/20214709900
Gooley, Thomas, AndrewMANAGER05/20214526760
SHORES, ALLAN, KEITHTREASURER04/20215198775
LEE, WINNIE, AI-LINGASSISTANT SECRETARY05/20227381661
HOLWEGER, KIMBERLEYCHIEF OPERATING OFFICER AND PRINCIPAL OPERATIONS OFFICER03/20231572778
HOLLORAN, WILLIAM, THOMASVICE PRESIDENT01/20241194469

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Advisor's working at CETERA INVESTMENT ADVISERS LLC

Richard Lann Farrar

Richard Lann Farrar

Rick Farrar, Ricky Farrar
IAR
RR
CRD#: 1010027
CFP®: Certified Financial Planner
Location:
Hoover, AL
Company:
CETERA INVESTMENT ADVISERS LLC
Disclosures:
Experience:
41 years
View Profile
Paul Richard Justin

Paul Richard Justin

IAR
RR
CRD#: 1488112
CFP®: Certified Financial Planner
Location:
San Diego, CA 92108
Company:
CETERA INVESTMENT ADVISERS LLC
Disclosures:
Experience:
39 years
View Profile
Michael Patrick Casey

Michael Patrick Casey

IAR
RR
CRD#: 1462255
CFP®: Certified Financial Planner
Location:
North Chesterfield, VA 23235
Company:
CETERA INVESTMENT ADVISERS LLC
Disclosures:
Experience:
39 years
View Profile
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