Holly P. Mackay

CETERA INVESTMENT ADVISERS LLC

Kensington, MD

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CRD#: 2250144

Professional summary

Holly Price Mackay, CFP®, ChFC®, CLU® is a registered financial advisor currently at CETERA INVESTMENT ADVISERS LLC located in Kensington, Maryland and CETERA WEALTH SERVICES, LLC located in Kensington, Maryland.

Holly is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1992. Holly has worked at 6 firms and has passed the Series 65, Series 63, SIE, Series 7, Series 53, Series 4 and Series 24 exams.

Question & Answer

Are you a "fiduciary"?

Yes

Aliases

None

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

1. NAME OF OTHER BUSINESS: GAMLAND LLC; INVESTMENT RELATED: NO; ADDRESS: KENSINGTON, MD 20895 NATURE OF BUSINESS: FAMILY REAL ESTATE PROPERTIES; START DATE: 01/2010; POSITION/TITLE/RELATIONSHIP: MEMBER; APX NUMBER OF HOURS PER WEEK: 1; APX NUMBER OF HOURS DURING TRADING HOURS: 1; BRIEF DESCRIPTION OF DUTIES: PARTICIPATE IN MANAGEMENT COMMITTEE MEETINGS; 2. NAME OF OTHER BUSINESS: MACKAY WEALTH MANAGEMENT; INVESTMENT RELATED: YES; ADDRESS: SAME AS REGISTERED LOCATION; NATURE OF BUSINESS: SECURITIES-RELATED DBA; START DATE: 08/2024; POSITION/TITLE/RELATIONSHIP: PRIVATE WEALTH ADVISOR; APX NUMBER OF HOURS PER WEEK: 40; APX NUMBER OF HOURS DURING TRADING HOURS: 30; BRIEF DESCRIPTION OF DUTIES: PRIVATE WEALTH ADVISOR;

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Holly Price Mackay's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

CFP^®

Certified Financial Planner

ChFC^®

Chartered Financial Consultant

CLU^®

Chartered Life Underwriter

Experience

Current

January 14, 2025 - Present

CETERA INVESTMENT ADVISERS LLC

RIA

CRD#: 105644

Kensington, MD

Current

January 14, 2025 - Present

CETERA WEALTH SERVICES, LLC

CRD#: 13572

Kensington, MD

Past

December 14, 2012 - January 16, 2025

OSAIC FA, INC.

RIA

CRD#: 3978

KENSINGTON, MD

Past

December 14, 2012 - January 16, 2025

OSAIC FA, INC.

CRD#: 3978

KENSINGTON, MD

Past

April 27, 2010 - December 18, 2012

CAPITAL ONE FINANCIAL ADVISORS LLC

RIA

CRD#: 127236

MCLEAN, VA

Past

April 27, 2010 - December 18, 2012

CAPITAL ONE INVESTMENT SERVICES LLC

CRD#: 25658

MCLEAN, VA

Past

June 28, 1994 - May 7, 2010

CHEVY CHASE FINANCIAL SERVICES

RIA

CRD#: 14894

BETHESDA, MD

Past

July 20, 1992 - May 1, 2010

CHEVY CHASE FINANCIAL SERVICES

CRD#: 14894

BETHESDA, MD

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".

CETERA INVESTMENT ADVISERS LLC

CRD#: 105644 / SEC#: 801-20406

RIA

Registered Investment Advisory firm - (1/13/1984 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR

means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

Alaska
(9/19/2025)

California
(1/14/2025)

Connecticut
(1/14/2025)

District of Columbia
(1/14/2025)

Florida
(1/14/2025)

Georgia
(1/14/2025)

Illinois
(6/11/2025)

Maryland
(1/14/2025)

IAR

Maryland
(1/14/2025)

Montana
(1/14/2025)

New Jersey
(1/14/2025)

New York
(1/14/2025)

Rhode Island
(6/3/2025)

Utah
(1/14/2025)

Virginia
(1/14/2025)

Washington
(1/14/2025)

West Virginia
(1/14/2025)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state. Note: This rule does not apply to broker-dealer activity.

Exams

State Security Law Exam

IAR

Series 65

Date: 3/25/1994

Uniform Investment Adviser Law Examination

State Security Law Exam

Series 63

Date: 12/7/1992

Uniform Securities Agent State Law Examination

General Industry/Product Exam

SIE

Date: 10/1/2018

Securities Industry Essentials Examination

General Industry/Product Exam

Series 7

Date: 7/17/1992

General Securities Representative Examination

Principal/Supervisory Exam

Series 53

Date: 2/8/1999

Municipal Securities Principal Examination

Principal/Supervisory Exam

Series 4

Date: 10/17/1997

Registered Options Principal Examination

Principal/Supervisory Exam

Series 24

Date: 12/19/1994

General Securities Principal Examination

SRO Registrations

FINRA

Current Firm

CETERA INVESTMENT ADVISERS LLC

CRD#: 105644 / SEC#: 801-20406

RIA

Registered Investment Advisory firm - (1/13/1984 Approved)

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Contact information

Main Address

1450 American Lane 6th Floor, Suite 650, Schaumburg, IL 60173-2096

Mailing Address

Phone number

(310) 257-7880

Established

Firm type

Fiscal year end

# of Employees

7,705

SEC notice filing (53 States and Territories)

Documents

Customer Relationship Summary (CRS / SEC)

Latest Form ADV

Regulatory assets under management

Total Number of Accounts	584,487
AUM (Assets Under Management)	$ 163,792,814,520

Accountant surprise examination report

Filing Date	Form ADV-E Cover	Form ADV-E Report
10/27/2025	Cover Page	Report
12/13/2024	Cover Page	Report
09/26/2023	Cover Page	Report
11/18/2022	Cover Page	Report

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

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Holly P. Mackay

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Holly Price Mackay's CRS (Customer Relationship Summary).

Certified licenses

Experience

CETERA WEALTH SERVICES, LLC

OSAIC FA, INC.

OSAIC FA, INC.

CAPITAL ONE FINANCIAL ADVISORS LLC

CAPITAL ONE INVESTMENT SERVICES LLC

CHEVY CHASE FINANCIAL SERVICES

CHEVY CHASE FINANCIAL SERVICES

Primary Firm SEC Registration

CETERA INVESTMENT ADVISERS LLC

State Registrations and Notice Filings

Exams

Series 65

Date: 3/25/1994

Series 63

Date: 12/7/1992

SIE

Date: 10/1/2018

Series 7

Date: 7/17/1992

Series 53

Date: 2/8/1999

Series 4

Date: 10/17/1997

Series 24

Date: 12/19/1994

FINRA

Current Firm

CETERA INVESTMENT ADVISERS LLC

Contact information

SEC notice filing (53 States and Territories)

Documents

Regulatory assets under management

Accountant surprise examination report

Red Flags

Company Information

CETERA INVESTMENT ADVISERS LLC

TRUST BUT VERIFY

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