Tonya L. Hayward-demme

CETERA INVESTMENT ADVISERS LLC

NEWCASTLE, WA

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CRD#: 1042784

Professional summary

Tonya Lee Hayward-demme, who also goes by Tonya Lee Hayward, Tonya Hayward, is a registered financial advisor currently at CETERA INVESTMENT ADVISERS LLC located in Newcastle, Washington and CETERA WEALTH SERVICES, LLC located in Bellevue, Washington.

Tonya is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1982. Tonya has worked at 7 firms and has passed the Series 63, Series 65, SIE and Series 7 exams.

Question & Answer

Are you a "fiduciary"?

Yes

Aliases

Tonya Lee Hayward | Tonya Hayward

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

1) NAME OF OTHER BUSINESS: NOTARY PUBLIC COMMISSION; INVESTMENT RELATED: NO ; ADDRESS: SAME AS REGISTERED LOCATION ; NATURE OF BUSINESS: NOTARIZING DOCUMENTS ; START DATE: 04/2022; POSITION/TITLE/RELATIONSHIP: NOTARY ; APX NUMBER OF HOURS PER WEEK: VARIES ; APX NUMBER OF HOURS DURING TRADING HOURS: VARIES; BRIEF DESCRIPTION OF DUTIES: NOTARIZING DOCUMENTS ;

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Tonya Lee Hayward-demme's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

None

Experience

Current

June 29, 2023 - Present

CETERA INVESTMENT ADVISERS LLC

RIA

CRD#: 105644

NEWCASTLE, WA

Current

January 3, 1990 - Present

CETERA WEALTH SERVICES, LLC

Office #1: 626 120th Ave Ne Suite 102, Bellevue, WA 98005

CRD#: 13572

Bellevue, WA

Past

February 10, 1995 - June 29, 2023

CETERA WEALTH SERVICES, LLC

RIA

CRD#: 13572

NEWCASTLE, WA

Past

March 11, 1986 - January 8, 1990

RAGEN MACKENZIE INVESTMENT SERVICES, LLC

CRD#: 17525

SEATTLE, WA

Past

August 22, 1985 - March 11, 1986

INTERPACIFIC INVESTORS SERVICES, INC.

CRD#: 4879

Past

June 19, 1983 - April 2, 1984

AETNA LIFE INSURANCE AND ANNUITY COMPANY

CRD#: 13256

Past

June 16, 1983 - July 9, 1984

PACIFIC WEST SECURITIES, INC.

CRD#: 6390

Past

June 3, 1982 - June 16, 1983

PCI SECURITIES CORPORATION OF WASHINGTON

CRD#: 10285

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".

CETERA INVESTMENT ADVISERS LLC

CRD#: 105644 / SEC#: 801-20406

RIA

Registered Investment Advisory firm - (1/13/1984 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR

means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

Washington
(1/3/1990)

IAR

Washington
(6/29/2023)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state. Note: This rule does not apply to broker-dealer activity.

Exams

State Security Law Exam

Series 63

Date: 1/21/1994

Uniform Securities Agent State Law Examination

State Security Law Exam

IAR

Series 65

Date: 2/22/1993

Uniform Investment Adviser Law Examination

General Industry/Product Exam

SIE

Date: 10/1/2018

Securities Industry Essentials Examination

General Industry/Product Exam

Series 7

Date: 5/15/1982

General Securities Representative Examination

SRO Registrations

FINRA

Current Firm

CETERA INVESTMENT ADVISERS LLC

CRD#: 105644 / SEC#: 801-20406

RIA

Registered Investment Advisory firm - (1/13/1984 Approved)

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Contact information

Main Address

1450 American Lane 6th Floor, Suite 650, Schaumburg, IL 60173-2096

Mailing Address

Phone number

(310) 257-7880

Established

Firm type

Fiscal year end

# of Employees

7,705

SEC notice filing (53 States and Territories)

Documents

Customer Relationship Summary (CRS / SEC)

Latest Form ADV

Regulatory assets under management

Total Number of Accounts	584,487
AUM (Assets Under Management)	$ 163,792,814,520

Accountant surprise examination report

Filing Date	Form ADV-E Cover	Form ADV-E Report
10/27/2025	Cover Page	Report
12/13/2024	Cover Page	Report
09/26/2023	Cover Page	Report
11/18/2022	Cover Page	Report

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

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Tonya L. Hayward-demme

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Tonya Lee Hayward-demme's CRS (Customer Relationship Summary).

Certified licenses

Experience

CETERA WEALTH SERVICES, LLC

CETERA WEALTH SERVICES, LLC

RAGEN MACKENZIE INVESTMENT SERVICES, LLC

INTERPACIFIC INVESTORS SERVICES, INC.

AETNA LIFE INSURANCE AND ANNUITY COMPANY

PACIFIC WEST SECURITIES, INC.

PCI SECURITIES CORPORATION OF WASHINGTON

Primary Firm SEC Registration

CETERA INVESTMENT ADVISERS LLC

State Registrations and Notice Filings

Exams

Series 63

Date: 1/21/1994

Series 65

Date: 2/22/1993

SIE

Date: 10/1/2018

Series 7

Date: 5/15/1982

FINRA

Current Firm

CETERA INVESTMENT ADVISERS LLC

Contact information

SEC notice filing (53 States and Territories)

Documents

Regulatory assets under management

Accountant surprise examination report

Red Flags

Company Information

CETERA INVESTMENT ADVISERS LLC

TRUST BUT VERIFY

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