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William Luther Pierce

MBL ADVISORS
CHARLOTTE, NC
·CRD# 845708·49 years experience

Professional Summary

William Luther Pierce, who also goes by Lou Pierce, is a registered financial advisor currently at MBL ADVISORS located in Charlotte, North Carolina and M HOLDINGS SECURITIES, INC. located in Charlotte, North Carolina. William is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1977. William has worked at 5 firms and has passed the Series 65, Series 63, Series 6TO, Series 22TO, SIE and Series...

At a Glance

Advisory Accounts Only

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

Lou Pierce

Blog Corner

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Videos & Posts

This advisor has not added any videos or posts yet.

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Contact Information

Email

xxxxx@xxxx.xxx

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

49 years in the financial services industry

Current & Past Employments

MBL ADVISORS·CRD# 305176
RIA
301 S. Mcdowell Street Suite 1100, Charlotte, NC 28204
November 12, 2025 - Present
M HOLDINGS SECURITIES, INC.·CRD# 43285
RIA
BD
301 S Mcdowell Street, Suite 1100, Charlotte, NC 28204
May 28, 2004 - Present
M HOLDINGS SECURITIES, INC.·CRD# 43285
RIA
Greensboro, NC
September 17, 2004 - February 24, 2026
WS GRIFFITH SECURITIES, INC.·CRD# 10410
RIA
Greensboro, NC
August 22, 2001 - June 3, 2004
WS GRIFFITH SECURITIES, INC.·CRD# 10410
BD
Hartford, CT
March 3, 1983 - June 3, 2004
PROVIDENT MARKETING CORPORATION·CRD# 7328
BD
October 5, 1978 - October 6, 1983
ALLSTATE ASSURANCE COMPANY·CRD# 39
BD
December 2, 1977 - November 5, 1981

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Current Firm

MA
MBL ADVISORS

MBL ADVISORS | MBL WEALTH, LLC

CRD#: 305176 / SEC#: 801-117591
RIA
Registered Investment Advisory firm - SEC (11/7/2019 Approved)

Contact Information

Main Address

301 S. Mcdowell Street Suite 1100, Charlotte, NC 28204

Phone Number

(704) 333-8461

# of Employees

14

SEC notice filing (5 States and Territories)

Registered to provide investment advisory services in 5 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

MBL WEALTH ADV PART 2A BROCHURE (3/11/2026)

Regulatory Assets Under Management

Total Number of Accounts

1,156

AUM (Assets Under Management)

$1,422,868,828

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

1) AGENT SELLING TRADITIONAL INSURANCE PRODUCTS 2) TPG Consulting LLC; 6520 Airport Center Drive, Suite 203, Greensboro NC 27409; M Financial Member Firm Affiliation; Investment Related; President; Consulting and Sales of Insurance and Investments; 10/1/2014; 160 hours per month; 160 hours per month during trading hours.

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
MA
MBL ADVISORS

MBL ADVISORS | MBL WEALTH, LLC

CRD#: 305176 / SEC#: 801-117591
RIA
Registered Investment Advisory firm - SEC (11/7/2019 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing securities offerings such as stocks, bonds, and mutual funds through a broker-dealer.
RR
Florida
(12/21/2010)
RR
Idaho
(10/11/2021)
RR
Massachusetts
(5/5/2021)
RR
North Carolina
(5/28/2004)
IAR
North Carolina
(11/12/2025)
RR
South Carolina
(10/11/2010)
RR
Virginia
(5/28/2004)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.Note:This rule does not apply to broker-dealer activity.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 65 — Uniform Investment Adviser Law Examination

Passed Jun 2001About the Series 65 exam

Series 63 — Uniform Securities Agent State Law Examination

Passed Mar 1983About the Series 63 exam

Series 6TO — Investment Company Products/Variable Contracts Representative Examination

Passed Jan 2023About the Series 6TO exam

Series 22TO — Direct Participation Programs Representative Examination

Passed Jan 2023About the Series 22TO exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 1 — Registered Representative Examination

Passed Nov 1977
FINRA
SRO Registrations

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CRS (Client Relationship Summary) - RIA

Click below to view William Luther Pierce's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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