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Rita Asmar

KEY INVESTMENT SERVICES
DEARBORN, MI
·CRD# 8166981·1 year experience

Professional Summary

Rita Asmar, who also goes by Rita Khalil, is a registered financial advisor currently at KEY INVESTMENT SERVICES LLC located in Dearborn, Michigan. Rita is registered as a RR (Registered Representative) and started their career in finance in 2025. Rita has worked at 1 firm and has passed the Series 63, Series 6TO and SIE exams.

At a Glance

Best-Interest Standard

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

Rita Khalil

Blog Corner

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Videos & Posts

This advisor has not added any videos or posts yet.

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

1 years in the financial services industry

Current & Past Employments

KEY INVESTMENT SERVICES LLC·CRD# 136300
RIA
BD
230 N Telegraph, Dearborn, MI 48128
October 17, 2025 - Present

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Current Firm

KI
KEY INVESTMENT SERVICES LLC

KEY DOCTOR BANKING AND ADVISORY GROUP | KEY WEALTH | KEY PRIVATE CLIENT | KEY INVESTMENT SERVICES LLC

CRD#: 136300 / SEC#: 801-65060, 8-66999
RIA
Registered Investment Advisory firm - SEC (1/3/2006 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Chicago district office)

Contact Information

Main Address

4900 Tiedeman Road Oh-01-49-0215, Brooklyn, OH 44144

Mailing Address

4900 Tiedeman Road Oh-01-49-0215, Brooklyn, OH 44144

Phone Number

(888) 547-2968

Established

Ohio since 06/08/2005

Firm Type

Limited Liability Company

Fiscal Year End

December

Firm Size

Large

# of Employees

1,325

SEC notice filing (44 States and Territories)

Registered to provide investment advisory services in 44 US states and territories.

FINRA licenses (51 States and Territories)

Registered to provide investment advisory services in 44 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Customer Relationship Summary (CRS / FINRA)Latest Form ADV

Part 2 Brochures

KIS FORM ADV PART 2A APPENDIX 1 (3/30/2026)

Direct owners and executive officers

NamePositionCRD#
KEYBANC CAPITAL MARKETS INC.SOLE OWNER566
DOUCE, MARK IVANCHIEF COMPLIANCE OFFICER2959137
FONTANAROSA, ANDREWCHIEF LEGAL OFFICER6704159
GULLA, MATTHEW TODDCHIEF ADMINISTRATIVE OFFICER3040637
HOTZ, BURTON BRUCE NICHOLASCHIEF RISK OFFICER3025138
JANOFSKY, PAULA MARIEOPERATIONS OFFICER2882776
KOVACHICK, MARK ALLANCHIEF FINANCIAL OFFICER/DIRECTOR5390571
SCHMIDT, SOLOMON LEECEO/PRESIDENT4404279
SKARDA, JOSEPH BRIELHEAD OF KEY WEALTH MANAGEMENT4288186
THEBERGE, JONATHAN MARCCHIEF OPERATIONS OFFICER7722891

Regulatory Assets Under Management

Total Number of Accounts

34,920

AUM (Assets Under Management)

$8,876,856,848

Disclosures

Regulatory Event

4

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

The advisor shows no other business activity.

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
KI
KEY INVESTMENT SERVICES LLC

KEY DOCTOR BANKING AND ADVISORY GROUP | KEY WEALTH | KEY PRIVATE CLIENT | KEY INVESTMENT SERVICES LLC

CRD#: 136300 / SEC#: 801-65060, 8-66999
RIA
Registered Investment Advisory firm - SEC (1/3/2006 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Chicago district office)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing securities offerings such as stocks, bonds, and mutual funds through a broker-dealer.
RR
Michigan
(12/12/2025)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 63 — Uniform Securities Agent State Law Examination

Passed Oct 2025About the Series 63 exam

Series 6TO — Investment Company Products/Variable Contracts Representative Examination

Passed Oct 2025About the Series 6TO exam

SIE — Securities Industry Essentials Examination

Passed Jul 2025About the SIE exam
FINRA
SRO Registrations

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CRS (Client Relationship Summary) - BD

Click below to view Rita Asmar's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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