Edward K. Lian

WEALTHFRONT ADVISERS LLC

Jacksonville, FL

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CRD#: 6560178

Professional summary

Edward Kay Lian, AIF®, who also goes by Edward K Lian, Edward Lian, is a registered financial advisor currently at WEALTHFRONT ADVISERS LLC located in Jacksonville, Florida and WEALTHFRONT BROKERAGE LLC located in Mountain View, California.

Edward is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2016. Edward has worked at 8 firms and has passed the Series 66, Series 31, Series 52TO, SIE, Series 7, Series 53, Series 4 and Series 24 exams.

Question & Answer

Are you a "fiduciary"?

Yes

Aliases

Edward K Lian | Edward Lian

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

The advisor shows no other business activity.

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Edward Kay Lian's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

AIF^®

Accredited Investment Fiduciary

Experience

Current

October 13, 2025 - Present

WEALTHFRONT ADVISERS LLC

RIA

CRD#: 148456

Jacksonville, FL

Current

September 13, 2024 - Present

WEALTHFRONT BROKERAGE LLC

CRD#: 153407

Mountain View, CA

Past

January 10, 2023 - September 9, 2024

MOOMOO FINANCIAL INC.

CRD#: 283078

JERSEY CITY, NJ

Past

December 23, 2020 - January 9, 2023

ROBINHOOD SECURITIES, LLC

CRD#: 287900

MENLO PARK, CA

Past

December 23, 2020 - January 9, 2023

ROBINHOOD FINANCIAL, LLC

CRD#: 165998

LAKE MARY, FL

Past

May 31, 2018 - November 30, 2020

RAYMOND JAMES & ASSOCIATES, INC.

RIA

CRD#: 705

ST. PETERSBURG, FL

Past

May 17, 2018 - November 30, 2020

RAYMOND JAMES FINANCIAL SERVICES, INC.

CRD#: 6694

ST. PETERSBURG, FL

Past

May 17, 2018 - November 30, 2020

RAYMOND JAMES & ASSOCIATES, INC.

CRD#: 705

ST. PETERSBURG, FL

Past

August 1, 2016 - May 15, 2018

MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED

CRD#: 7691

NEW YORK, NY

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".

WEALTHFRONT ADVISERS LLC

CRD#: 148456 / SEC#: 801-69766

RIA

Registered Investment Advisory firm - (11/21/2008 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR

means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

California
(9/13/2024)

Florida
(7/1/2025)

IAR

Florida
(10/13/2025)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state. Note: This rule does not apply to broker-dealer activity.

Exams

State Security Law Exam

IAR

Series 66

Date: 9/19/2025

Uniform Combined State Law Examination

General Industry/Product Exam

Series 31

Date: 7/21/2020

Futures Managed Funds Examination

General Industry/Product Exam

Series 52TO

Date: 8/19/2019

Municipal Securities Representative Examination

General Industry/Product Exam

SIE

Date: 10/1/2018

Securities Industry Essentials Examination

General Industry/Product Exam

Series 7

Date: 8/1/2016

General Securities Representative Examination

Principal/Supervisory Exam

Series 53

Date: 9/30/2019

Municipal Securities Principal Examination

Principal/Supervisory Exam

Series 4

Date: 9/17/2018

Registered Options Principal Examination

Principal/Supervisory Exam

Series 24

Date: 2/24/2017

General Securities Principal Examination

SRO Registrations

FINRA

Current Firm

WEALTHFRONT ADVISERS LLC

CRD#: 148456 / SEC#: 801-69766

RIA

Registered Investment Advisory firm - (11/21/2008 Approved)

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Contact information

Main Address

261 Hamilton Ave., Palo Alto, CA 94301

Mailing Address

Phone number

(855) 695-8437

Established

Firm type

Fiscal year end

# of Employees

402

SEC notice filing (53 States and Territories)

Documents

Customer Relationship Summary (CRS / SEC)

Latest Form ADV

Part 2 Brochures

WRAP BROCHURE OCTOBER 2025 (10/7/2025)

CLIENT BROCHURE OCTOBER 2025 (10/7/2025)

529 PROGRAM BROCHURE OCT 2025 (10/7/2025)

Regulatory assets under management

Total Number of Accounts	642,888
AUM (Assets Under Management)	$ 42,948,787,664

Accountant surprise examination report

Filing Date	Form ADV-E Cover	Form ADV-E Report
12/02/2024	Cover Page	Report
01/11/2024	Cover Page	Report
01/03/2023	Cover Page	Report

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

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Advisor Monitoring

Firm Stability Insights

Edward K. Lian

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Edward Kay Lian's CRS (Customer Relationship Summary).

Certified licenses

Experience

WEALTHFRONT BROKERAGE LLC

MOOMOO FINANCIAL INC.

ROBINHOOD SECURITIES, LLC

ROBINHOOD FINANCIAL, LLC

RAYMOND JAMES & ASSOCIATES, INC.

RAYMOND JAMES FINANCIAL SERVICES, INC.

RAYMOND JAMES & ASSOCIATES, INC.

MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED

Primary Firm SEC Registration

WEALTHFRONT ADVISERS LLC

State Registrations and Notice Filings

Exams

Series 66

Date: 9/19/2025

Series 31

Date: 7/21/2020

Series 52TO

Date: 8/19/2019

SIE

Date: 10/1/2018

Series 7

Date: 8/1/2016

Series 53

Date: 9/30/2019

Series 4

Date: 9/17/2018

Series 24

Date: 2/24/2017

FINRA

Current Firm

WEALTHFRONT ADVISERS LLC

Contact information

SEC notice filing (53 States and Territories)

Documents

Part 2 Brochures

Regulatory assets under management

Accountant surprise examination report

Red Flags

Company Information

WEALTHFRONT ADVISERS LLC

TRUST BUT VERIFY

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