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Derenda King

Derenda King

CFP®
CRD# 6265680·Registered 2014 - 2021
Previously Registered: Being a previously registered professional could mean that Derenda is no longer operating under the supervision of the SEC or FINRA. That means that the Securities and Exchange Commission may not be able to oversee the services that this specific professional is providing.

Professional Summary

Derenda King, CFP® was a registered financial advisor. Derenda was a previously registered financial professional and started their career in finance 2014 - 2021. Derenda had worked at 4 firms and has passed the Series 66, Series 7TO, SIE and Series 7 exams.

At a Glance

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Fiduciary Standard

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Fee Structure

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Account Minimum

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Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

There are no additional aliases reported.

Blog Corner

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Videos & Posts

This advisor has not added any videos or posts yet.

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Contact Information

No current employment

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Credentials

CFP®
Certified Financial PlannerSince 2016

Years of Experience

12 years in the financial services industry

Current & Past Employments

TRUTORO·CRD# 169291
BD
El Segundo, CA
July 1, 2019 - December 6, 2021
LABRUNERIE FINANCIAL SERVICES, INC.·CRD# 37627
BD
Columbia, MO
August 15, 2018 - November 5, 2018
URBAN WEALTH MANAGEMENT OR UWM·CRD# 285633
RIA
El Segundo, CA
May 10, 2018 - September 11, 2023
WADDELL & REED·CRD# 866
RIA
Sherman Oaks, CA
October 8, 2014 - May 10, 2018
WADDELL & REED·CRD# 866
BD
Sherman Oaks, CA
September 2, 2014 - May 10, 2018

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Current Firm

TR
TRUTORO

BUTLER FINANCIAL SERVICES | VERITAS INDEPENDENT PARTNERS, LLC | TRUTORO | SUQUTRA INVESTMENTS | STRONG WEALTH MANAGEMENT | ROGERS FINANCIAL SERVICES | RIVERLAND WEALTH MANAGEMENT | PINNACLE WEALTH ADVISORS | PERSPECTIVES GROUP FINANCIAL | MINTON WEALTH STRATEGIES | JOE JUSTUS INSURANCE AGENCY | JIM D LEONARD, CPA | FOUNTAIN FINANCIAL & TAX | DICKERSON INSURANCE AND FINANCIAL SERVICES | CARDINAL INVESTMENT GROUP

CRD#: 169291 / SEC#: 801-120986, 8-69363
BD
Terminated by SEC on 03/23/2026

Contact Information

Main Address

2201 Washington Avenue Suite 2, Conway, AR 72032

Phone Number

(501) 730-0303

Established

Arkansas since 09/05/2013

Firm Type

Limited Liability Company

Fiscal Year End

December

Firm Size

Small

# of Employees

9

Documents

Latest Form ADV

Part 2 Brochures

TRUTORO - ADV PART 2A BROCHURE (3/31/2026)

Direct owners and executive officers

NamePositionCRD#
MURDOCH, REBECCA GAILMANAGING MEMBER/CCO3171059
SHANNON, DEBRA DAWNOWNER5021297
ANDERSON, KATHERINE ALICEFINANCIAL OPERATIONS PRINCIPAL4723171

Regulatory Assets Under Management

Total Number of Accounts

1,428

AUM (Assets Under Management)

$141,969,328

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

UWM Insurance Services, LLC | The business is non-investment related |841 Apollo Street, Ste 320, El Segundo, CA 90245| Insurance services | Insurance Agent | Start date: May 2018 | Estimated 1-10 hours per month during non-business hours (i.e., evenings and weekends) | 1-10 hours per month during securities trading hours | Work with clients on all aspects of their finances, including financial planning, insurance, and managing assets. Collegiate Financial Coach, LLC | The business is NOT investment related | 5777 W. Century Blvd. Ste 1110 Unit #234, Los Angeles, CA 90045 | College funding and student loan financial repayment coaching services | Owner and Member | Start date: March 2021 | Estimated 10 hours/week during non-business hours (i.e., evenings and weekends), totaling approx. 40 hours/month | 0 hours during securities trading hours | Provide financial coaching to families in need of assistance with developing a college funding plan and to individuals seeking strategies for repaying their student loan debt. Student Loan Planner; Investment related: No; 1011 S. Hamilton Road, Suite 300 Chapel Hill NC 27517 USA; Provide consultations and customized student loan plans for professionals. Duties may also include the following: blog posts, newsletters, presentations, podcast episodes, etc.; Consultant; 2023-07-10; Hours per month devoted to business during trading hours: 5; Hours per month devoted to business outside trading hours: 5; Percentage of total yearly compensation expected to be derived from the business: 10.

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State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
This advisor is not registered in any state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 66 — Uniform Combined State Law Examination

Passed Oct 2014About the Series 66 exam

Series 7TO — General Securities Representative Examination

Passed Mar 2024About the Series 7TO exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 7 — General Securities Representative Examination

Passed Sep 2014About the Series 7 exam

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CRS (Client Relationship Summary)

The CRS(Customer Relationship Summary) document is not provided.

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