Alana K. Furlow
Professional summary
Alana Kay Furlow, who also goes by Alana Furlow, is a registered financial advisor currently at EQUITY SERVICES, INC. located in Crown Point, Indiana and PROSPERA FINANCIAL SERVICES, INC. located in Crown Point, Indiana.
Alana is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2014. Alana has worked at 3 firms and has passed the Series 66, SIE and Series 7 exams.
Question & Answer
Aliases
Other business activities
CRS (Client Relationship Summary) - RIA
Click below to view Alana Kay Furlow's CRS (Customer Relationship Summary).
CRS (Client Relationship Summary) - BD
Click below to view Alana Kay Furlow's CRS (Customer Relationship Summary).
Certified licenses
Experience
September 22, 2021 - Present
EQUITY SERVICES, INC.
Office #1: 11039 Broadway Suite C, Crown Point, IN 46307March 27, 2026 - Present
PROSPERA FINANCIAL SERVICES, INC.
Office #1: 417 N. Main Street 2nd Floor, Crown Point, IN 46307September 22, 2021 - Present
EQUITY SERVICES, INC.
Office #1: 11039 Broadway Suite C, Crown Point, IN 46307March 27, 2026 - Present
PROSPERA FINANCIAL SERVICES, INC.
Office #1: 417 N. Main Street 2nd Floor, Crown Point, IN 46307October 13, 2015 - September 8, 2021
AMERIPRISE FINANCIAL SERVICES, LLC
November 10, 2014 - September 8, 2021
AMERIPRISE FINANCIAL SERVICES, LLC
Primary Firm SEC Registration
PROSPERA FINANCIAL SERVICES, INC.
CRD#: 10740 / SEC#: 801-65845, 8-28164
State Registrations and Notice Filings
Listed states reflect where the advisor is authorized to serve clients under state regulations.
Visual representation of state registrations
(9/22/2023)
(9/22/2021)
(9/22/2021)
(6/25/2025)
(11/2/2022)
(1/17/2023)
(9/26/2024)
Exams
FINRA
Current Firm
PROSPERA FINANCIAL SERVICES, INC.
CRD#: 10740 / SEC#: 801-65845, 8-28164
Contact information
SEC notice filing (53 States and Territories)
FINRA licenses (53 States and Territories)
Direct owners and executive officers
| Name | Position | CRD# |
|---|---|---|
| PROSPERA FINANCIAL, LLC | HOLDING COMPANY | |
| BAXTER, SHAWN | CHIEF COMPLIANCE OFFICER | 4346594 |
| EDWARDS, TIM ALAN | CO-CEO | 1569619 |
| KERN, EDWARD | CHIEF FINANCIAL OFFICER | 4364143 |
| PASCUZZI, RICHARD DEAN | EXECUTIVE VICE PRESIDENT, SECRETARY | 711548 |
| STRINGER, DAVID WALTER | CO-CEO | 1410548 |
| WILLIAMS, TARAH ELIZABETH | PRESIDENT, CHIEF OPERATING OFFICER | 2727706 |
Regulatory assets under management
| Total Number of Accounts | 29,500 |
| AUM (Assets Under Management) | $ 12,435,115,072 |
Disclosures
| Regulatory Event | 10 |
| Arbitration | 3 |
| Bond | 1 |
Accountant surprise examination report
| Filing Date | Form ADV-E Cover | Form ADV-E Report |
|---|---|---|
| 02/03/2026 | ||
| 02/26/2025 | ||
| 04/23/2024 |
Red Flags
Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.
Check for any disclosures as part of your thorough research when choosing an advisor.