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Pei Liu

CIMA®
E. A. HORWITZ
DEERFIELD, IL
·CRD# 6101176·14 years experience

Professional Summary

Pei Liu, CIMA®, who also goes by Silvia Liu, is a registered financial advisor currently at E. A. HORWITZ LLC located in Deerfield, Illinois. Pei is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2012. Pei has worked at 5 firms and has passed the Series 66, Series 7TO, SIE and Series 7 exams.

At a Glance

Always Fiduciary

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

Silvia Liu

Blog Corner

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Videos & Posts

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Credentials

CIMA®
Certified Investment Management Analyst

Years of Experience

14 years in the financial services industry

Current & Past Employments

E. A. HORWITZ LLC·CRD# 165561
RIA
1650 Lake Cook Rd. Suite 190, Deerfield, IL 60015
April 11, 2017 - Present
WESTERN INTERNATIONAL SECURITIES, INC.·CRD# 39262
BD
Deerfield, IL
April 5, 2017 - August 2, 2021
BFC PLANNING, INC.·CRD# 119682
RIA
Schaumberg, IL
June 6, 2014 - March 28, 2017
BERTHEL, FISHER & COMPANY FINANCIAL SERVICES, INC.·CRD# 13609
RIA
Bolingbrook, IL
July 11, 2013 - June 6, 2014
BERTHEL, FISHER & COMPANY FINANCIAL SERVICES, INC.·CRD# 13609
BD
Bolingbrook, IL
July 11, 2013 - March 28, 2017
MORGAN STANLEY·CRD# 149777
RIA
Lisle, IL
October 15, 2012 - June 26, 2013
MORGAN STANLEY·CRD# 149777
BD
Lisle, IL
September 17, 2012 - June 26, 2013

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Current Firm

EA
E. A. HORWITZ LLC

E. A. HORWITZ LLC | THE HELMSMAN GROUP | HORWITZ & ASSOCIATES

CRD#: 165561 / SEC#: 801-77366
RIA
Registered Investment Advisory firm - SEC (11/16/2012 Approved)

Contact Information

Main Address

1650 Lake Cook Rd. Suite 190, Deerfield, IL 60015

Phone Number

(224) 632-4600

# of Employees

13

SEC notice filing (8 States and Territories)

Registered to provide investment advisory services in 8 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

FORM CRS CUSTOMER RELATIONSHIP SUMMARY (3/25/2026)

Regulatory Assets Under Management

Total Number of Accounts

369

AUM (Assets Under Management)

$272,647,037

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Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

1) Horwitz & Associates; Investment-Related; DBA for Securities Business 2) E.A. Horwitz LLC; Investment-Related; RIA; Investment Adviser Representative

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
EA
E. A. HORWITZ LLC

E. A. HORWITZ LLC | THE HELMSMAN GROUP | HORWITZ & ASSOCIATES

CRD#: 165561 / SEC#: 801-77366
RIA
Registered Investment Advisory firm - SEC (11/16/2012 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
IAR
California
(4/18/2017)
IAR
Illinois
(4/11/2017)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 66 — Uniform Combined State Law Examination

Passed Oct 2012About the Series 66 exam

Series 7TO — General Securities Representative Examination

Passed Apr 2024About the Series 7TO exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 7 — General Securities Representative Examination

Passed Sep 2012About the Series 7 exam

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CRS (Client Relationship Summary) - RIA

Click below to view Pei Liu's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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