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The stability of your financial advisor's firm has a significant impact in the security and quality of service you receive. Our tool provides historical data and key insights over time to help you make informed, confident decisions.

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Gordon Stuart Rhoads

Gordon S. Rhoads

CETERA INVESTMENT ADVISERS LLC
Honesdale, PA 18431
Some features on this profile are disabled
CRD#: 6000815
Gordon Stuart Rhoads

Professional summary

Gordon Stuart Rhoads, who also goes by Gordon Stuart Rhoads, is a registered financial advisor currently at CETERA INVESTMENT ADVISERS LLC located in Honesdale, Pennsylvania and CETERA WEALTH SERVICES, LLC located in Honesdale, Pennsylvania.

Gordon is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2012. Gordon has worked at 10 firms and has passed the Series 66, SIE and Series 7 exams.

Question & Answer

Are you a "fiduciary"?
Yes

Aliases

Gordon Stuart Rhoads

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
The advisor shows no other business activity.

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Gordon Stuart Rhoads's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience

Current

February 27, 2026 - Present

CETERA INVESTMENT ADVISERS LLC

Office #1: 717 Main Street, Honesdale, PA 18431
RIA
CRD#: 105644
Honesdale, PA
Current

February 27, 2026 - Present

CETERA WEALTH SERVICES, LLC

Office #1: 717 Main Street, Honesdale, PA 18431
BD
CRD#: 13572
Honesdale, PA
Past

September 3, 2024 - March 5, 2026

LPL FINANCIAL LLC

BD
CRD#: 6413
HONESDALE, PA
Past

August 30, 2024 - March 5, 2026

LPL FINANCIAL LLC

RIA
CRD#: 6413
HONESDALE, PA
Past

April 3, 2024 - September 12, 2024

PLANMEMBER SECURITIES CORPORATION

RIA
CRD#: 11869
Mountain Top, PA
Past

April 3, 2024 - September 12, 2024

PLANMEMBER SECURITIES CORPORATION

BD
CRD#: 11869
Mountain Top, PA
Past

July 1, 2022 - December 22, 2023

EDWARD JONES

RIA
CRD#: 250
MOUNTAIN TOP, PA
Past

July 1, 2022 - December 26, 2023

EDWARD JONES

BD
CRD#: 250
MOUNTAIN TOP, PA
Past

July 1, 2019 - July 6, 2022

THE PATRIOT FINANCIAL GROUP, LLC

RIA
CRD#: 172470
Burlington, VT
Past

June 25, 2019 - July 6, 2022

SECURITIES AMERICA, INC.

BD
CRD#: 10205
BURLINGTON, VT
Past

January 18, 2018 - June 26, 2019

EQUITY SERVICES, INC.

RIA
CRD#: 265
COLCHESTER, VT
Past

January 17, 2018 - June 26, 2019

EQUITY SERVICES, INC.

BD
CRD#: 265
COLCHESTER, VT
Past

December 7, 2012 - January 22, 2018

PEOPLE'S SECURITIES, INC.

RIA
CRD#: 13704
SOUTH BURLINGTON, VT
Past

December 6, 2012 - January 22, 2018

PEOPLE'S SECURITIES, INC.

BD
CRD#: 13704
SOUTH BURLINGTON, VT
Past

March 19, 2012 - December 5, 2012

MORGAN STANLEY

RIA
CRD#: 149777
PHILADELPHIA, PA
Past

January 16, 2012 - December 5, 2012

MORGAN STANLEY

BD
CRD#: 149777
PHILADELPHIA, PA

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
CI
CETERA INVESTMENT ADVISERS LLC
CETERA ADVISOR NETWORKS | TERRA FINANCIAL PLANNING GROUP LTD | GENWORTH FINANCIAL ADVISERS CORPORATION | FIRST ALLIED ADVISORY SERVICES | CETERA INVESTMENT ADVISERS LLC | CETERA ADVISORS

CRD#: 105644 / SEC#: 801-20406

RIA
Registered Investment Advisory firm - (1/13/1984 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Pennsylvania
(2/27/2026)
IAR
Pennsylvania
(2/27/2026)

Exams

State Security Law Exam
RR
IAR
Series 66
Date: 3/16/2012
Uniform Combined State Law Examination
General Industry/Product Exam
RR
SIE
Date: 10/1/2018
Securities Industry Essentials Examination
General Industry/Product Exam
RR
Series 7
Date: 1/13/2012
General Securities Representative Examination
SRO Registrations
RR
FINRA

Current Firm

CI
CETERA INVESTMENT ADVISERS LLC
CETERA ADVISOR NETWORKS | TERRA FINANCIAL PLANNING GROUP LTD | GENWORTH FINANCIAL ADVISERS CORPORATION | FIRST ALLIED ADVISORY SERVICES | CETERA INVESTMENT ADVISERS LLC | CETERA ADVISORS

CRD#: 105644 / SEC#: 801-20406

RIA
Registered Investment Advisory firm - (1/13/1984 Approved)
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Contact information

Main Address
1450 American Lane 6th Floor, Suite 650, Schaumburg, IL 60173-2096
Mailing Address
Phone number
(310) 257-7880
Established
Firm type
Fiscal year end
# of Employees
7,705

SEC notice filing (53 States and Territories)

Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents

Customer Relationship Summary (CRS / SEC)Latest Form ADV

Regulatory assets under management

Total Number of Accounts584,487
AUM (Assets Under Management)$ 163,792,814,520

Accountant surprise examination report

Filing DateForm ADV-E CoverForm ADV-E Report
10/27/2025
Cover Page
Report
12/13/2024
Cover Page
Report
09/26/2023
Cover Page
Report

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information

CETERA INVESTMENT ADVISERS LLC

CRD#: 105644Honesdale, PA 18431

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