AdvisorCheck - Find and Connect with Top Financial Advisors on Your Terms
Why AdvisorCheck
DL

Donald R. Lilly

SEQUENT PLANNING
Salem, VA 24153
Some features on this profile are disabled
CRD#: 5331918
DL

Professional summary


Donald Ray Lilly III, who also goes by Don Ray Lilly III, Donnie Ray Lilly III, Donald Ray Lilly Iii, is a registered financial advisor currently at SEQUENT PLANNING, LLC located in Salem, Virginia.

Donald is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2007. Donald has worked at 5 firms and has passed the Series 65, Series 63, SIE, Series 6 and Series 26 exams.

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


Don Ray Lilly Iii | Donnie Ray Lilly Iii | Donald Ray Lilly Iii

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
The advisor shows no other business activity.

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Donald Ray Lilly III's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

January 2, 2026 - Present

SEQUENT PLANNING, LLC

Office #1: 2820 Keagy Road, Salem, VA 24153
RIA
CRD#: 160381
Salem, VA
Past

June 14, 2024 - December 31, 2025

OSAIC WEALTH, INC.

RIA
CRD#: 23131
SALEM, VA
Past

June 14, 2024 - December 31, 2025

OSAIC WEALTH, INC.

BD
CRD#: 23131
SALEM, VA
Past

February 19, 2019 - June 14, 2024

SECURITIES AMERICA ADVISORS, INC.

RIA
CRD#: 110518
SALEM, VA
Past

February 19, 2019 - June 14, 2024

SECURITIES AMERICA, INC.

BD
CRD#: 10205
SALEM, VA
Past

August 7, 2013 - February 28, 2017

MUTUAL OF OMAHA INVESTOR SERVICES, INC.

RIA
CRD#: 611
ROANOKE, VA
Past

July 30, 2007 - February 28, 2017

MUTUAL OF OMAHA INVESTOR SERVICES, INC.

BD
CRD#: 611
ROANOKE, VA

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
SP
SEQUENT PLANNING, LLC
ELEVUS | UNION PLANNING CENTER | SEQUENT PLANNING, LLC | FUTURITY FIRST WEALTH MANAGEMENT

CRD#: 160381 / SEC#: 801-113971

RIA
Registered Investment Advisory firm - (9/10/2018 Approved)
Arizona
Registered Investment Advisory firm - (9/27/2018 Terminated)
Florida
Registered Investment Advisory firm - (9/27/2018 Terminated)
Iowa
Registered Investment Advisory firm - (10/1/2018 Terminated)
Louisiana
Registered Investment Advisory firm - (9/27/2018 Terminated)
Maryland
Registered Investment Advisory firm - (10/12/2018 Terminated)
Michigan
Registered Investment Advisory firm - (9/28/2018 Terminated)
Nebraska
Registered Investment Advisory firm - (9/27/2018 Terminated)
Nevada
Registered Investment Advisory firm - (10/31/2018 Terminated)
New Jersey
Registered Investment Advisory firm - (10/2/2018 Terminated)
North Carolina
Registered Investment Advisory firm - (9/27/2018 Terminated)
Ohio
Registered Investment Advisory firm - (9/27/2018 Terminated)
Oregon
Registered Investment Advisory firm - (9/27/2018 Terminated)
Texas
Registered Investment Advisory firm - (9/27/2018 Terminated)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

Highlighted states indicate IAR registrations

IAR
Virginia
(1/2/2026)

Exams


State Security Law Exam
IAR
Series 65
Date: 7/21/2013
Uniform Investment Adviser Law Examination
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
Principal/Supervisory Exam

Current Firm


SP
SEQUENT PLANNING, LLC
ELEVUS | UNION PLANNING CENTER | SEQUENT PLANNING, LLC | FUTURITY FIRST WEALTH MANAGEMENT

CRD#: 160381 / SEC#: 801-113971

RIA
Registered Investment Advisory firm - (9/10/2018 Approved)
Arizona
Registered Investment Advisory firm - (9/27/2018 Terminated)
Florida
Registered Investment Advisory firm - (9/27/2018 Terminated)
Iowa
Registered Investment Advisory firm - (10/1/2018 Terminated)
Louisiana
Registered Investment Advisory firm - (9/27/2018 Terminated)
Maryland
Registered Investment Advisory firm - (10/12/2018 Terminated)
Michigan
Registered Investment Advisory firm - (9/28/2018 Terminated)
Nebraska
Registered Investment Advisory firm - (9/27/2018 Terminated)
Nevada
Registered Investment Advisory firm - (10/31/2018 Terminated)
New Jersey
Registered Investment Advisory firm - (10/2/2018 Terminated)
North Carolina
Registered Investment Advisory firm - (9/27/2018 Terminated)
Ohio
Registered Investment Advisory firm - (9/27/2018 Terminated)
Oregon
Registered Investment Advisory firm - (9/27/2018 Terminated)
Texas
Registered Investment Advisory firm - (9/27/2018 Terminated)
Upgrade to AdvisorCheck Premium
Get A Biweekly Pulse, AutomaticallyReceive biweekly alerts automatically. Stay informed and proactive.
Catch Firm-Level Red Flags SoonerCatch leadership changes and disclosures early, before issues escalate.
See Trends. Not Just SnapshotsMonitor firm stability metrics like AUM and advisor ratios over time.

Contact information


Main Address
8420 West Dodge Road Suite 110, Omaha, NE 68114
Mailing Address
Phone number
(402) 953-3544
Established
Firm type
Fiscal year end
# of Employees
91

SEC notice filing (39 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

SEQUENT PLANNING LLC ADV PART 2A FIRM BROCHURE (8/20/2025)

Regulatory assets under management


Total Number of Accounts5,102
AUM (Assets Under Management)$ 394,657,254

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


SEQUENT PLANNING, LLC

CRD#: 160381Salem, VA 24153

TRUST BUT VERIFY

Monitor Donald Lilly

Get automatic monthly alerts on:
Job or Firm Moves
Licensing Changes
Client Complaints
New Red Flags
Contact Information Updates

Similar Advisors


SB
Scott BelliciniAdvisorCheck Check Mark
JANNEY MONTGOMERY SCOTT LLC
PR
PHILADELPHIA, PA
MS
Mark SurrattAdvisorCheck Check Mark
TRANSAMERICA FINANCIAL ADVISORS, LLC
RR
Centennial, CO
footer-logo

AdvisorCheck does not offer investment advice and should not replace discussions with professional accounting, tax, legal or financial advisors.© 2026 AdvisorCheck, an AIMR Analytics company. All rights reserved.