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Simone Liu

AIRE ADVISORS
BEVERLY HILLS, CA
·CRD# 4953292·21 years experience

Professional Summary

Simone Liu is a registered financial advisor currently at AIRE ADVISORS, LLC located in Beverly Hills, California. Simone is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2005. Simone has worked at 5 firms and has passed the Series 66, SIE, Series 31 and Series 7 exams.

At a Glance

Always Fiduciary

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

There are no additional aliases reported.

Blog Corner

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Videos & Posts

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

21 years in the financial services industry

Current & Past Employments

AIRE ADVISORS, LLC·CRD# 307450
RIA
9350 Wilshire Blvd Suite 200, Beverly Hills, CA 90212
August 22, 2022 - Present
WELLS FARGO CLEARING SERVICES, LLC·CRD# 19616
RIA
Beverly Hills, CA
January 24, 2011 - August 24, 2022
WELLS FARGO CLEARING SERVICES, LLC·CRD# 19616
BD
Beverly Hills, CA
January 21, 2011 - August 24, 2022
MORGAN STANLEY·CRD# 149777
RIA
Beverly Hills, CA
June 1, 2009 - January 27, 2011
MORGAN STANLEY·CRD# 149777
BD
Beverly Hills, CA
June 1, 2009 - January 27, 2011
MORGAN STANLEY & CO. LLC·CRD# 8209
RIA
Beverly Hills, CA
April 2, 2007 - June 1, 2009
MORGAN STANLEY & CO. LLC·CRD# 8209
BD
Beverly Hills, CA
April 2, 2007 - June 1, 2009
MORGAN STANLEY DW INC.·CRD# 7556
RIA
Beverly Hills, CA
March 27, 2006 - April 2, 2007
MORGAN STANLEY DW INC.·CRD# 7556
BD
Beverly Hills, CA
August 19, 2005 - April 2, 2007

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Current Firm

AA
AIRE ADVISORS, LLC

AIRE ADVISORS, LLC | PROJECT NIMH, LLC

CRD#: 307450 / SEC#: 801-119842
RIA
Registered Investment Advisory firm - SEC (11/20/2020 Approved)

Contact Information

Main Address

9350 Wilshire Blvd Suite 200, Beverly Hills, CA 90212

Phone Number

(310) 277-2473

# of Employees

9

SEC notice filing (11 States and Territories)

Registered to provide investment advisory services in 11 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

FORM ADV PART 2A - FIRM BROCHURE (7/2/2026)

Regulatory Assets Under Management

Total Number of Accounts

1,163

AUM (Assets Under Management)

$1,006,434,599

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

1. The Golden Resource LLC; NIR; 30 Gould St, Sheridan, WY; import/export business; CEO; September 2020; Hrs/Month: 3 hours; Hrs During Trading hours: 0 hours; prepares documents and forms to move goods efficiently through import and export process.

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
AA
AIRE ADVISORS, LLC

AIRE ADVISORS, LLC | PROJECT NIMH, LLC

CRD#: 307450 / SEC#: 801-119842
RIA
Registered Investment Advisory firm - SEC (11/20/2020 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
IAR
California
(8/22/2022)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 66 — Uniform Combined State Law Examination

Passed Mar 2006About the Series 66 exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 31 — Futures Managed Funds Examination

Passed Sep 2007About the Series 31 exam

Series 7 — General Securities Representative Examination

Passed Aug 2005About the Series 7 exam

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CRS (Client Relationship Summary) - RIA

Click below to view Simone Liu's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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