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LR

Loren C. Rex

CAMBRIDGE INVESTMENT RESEARCH ADVISORS
BATTLE CREEK, MI 49017-7029
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CRD#: 4403820
LR

Professional summary


Loren Christopher Rex, CFP® is a registered financial advisor currently at CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC. located in Battle Creek, Michigan and CAMBRIDGE INVESTMENT RESEARCH, INC. located in Battle Creek, Michigan.

Loren is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2001. Loren has worked at 4 firms and has passed the Series 65, Series 63, SIE and Series 7 exams.

top-8-questions

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


None

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
1) GENERATIONS FINANCIAL PLANNING & WEALTH MANAGEMENT, 77 E MICHIGAN AVE, BATTLE CREEK, MI, 10/30/2009 AS PRESIDENT/INDEPENDENT INSURANCE AGENT FOR VARIOUS INDEPENDENT INSURANCE COMPANIES. INV REL - 5 HR/MO - 4/TRADING. 2) LCR FINANCIAL LLC, 77 MICHIGAN AVE E, BATTLE CREEK, MI, SINCE 10/19/2009, OWNER, Owner/Partner of a Business Entity, INV REL - DEVOTES 16 HR/MO - 8HR Trading 3) CIRA, 1776 PLEASANT PLAIN RD, FAIRFIELD, IA, 10/2009 AS ADVISORY REP OF A RIA. INV REL - 30 HR/WK - 25/TRADING. 10/30/09 4) First Presbyterian Church, 111 Capital Avenue NE, Battle Creek MI. 5/28/2017, Elder, Board Member of a non- Public Entity. Not investment related, 30/yearly, 0/trade. 5) LOREN REX, 10 N. Division St, Battle Creek MI, 01/04/2021, CITY OF BATTLE CREEK BICYCLE ADVISORY COMMITTEE, BOARD MEMBER/OFFICER/DIRECTOR/COMMITTEE MEMBER, NIR, 2/HR/MO 2/HR/MO TRADING 6) WINDAMERE HOMEOWNERS ASSOCIATION, Battle Creek MI 49015, 11/2023, Vice President, Board Position, NIR, 1 HR/MO - 0 Trading

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Loren Christopher Rex's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
CFP®

Start date: 2009

Experience


Current

March 19, 2010 - Present

CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC.

Office #1: 77 Michigan Ave E Ste 140, Battle Creek, MI 49017-7029
RIA
CRD#: 134139
BATTLE CREEK, MI
Current

October 30, 2009 - Present

CAMBRIDGE INVESTMENT RESEARCH, INC.

Office #1: 77 E Michigan Ave Ste 140, Battle Creek, MI 49017
BD
CRD#: 39543
Battle Creek, MI
Past

October 28, 2005 - November 9, 2009

KESTRA INVESTMENT SERVICES, LLC

BD
CRD#: 42046
BATTLE CREEK, MI
Past

June 21, 2001 - November 7, 2005

CITIGROUP GLOBAL MARKETS INC.

BD
CRD#: 7059
NEW YORK, NY

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
CI
CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC.
AXIOM WEALTH PARTNERS | WITS FINANCIAL | WHITE & ASSOCIATES | THE AMERIFLEX GROUP (TAG) | TAG WEALTH | TAG ADVISORS | TAG | SUNRIZE RETIREMENT & FINANCIAL SERVICES | SUMMIT FINANCIAL SOLUTIONS | SUMMIT FINANCIAL & INSURANCE SERVICES LLC | SUMMIT FINANCIAL & INSURANCE SERVICES | STATELINE WEALTH ADVISORS | RIPCORD WEALTH | RIPCORD PARTNERS | PREFERRED PARTNERS | PIVOTAL FINANCIAL ADVISORS LLC | PARTNERS IN PLANNING, LLC | PARAGON FINANCIAL, LLC | JORDAN CREEK FINANCIAL SOLUTIONS | GATEWAY NW WEALTH ADVISORS | GATEWAY FINANCIAL SERVICES, INC | GATEWAY FINANCIAL ADVISORS, LLC | GATEWAY FINANCIAL ADVISORS | FINANCIAL INDEPENDENCE WEALTH MANAGEMENT, LLC | DUNCAN FINANCIAL GROUP, INC | DUNCAN FINANCIAL GROUP LLC | DUNCAN FINANCIAL GROUP | DUNCAN ADVISOR RESOURCES | CORE NORTH CAPITAL PLANNING | CANTELLA CAPITAL GROUP LLC | CANTELLA | CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC. | CAMBRIDGE | AXIOM WEALTH PARTNERS, LLC

CRD#: 134139 / SEC#: 801-63930

RIA
Registered Investment Advisory firm - (2/3/2005 Approved)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Michigan
(10/30/2009)
IAR
Michigan
(3/19/2010)

Exams


State Security Law Exam
IAR
Series 65
Date: 7/27/2001
Uniform Investment Adviser Law Examination
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
SRO Registrations
RR
FINRA

Current Firm


CI
CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC.
AXIOM WEALTH PARTNERS | WITS FINANCIAL | WHITE & ASSOCIATES | THE AMERIFLEX GROUP (TAG) | TAG WEALTH | TAG ADVISORS | TAG | SUNRIZE RETIREMENT & FINANCIAL SERVICES | SUMMIT FINANCIAL SOLUTIONS | SUMMIT FINANCIAL & INSURANCE SERVICES LLC | SUMMIT FINANCIAL & INSURANCE SERVICES | STATELINE WEALTH ADVISORS | RIPCORD WEALTH | RIPCORD PARTNERS | PREFERRED PARTNERS | PIVOTAL FINANCIAL ADVISORS LLC | PARTNERS IN PLANNING, LLC | PARAGON FINANCIAL, LLC | JORDAN CREEK FINANCIAL SOLUTIONS | GATEWAY NW WEALTH ADVISORS | GATEWAY FINANCIAL SERVICES, INC | GATEWAY FINANCIAL ADVISORS, LLC | GATEWAY FINANCIAL ADVISORS | FINANCIAL INDEPENDENCE WEALTH MANAGEMENT, LLC | DUNCAN FINANCIAL GROUP, INC | DUNCAN FINANCIAL GROUP LLC | DUNCAN FINANCIAL GROUP | DUNCAN ADVISOR RESOURCES | CORE NORTH CAPITAL PLANNING | CANTELLA CAPITAL GROUP LLC | CANTELLA | CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC. | CAMBRIDGE | AXIOM WEALTH PARTNERS, LLC

CRD#: 134139 / SEC#: 801-63930

RIA
Registered Investment Advisory firm - (2/3/2005 Approved)
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Contact information


Main Address
1776 Pleasant Plain Rd., Fairfield, IA 52556-8757
Mailing Address
Phone number
(641) 472-5100
Established
Firm type
Fiscal year end
# of Employees
3,361

SEC notice filing (53 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

CIRA ADV 2A (9/8/2025)

Regulatory assets under management


Total Number of Accounts438,414
AUM (Assets Under Management)$ 102,413,096,032

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
12/09/2024
Cover Page
04/29/2024

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC.

CRD#: 134139Battle Creek, MI 49017-7029

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