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Michael Larry Martin

Michael L. Martin

CETERA INVESTMENT ADVISERS LLC
RAPID CITY, SD 57701
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CRD#: 4056001
Michael Larry Martin

Professional summary


Michael Larry Martin, CFP® is a registered financial advisor currently at CETERA INVESTMENT ADVISERS LLC located in Rapid City, South Dakota and CETERA WEALTH SERVICES, LLC located in Rapid City, South Dakota.

Michael is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2000. Michael has worked at 7 firms and has passed the Series 65, Series 63, SIE, Series 31 and Series 7 exams.

top-8-questions

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


None

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
(1) NAME OF OTHER BUSINESS: FIXED INSURANCE WITH VARIOUS COMPANIES INVESTMENT RELATED: YES ADDRESS: SAME AS REGISTERED LOCATION NATURE OF BUSINESS: FIXED INSURANCE START DATE: 2/2019 APX NUMBER OF HOURS PER WEEK: 2 APX NUMBER OF HOURS DURING TRADING HOURS: MINIMAL POSITION/TITLE/RELATIONSHIP: INSURANCE AGENT BRIEF DESCRIPTION OF DUTIES: SELLS LIFE, HEALTH, DISABILITY, ANNUITIES, AND LONG-TERM CARE (2) NAME OF OTHER BUSINESS: POINT WEALTH ADVISORS INVESTMENT RELATED: YES ADDRESS: SAME AS REGISTERED LOCATION NATURE OF BUSINESS: FINANCIAL SERVICES START DATE: 5/2019 POSITION/TITLE/RELATIONSHIP: OWNER AND FINANCIAL ADVISOR APX NUMBER OF HOURS PER WEEK: 40 APX NUMBER OF HOURS DURING TRADING HOURS: 40 BRIEF DESCRIPTION OF DUTIES: OWNER AND FINANCIAL ADVISOR ; (3) NAME OF OTHER BUSINESS: THE CHURCH OF JESUS CHRIST OF LATTER DAY SAINTS INVESTMENT RELATED: NO, ADDRESS: 2822 CANYON LAKE DR, RAPID CITY, SD 57702, NATURE OF BUSINESS: RELIGIOUS, START DATE: 05/2024 POSITION/TITLE/RELATIONSHIP: BRANCH PRESIDENT, APX NUMBER OF HOURS PER WEEK: 7, NOT DURING TRADING HOURS, BRIEF DESCRIPTION OF DUTIES: SERVE AND TEACH THE MEMBERS OF OUR CONGREGATION; (4) NAME OF OTHER BUSINESS: BROADHEAD, LLC; INVESTMENT RELATED: NO; ADDRESS: SAME AS REGISTERED LOCATION; NATURE OF BUSINESS: DBA FOR TAX PURPOSES; START DATE: 5/2019; POSITION/TITLE/RELATIONSHIP: CO-OWNER; APX NUMBER OF HOURS PER WEEK: NONE; APX NUMBER OF HOURS DURING TRADING HOURS: NONE; BRIEF DESCRIPTION OF DUTIES: OWNER, DBA FOR TAX PURPOSES; (5) NAME OF OTHER BUSINESS: ADVISORNET FINANCIAL; INVESTMENT RELATED: NO; ADDRESS: 701 4TH AVE S SUITE 1500 MINNEAPOLIS, MN 55415; NATURE OF BUSINESS: BOARD OF DIRECTORS; START DATE: 9/2022; POSITION/TITLE/RELATIONSHIP: BOARD MEMBER ; APX NUMBER OF HOURS PER WEEK: LESS THAN 1; APX NUMBER OF HOURS DURING TRADING HOURS: VARIES; BRIEF DESCRIPTION OF DUTIES: VOTE AND DISCUSS BUSINESS OF THE FIRM; (6) NAME OF OTHER BUSINESS: LEGACY HILLS INVESTMENTS LLC; INVESTMENT RELATED: NO; ADDRESS: 1719 WEST MAIN ST. SUITE 202 RAPID CITY, SD 57702; NATURE OF BUSINESS: REAL ESTATE; START DATE: 4/2025; POSITION/TITLE/RELATIONSHIP:CO-OWNER/PARTNER; APX NUMBER OF HOURS PER WEEK: 1; APX NUMBER OF HOURS DURING TRADING HOURS: 0; BRIEF DESCRIPTION OF DUTIES: REAL ESTATE DEVELOPMENT; (7) NAME OF OTHER BUSINESS: MAJ, LLC; INVESTMENT RELATED: NO; ADDRESS: SAME AS REGISTERED LOCATION; NATURE OF BUSINESS: HOLDING COMPANY; START DATE: 07/2025; POSITION/TITLE/RELATIONSHIP: OWNER; APX NUMBER OF HOURS PER WEEK: 0; APX NUMBER OF HOURS DURING TRADING HOURS: 0; BRIEF DESCRIPTION OF DUTIES: ENTITY FOR MARKETING PURPOSES;

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Michael Larry Martin's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
CFP®

Start date: 2012

Experience


Current

June 29, 2023 - Present

CETERA INVESTMENT ADVISERS LLC

Office #1: 201 Main St Ste 201, Rapid City, SD 57701
RIA
CRD#: 105644
RAPID CITY, SD
Current

May 10, 2019 - Present

CETERA WEALTH SERVICES, LLC

Office #1: 201 Main St Ste 201, Rapid City, SD 57701
BD
CRD#: 13572
Rapid City, SD
Past

May 10, 2019 - June 29, 2023

CETERA WEALTH SERVICES, LLC

RIA
CRD#: 13572
EL SEGUNDO, CA
Past

September 9, 2011 - May 14, 2019

U.S. BANCORP INVESTMENTS, INC.

RIA
CRD#: 17868
RAPID CITY, SD
Past

August 30, 2011 - May 14, 2019

U.S. BANCORP INVESTMENTS, INC.

BD
CRD#: 17868
RAPID CITY, SD
Past

October 2, 2007 - September 13, 2011

LPL FINANCIAL LLC

RIA
CRD#: 6413
ALBUQUERQUE, NM
Past

September 18, 2007 - September 13, 2011

LPL FINANCIAL LLC

BD
CRD#: 6413
ALBUQUERQUE, NM
Past

May 17, 2007 - September 12, 2007

SECU BROKERAGE SERVICES

RIA
CRD#: 19899
WEST JORDAN, UT
Past

January 5, 2007 - September 12, 2007

SECU BROKERAGE SERVICES

BD
CRD#: 19899
WEST JORDAN, UT
Past

May 15, 2006 - December 20, 2006

AMERIPRISE ADVISOR SERVICES, INC.

RIA
CRD#: 5979
SALT LAKE CITY, UT
Past

April 30, 2004 - December 20, 2006

AMERIPRISE ADVISOR SERVICES, INC.

BD
CRD#: 5979
SALT LAKE CITY, UT
Past

March 25, 2000 - July 24, 2003

CHARLES SCHWAB & CO., INC.

BD
CRD#: 5393
WESTLAKE, TX

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
CI
CETERA INVESTMENT ADVISERS LLC
CETERA ADVISOR NETWORKS | TERRA FINANCIAL PLANNING GROUP LTD | GENWORTH FINANCIAL ADVISERS CORPORATION | FIRST ALLIED ADVISORY SERVICES | CETERA INVESTMENT ADVISERS LLC | CETERA ADVISORS

CRD#: 105644 / SEC#: 801-20406

RIA
Registered Investment Advisory firm - (1/13/1984 Approved)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Alaska
(7/1/2021)
RR
Arizona
(5/10/2019)
RR
Arkansas
(5/10/2019)
RR
California
(5/10/2021)
RR
Colorado
(5/10/2019)
RR
Florida
(5/10/2019)
RR
Illinois
(4/4/2022)
RR
Indiana
(4/2/2024)
RR
Iowa
(7/8/2019)
RR
Kansas
(9/19/2025)
RR
Louisiana
(5/2/2025)
RR
Maryland
(9/2/2020)
RR
Minnesota
(5/16/2019)
RR
Missouri
(5/11/2020)
RR
Nevada
(5/10/2019)
RR
New Mexico
(5/10/2019)
RR
North Dakota
(5/28/2019)
RR
Ohio
(5/10/2019)
RR
Oklahoma
(5/10/2019)
RR
Oregon
(6/25/2019)
RR
Pennsylvania
(9/19/2025)
RR
South Dakota
(5/10/2019)
IAR
South Dakota
(6/29/2023)
RR
Texas
(5/10/2019)
IAR
Texas
(6/29/2023)
RR
Utah
(5/10/2019)
RR
Virginia
(4/4/2023)
RR
Wisconsin
(5/10/2019)
RR
Wyoming
(5/10/2019)

Exams


State Security Law Exam
IAR
Series 65
Date: 5/12/2006
Uniform Investment Adviser Law Examination
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
RR
Series 31
Date: 5/23/2006
Futures Managed Funds Examination
General Industry/Product Exam
SRO Registrations
RR
FINRA

Current Firm


CI
CETERA INVESTMENT ADVISERS LLC
CETERA ADVISOR NETWORKS | TERRA FINANCIAL PLANNING GROUP LTD | GENWORTH FINANCIAL ADVISERS CORPORATION | FIRST ALLIED ADVISORY SERVICES | CETERA INVESTMENT ADVISERS LLC | CETERA ADVISORS

CRD#: 105644 / SEC#: 801-20406

RIA
Registered Investment Advisory firm - (1/13/1984 Approved)
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Contact information


Main Address
1450 American Lane 6th Floor, Suite 650, Schaumburg, IL 60173-2096
Mailing Address
Phone number
(310) 257-7880
Established
Firm type
Fiscal year end
# of Employees
7,705

SEC notice filing (53 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Regulatory assets under management


Total Number of Accounts584,487
AUM (Assets Under Management)$ 163,792,814,520

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
10/27/2025
Cover Page
12/13/2024
09/26/2023
11/18/2022

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


CETERA INVESTMENT ADVISERS LLC

CRD#: 105644Rapid City, SD 57701

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