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Cheryl L. Persons

FROST INVESTMENT SERVICES
AUSTIN, TX 78726
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CRD#: 2799599
CP

Professional summary


Cheryl Leask Persons, who also goes by Cheryl Lee King, Cheryl King Leask, Cheryl King Persons, Cheryl L. Persons, is a registered financial advisor currently at FROST INVESTMENT SERVICES located in Austin, Texas and FROST BROKERAGE SERVICES, INC. located in San Antonio, Texas.

Cheryl is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1997. Cheryl has worked at 11 firms and has passed the Series 65, Series 63, Series 52TO, SIE, Series 7, Series 53 and Series 24 exams.

top-8-questions

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


Cheryl Lee King | Cheryl King Leask | Cheryl King Persons | Cheryl L. Persons

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
The advisor shows no other business activity.

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Cheryl Leask Persons's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

July 26, 2024 - Present

FROST INVESTMENT SERVICES

Office #1: 8111 N Fm 620 Rd, Austin, TX 78726
RIA
CRD#: 286129
AUSTIN, TX
Current

July 26, 2024 - Present

FROST BROKERAGE SERVICES, INC.

Office #1: 111 W Houston Ste 100, San Antonio, TX 78205
BD
CRD#: 17465
SAN ANTONIO, TX
Past

September 3, 2021 - July 25, 2024

PNC WEALTH MANAGEMENT LLC

RIA
CRD#: 129052
Austin, TX
Past

September 3, 2021 - July 25, 2024

PNC WEALTH MANAGEMENT LLC

BD
CRD#: 129052
Austin, TX
Past

August 27, 2014 - August 27, 2021

PNC MANAGED ACCOUNT SOLUTIONS, INC.

RIA
CRD#: 110476
AUSTIN, TX
Past

May 16, 2013 - August 27, 2021

BBVA SECURITIES INC.

BD
CRD#: 27060
AUSTIN, TX
Past

February 3, 2010 - May 16, 2013

BBVA COMPASS INVESTMENT SOLUTIONS, INC

BD
CRD#: 17086
AUSTIN, TX
Past

December 21, 2007 - May 29, 2008

BBVA COMPASS INVESTMENT SOLUTIONS, INC

BD
CRD#: 17086
RICHARDSON, TX
Past

October 23, 2003 - February 3, 2006

BBVA COMPASS INVESTMENT SOLUTIONS, INC

RIA
CRD#: 17086
DALLAS, TX
Past

October 23, 2003 - February 3, 2006

BBVA COMPASS INVESTMENT SOLUTIONS, INC

BD
CRD#: 17086
BIRMINGHAM, AL
Past

December 16, 2002 - October 13, 2003

METROPOLITAN LIFE INSURANCE COMPANY

BD
CRD#: 4095
NEW YORK, NY
Past

December 16, 2002 - October 13, 2003

MSI FINANCIAL SERVICES, INC.

BD
CRD#: 14251
SPRINGFIELD, MA
Past

January 26, 2000 - June 6, 2001

LPL FINANCIAL LLC

BD
CRD#: 6413
FORT MILL, SC
Past

October 15, 1998 - December 14, 1999

BANK UNITED SECURITIES CORP.

BD
CRD#: 30288
HOUSTON, TX
Past

January 30, 1997 - October 14, 1998

COMERICA SECURITIES

BD
CRD#: 17079
DETROIT, MI

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
FI
FROST INVESTMENT SERVICES
FROST INVESTMENT SERVICES | FROST INVESTMENT SERVICES, LLC

CRD#: 286129 / SEC#: 801-108754

RIA
Registered Investment Advisory firm - (1/3/2017 Approved)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Texas
(7/26/2024)
IAR
Texas
(7/26/2024)

Exams


State Security Law Exam
IAR
Series 65
Date: 11/13/2000
Uniform Investment Adviser Law Examination
State Security Law Exam
General Industry/Product Exam
RR
Series 52TO
Date: 1/2/2023
Municipal Securities Representative Examination
General Industry/Product Exam
General Industry/Product Exam
Principal/Supervisory Exam
Principal/Supervisory Exam
SRO Registrations
RR
FINRA

Current Firm


FI
FROST INVESTMENT SERVICES
FROST INVESTMENT SERVICES | FROST INVESTMENT SERVICES, LLC

CRD#: 286129 / SEC#: 801-108754

RIA
Registered Investment Advisory firm - (1/3/2017 Approved)
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Contact information


Main Address
111 West Houston Street, San Antonio, TX 78205
Mailing Address
Po Box 2538, San Antonio, TX 78299
Phone number
(210) 220-5000
Established
Firm type
Fiscal year end
# of Employees
177

SEC notice filing (28 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

FIS FORM ADV PART 2A 2025 (3/27/2025)

Regulatory assets under management


Total Number of Accounts3,179
AUM (Assets Under Management)$ 2,976,654,932

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
10/10/2024
Cover Page
11/27/2023
12/21/2022

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


FROST INVESTMENT SERVICES

CRD#: 286129Austin, TX 78726

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