Alexander R. Potenza

SKYVIEW FINANCIAL GROUP

PONTE VEDRA BEACH, FL 32082

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CRD#: 2566483

Professional summary

Alexander Robert Potenza, who also goes by Alex Potenza, is a registered financial advisor currently at SKYVIEW FINANCIAL GROUP, LLC located in Ponte Vedra Beach, Florida.

Alexander is registered as an IAR (Investment Advisor Representative) and started their career in finance in 1995. Alexander has worked at 9 firms and has passed the Series 65, Series 63, SIE, Series 31 and Series 7 exams.

Question & Answer

Are you a "fiduciary"?

Yes

Aliases

Alex Potenza

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

The advisor shows no other business activity.

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Alexander Robert Potenza's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

None

Experience

Current

September 25, 2020 - Present

SKYVIEW FINANCIAL GROUP, LLC

Office #1: 816 A1a N Suite 205, Ponte Vedra Beach, FL 32082

RIA

CRD#: 310581

PONTE VEDRA BEACH, FL

Past

March 22, 2017 - September 24, 2020

TOTAL WEALTH PLANNING AND MANAGEMENT, INC.

RIA

CRD#: 166664

PONTE VEDRA BEACH, FL

Past

September 19, 2007 - April 3, 2017

RAYMOND JAMES & ASSOCIATES, INC.

RIA

CRD#: 705

PONTE VEDRA BEACH, FL

Past

September 14, 2007 - April 3, 2017

RAYMOND JAMES & ASSOCIATES, INC.

CRD#: 705

PONTE VEDRA BEACH, FL

Past

January 28, 2005 - September 25, 2007

UBS FINANCIAL SERVICES INC.

RIA

CRD#: 8174

JACKSONVILLE, FL

Past

April 16, 2004 - September 25, 2007

UBS FINANCIAL SERVICES INC.

CRD#: 8174

JACKSONVILLE, FL

Past

November 24, 1997 - April 21, 2004

MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED

CRD#: 7691

NEW YORK, NY

Past

August 14, 1996 - November 26, 1997

IDS LIFE INSURANCE COMPANY

CRD#: 6321

MINNEAPOLIS, MN

Past

August 14, 1996 - November 26, 1997

AMERIPRISE FINANCIAL SERVICES, LLC

CRD#: 6363

MINNEAPOLIS, MN

Past

March 27, 1996 - May 10, 1996

ALL-TECH DIRECT, INC.

CRD#: 13992

MONTVALE, NJ

Past

April 10, 1995 - January 16, 1996

MONROE PARKER SECURITIES, INC.

CRD#: 31204

PURCHASE, NY

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".

SKYVIEW FINANCIAL GROUP, LLC

GENESIS FINANCIAL GROUP | SKYVIEW FINANCIAL GROUP, LLC

CRD#: 310581 / SEC#: 801-129593

RIA

Registered Investment Advisory firm - (2/29/2024 Approved)

Florida

Registered Investment Advisory firm - (6/10/2024 Terminated)

New Jersey

Registered Investment Advisory firm - (6/13/2024 Terminated)

New York

Registered Investment Advisory firm - (6/10/2024 Terminated)

Texas

Registered Investment Advisory firm - (6/10/2024 Terminated)

Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR

means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

Highlighted states indicate IAR registrations

IAR

Florida
(9/25/2020)

IAR

New Jersey
(5/5/2021)

IAR

New York
(7/6/2021)

IAR

Texas
(7/16/2021)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

State Security Law Exam

IAR

Series 65

Date: 1/26/2005

Uniform Investment Adviser Law Examination

State Security Law Exam

Series 63

Date: 4/17/1995

Uniform Securities Agent State Law Examination

General Industry/Product Exam

SIE

Date: 4/3/2017

Securities Industry Essentials Examination

General Industry/Product Exam

Series 31

Date: 1/17/2003

Futures Managed Funds Examination

General Industry/Product Exam

Series 7

Date: 4/7/1995

General Securities Representative Examination

Current Firm

SKYVIEW FINANCIAL GROUP, LLC

GENESIS FINANCIAL GROUP | SKYVIEW FINANCIAL GROUP, LLC

CRD#: 310581 / SEC#: 801-129593

RIA

Registered Investment Advisory firm - (2/29/2024 Approved)

Florida

Registered Investment Advisory firm - (6/10/2024 Terminated)

New Jersey

Registered Investment Advisory firm - (6/13/2024 Terminated)

New York

Registered Investment Advisory firm - (6/10/2024 Terminated)

Texas

Registered Investment Advisory firm - (6/10/2024 Terminated)

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Contact information

Main Address

816 A1a N Suite 205, Ponte Vedra Beach, FL 32082

Mailing Address

Phone number

(888) 406-0444

Established

Firm type

Fiscal year end

# of Employees

SEC notice filing (4 States and Territories)

Documents

Customer Relationship Summary (CRS / SEC)

Latest Form ADV

Part 2 Brochures

SKYVIEW FINANCIAL GROUP DISCLOSURE BROCHURE (3/25/2025)

Regulatory assets under management

Total Number of Accounts	372
AUM (Assets Under Management)	$ 273,866,537

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Contact information

xxxxx@xxxx.xxx

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Advisor Monitoring

Firm Stability Insights

Alexander R. Potenza

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Alexander Robert Potenza's CRS (Customer Relationship Summary).

Certified licenses

Experience

TOTAL WEALTH PLANNING AND MANAGEMENT, INC.

RAYMOND JAMES & ASSOCIATES, INC.

RAYMOND JAMES & ASSOCIATES, INC.

UBS FINANCIAL SERVICES INC.

UBS FINANCIAL SERVICES INC.

MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED

IDS LIFE INSURANCE COMPANY

AMERIPRISE FINANCIAL SERVICES, LLC

ALL-TECH DIRECT, INC.

MONROE PARKER SECURITIES, INC.

Primary Firm SEC Registration

SKYVIEW FINANCIAL GROUP, LLC

State Registrations and Notice Filings

Exams

Series 65

Date: 1/26/2005

Series 63

Date: 4/17/1995

SIE

Date: 4/3/2017

Series 31

Date: 1/17/2003

Series 7

Date: 4/7/1995

Current Firm

SKYVIEW FINANCIAL GROUP, LLC

Contact information

SEC notice filing (4 States and Territories)

Documents

Part 2 Brochures

Regulatory assets under management

Red Flags

Company Information

SKYVIEW FINANCIAL GROUP, LLC

TRUST BUT VERIFY

Contact information

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