DR
Denise L. Reed
CETERA INVESTMENT ADVISERS LLC
ST. LOUIS, MO 63131
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CRD#: 2556609
DR
Professional summary
Denise Louise Reed, who also goes by Denise Hughes, is a registered financial advisor currently at CETERA INVESTMENT ADVISERS LLC located in St. Louis, Missouri and CETERA WEALTH SERVICES, LLC located in St. Louis, Missouri.
Denise is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1994. Denise has worked at 8 firms and has passed the Series 65, Series 63, SIE, Series 7, Series 6 and Series 26 exams.
Question & Answer
Are you a "fiduciary"?
Yes
Aliases
Denise Hughes
Other business activities
Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
1) INDEPENDENT INSURANCE AGENT DBA STRATEGIC FINANCIAL GROUP & STRATEGIC FINANCIAL PROPERTY & CASUALTY (FIXED ANNUITIES, LIFE/ACCIDENT/HEALTH, LONG-TERM CARE) 1 SECURITIES TRADING HOURS WEEKLY, 0 NON SECURITIES TRADING HOURS WEEKLY, START DATE 1/2007 2) NAME OF OTHER BUSINESS: STRATEGIC FINANCIAL GROUP ; INVESTMENT RELATED: YES ; ADDRESS: SAME AS REGISTERED LOCATION ; NATURE OF BUSINESS: FINANCIAL SERVICES ; POSITION/TITLE/RELATIONSHIP: SENIOR PARTNER / REGISTERED REPRESENTATIVE ; START DATE: 12/2008 ; APX NUMBER OF HOURS PER WEEK: 40 ; APX NUMBER OF HOURS DURING TRADING HOURS: 32.5 ; BRIEF DESCRIPTION OF DUTIES: SECURITIES BUSINESS OFFERED THROUGH CETERA ADVISOR NETWORKS ; 3) NAME OF OTHER BUSINESS: SFG CONSULTING, LLC DBA PADGETT BUSINESS SYSTEMS, INVESTMENT RELATED: NO ADDRESS: SAME AS REGISTERED LOCATION NATURE OF BUSINESS: TAX AND ACCOUNTING START DATE: 1/2016. POSITION/TITLE/RELATIONSHIP: ENROLLED AGENT APX NUMBER OF HOURS PER WEEK: VARIES APX NUMBER OF HOURS DURING TRADING HOURS: VARIES BRIEF DESCRIPTION OF DUTIES: TAX PREP, ACCOUNTING AND PAYROLL SERVICES; 4) NAME OF OTHER BUSINESS: GRAVOIS TOWNSHIP DEMOCRATS; INVESTMENT RELATED: NO; ADDRESS: SAME AS RESIDENTIAL LOCATION; NATURE OF BUSINESS: LOCAL GOVERNMENT; START DATE: 8/2025; POSITION/TITLE/RELATIONSHIP: ORGANIZER; APX NUMBER OF HOURS PER WEEK: 5; APX NUMBER OF HOURS DURING TRADING HOURS: 0; BRIEF DESCRIPTION OF DUTIES: ORGANIZE GROUP;
CRS (Client Relationship Summary) - RIA
Click below to view Denise Louise Reed's CRS (Customer Relationship Summary).
Certified licenses
Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
NoneExperience
Current
June 29, 2023 - Present
CETERA INVESTMENT ADVISERS LLC
Office #1: 2190 S Mason Rd Ste 103, St. Louis, MO 63131RIA
CRD#: 105644
ST. LOUIS, MO
Current
September 3, 2013 - Present
CETERA WEALTH SERVICES, LLC
Office #1: 2190 S Mason Rd Ste 103, St. Louis, MO 63131BD
CRD#: 13572
St. Louis, MO
Past
September 3, 2013 - June 29, 2023
CETERA WEALTH SERVICES, LLC
RIA
CRD#: 13572
ST LOUIS, MO
Past
November 19, 2007 - September 3, 2013
WALNUT STREET SECURITIES, INC.
RIA
CRD#: 15840
ST LOUIS, MO
Past
October 22, 2007 - September 3, 2013
WALNUT STREET SECURITIES, INC.
BD
CRD#: 15840
ST LOUIS, MO
Past
December 6, 2005 - October 25, 2007
MSI FINANCIAL SERVICES, INC.
RIA
CRD#: 14251
ST. LOUIS, MO
Past
December 6, 2005 - July 9, 2007
METROPOLITAN LIFE INSURANCE COMPANY
BD
CRD#: 4095
ST. LOUIS, MO
Past
December 6, 2005 - October 25, 2007
MSI FINANCIAL SERVICES, INC.
BD
CRD#: 14251
ST. LOUIS, MO
Past
August 2, 1996 - January 3, 2006
CITISTREET EQUITIES LLC
BD
CRD#: 7447
SOMERSET, NJ
Past
July 23, 1996 - January 12, 2006
CITISTREET FINANCIAL SERVICES LLC
RIA
CRD#: 107311
ALPHARETTA , GA
Past
November 23, 1994 - July 24, 1996
THRIVENT INVESTMENT MANAGEMENT INC.
BD
CRD#: 18387
MINNEAPOLIS, MN
Primary Firm SEC Registration
This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
CI
CETERA INVESTMENT ADVISERS LLC
CETERA ADVISOR NETWORKS | TERRA FINANCIAL PLANNING GROUP LTD | GENWORTH FINANCIAL ADVISERS CORPORATION | FIRST ALLIED ADVISORY SERVICES | CETERA INVESTMENT ADVISERS LLC | CETERA ADVISORS
CRD#: 105644 / SEC#: 801-20406
RIA
Registered Investment Advisory firm - (1/13/1984 Approved)State Registrations and Notice Filings
Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.Visual representation of state registrations
RR
Arkansas(11/14/2024)
RR
Florida(1/4/2017)
RR
Illinois(9/3/2013)
RR
Iowa(1/3/2024)
RR
Kansas(4/14/2021)
RR
Louisiana(7/23/2019)
RR
Missouri(9/3/2013)
IAR
Missouri(6/29/2023)
RR
South Carolina(1/5/2022)
Exams
State Security Law Exam
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
General Industry/Product Exam
Principal/Supervisory Exam
SRO Registrations
RR
FINRA
Current Firm
CI
CETERA INVESTMENT ADVISERS LLC
CETERA ADVISOR NETWORKS | TERRA FINANCIAL PLANNING GROUP LTD | GENWORTH FINANCIAL ADVISERS CORPORATION | FIRST ALLIED ADVISORY SERVICES | CETERA INVESTMENT ADVISERS LLC | CETERA ADVISORS
CRD#: 105644 / SEC#: 801-20406
RIA
Registered Investment Advisory firm - (1/13/1984 Approved)Upgrade to AdvisorCheck Premium
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Contact information
Main Address
1450 American Lane 6th Floor, Suite 650, Schaumburg, IL 60173-2096
Mailing Address
Phone number
(310) 257-7880
Established
Firm type
Fiscal year end
# of Employees
7,705
SEC notice filing (53 States and Territories)
Regulatory assets under management
| Total Number of Accounts | 584,487 |
| AUM (Assets Under Management) | $ 163,792,814,520 |
Accountant surprise examination report
| Filing Date | Form ADV-E Cover | Form ADV-E Report |
|---|---|---|
| 10/27/2025 | ||
| 12/13/2024 | ||
| 09/26/2023 | ||
| 11/18/2022 |
Red Flags
Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.
Check for any disclosures as part of your thorough research when choosing an advisor.
Company Information
CETERA INVESTMENT ADVISERS LLC
CRD#: 105644St. Louis, MO 63131TRUST BUT VERIFY
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