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MH

Michael M. Hiniker

CETERA INVESTMENT ADVISERS LLC
MINNETONKA, MN 55305
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CRD#: 2374454
MH

Professional summary


Michael Merritt Hiniker, who also goes by Mike Hiniker, is a registered financial advisor currently at CETERA INVESTMENT ADVISERS LLC located in Minnetonka, Minnesota and CETERA WEALTH SERVICES, LLC located in Minnetonka, Minnesota.

Michael is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1995. Michael has worked at 15 firms and has passed the Series 66, Series 65, Series 63, SIE and Series 7 exams.

top-8-questions

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


Mike Hiniker

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
1) NAME OF OTHER BUSINESS: ADVISORNET FINANCIAL INC, DBA ADVISORNET WEALTH PARTNERS - CRD #113074 ; INVESTMENT RELATED: YES; ADDRESS: SAME AS REGISTERED LOCATION; NATURE OF BUSINESS: INVESTMENT ADVISORY ; FIRM POSITION/TITLE/RELATIONSHIP: EXECUTIVE PLANNER ; START DATE: 5/2022 ; APX NUMBER OF HOURS PER WEEK: 40 ; APX NUMBER OF HOURS DURING TRADING HOURS: 32.5; BRIEF DESCRIPTION OF DUTIES: EXECUTIVE PLANNER, FINANCIAL PLANNING; 2) NAME OF OTHER BUSINESS: ADVISORNET FINANCIAL; INVESTMENT RELATED: YES; ADDRESS: SAME AS REGISTERED LOCATION ; NATURE OF BUSINESS: FINANCIAL SERVICES ; START DATE: 05/2021; POSITION/TITLE/RELATIONSHIP: EXECUTIVE PLANNER; APX NUMBER OF HOURS PER WEEK: 40; APX NUMBER OF HOURS DURING TRADING HOURS: 32.5; BRIEF DESCRIPTION OF DUTIES: PROVIDE GUIDANCE AND STRATEGY TO THE RIA PLATFORM AT ADVISORNET FINANCIAL, RELATIONSHIP MANAGEMENT TO ADVISORS USING RIA PLATFORM; 3) NAME OF OTHER BUSINESS: ADVISORNET FINANCIAL INC DBA ADVISORNET FINANCIAL PARTNERS ; INVESTMENT RELATED: YES ; ADDRESS: SAME AS REGISTERED LOCATION ; NATURE OF BUSINESS: FINANCIAL SERVICES ; START DATE: 05/2021 ; POSITION/TITLE/RELATIONSHIP: EXECUTIVE PLANNER ; APX NUMBER OF HOURS PER WEEK: 40 ; APX NUMBER OF HOURS DURING TRADING HOURS: 32.5 ; BRIEF DESCRIPTION OF DUTIES: PROVIDE FINANCIAL PLANNING AND ASSET MANAGEMENT ; 4) NAME OF OTHER BUSINESS: FIXED INSURANCE WITH VARIOUS COMPANIES; INVESTMENT RELATED: YES; ADDRESS: SAME AS REGISTERED LOCATION; NATURE OF BUSINESS: FIXED INSURANCE; START DATE: 5/2022; APX NUMBER OF HOURS PER WEEK: 2; APX NUMBER OF HOURS DURING TRADING HOURS: 2; POSITION/TITLE/RELATIONSHIP: INSURANCE AGENT BRIEF DESCRIPTION OF DUTIES: SELLS LIFE, FIXED ANNUITIES AND LONG-TERM CARE; 5) NAME OF OTHER BUSINESS: ADVISORNET FINANCIAL INC DBA ADVISORNET EMPLOYER PLAN PARTNERS; INVESTMENT RELATED: YES, ADDRESS: 110 CHESHIRE LN SUITE 200, MINNETONKA, MN 55305, NATURE OF BUSINESS: FINANCIAL SERVICES, START DATE: 3/2023, POSITION/TITLE/RELATIONSHIP: FINANCIAL PROFESSIONAL, APX NUMBER OF HOURS PER WEEK: 5, APX NUMBER OF HOURS DURING TRADING HOURS: 5, BRIEF DESCRIPTION OF DUTIES: DBA FOR FINANCIAL SERVICES FOR RETIREMENT PLANS; 6) NAME OF OTHER BUSINESS: BAR FINANCIAL PARTNERS; INVESTMENT RELATED: YES, ADDRESS: SAME AS REGISTERED LOCATION, NATURE OF BUSINESS: FINANCIAL SERVICES, START DATE: 4/2025, POSITION/TITLE/RELATIONSHIP: FINANCIAL PROFESSIONAL, APX NUMBER OF HOURS PER WEEK: 40, APX NUMBER OF HOURS DURING TRADING HOURS: 32.5, BRIEF DESCRIPTION OF DUTIES: DBA FOR FINANCIAL SERVICES;

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Michael Merritt Hiniker's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

June 29, 2023 - Present

CETERA INVESTMENT ADVISERS LLC

Office #1: 130 Cheshire Ln, Ste 150, Minnetonka, MN 55305
RIA
CRD#: 105644
MINNETONKA, MN
Current

August 20, 2020 - Present

CETERA WEALTH SERVICES, LLC

Office #1: 130 Cheshire Ln, Ste 150, Minnetonka, MN 55305
BD
CRD#: 13572
Minnetonka, MN
Past

May 20, 2021 - November 11, 2025

ADVISORNET WEALTH PARTNERS

RIA
CRD#: 113074
Minnetonka, MN
Past

May 14, 2021 - June 29, 2023

CETERA WEALTH SERVICES, LLC

RIA
CRD#: 13572
MINNEAPOLIS, MN
Past

December 8, 2016 - June 12, 2020

HARRISDIRECT LLC

RIA
CRD#: 42159
Edina, MN
Past

November 22, 2016 - June 12, 2020

E*TRADE SECURITIES LLC

BD
CRD#: 29106
Edina, MN
Past

June 27, 2014 - September 1, 2016

AUGUSTAR DISTRIBUTORS, INC.

BD
CRD#: 41081
CINCINNATI, OH
Past

January 4, 2012 - May 14, 2013

LINCOLN FINANCIAL DISTRIBUTORS, INC.

BD
CRD#: 145
RADNOR, PA
Past

July 13, 2007 - March 14, 2011

TRANSAMERICA CAPITAL, LLC

BD
CRD#: 8217
DENVER, CO
Past

July 27, 2006 - February 8, 2007

PRUDENTIAL ANNUITIES DISTRIBUTORS, INC

BD
CRD#: 21570
SHELTON, CT
Past

August 5, 2004 - July 11, 2006

BNY MELLON SECURITIES CORPORATION

BD
CRD#: 231
NEW YORK, NY
Past

September 11, 2000 - August 19, 2004

TOWER SQUARE SECURITIES, INC.

BD
CRD#: 833
EL SEGUNDO, CA
Past

July 14, 1999 - August 18, 2000

INVEST FINANCIAL CORPORATION

BD
CRD#: 12984
APPLETON, WI
Past

February 27, 1998 - April 23, 1998

WELLS FARGO BROKERAGE SERVICES, L.L.C.

BD
CRD#: 16100
MINNEAPOLIS, MN
Past

August 14, 1996 - March 10, 1998

U.S. BANCORP INVESTMENTS, INC.

BD
CRD#: 17868
SAINT PAUL, MN
Past

November 8, 1995 - July 12, 1996

MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED

BD
CRD#: 7691
NEW YORK, NY

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
CI
CETERA INVESTMENT ADVISERS LLC
CETERA ADVISOR NETWORKS | TERRA FINANCIAL PLANNING GROUP LTD | GENWORTH FINANCIAL ADVISERS CORPORATION | FIRST ALLIED ADVISORY SERVICES | CETERA INVESTMENT ADVISERS LLC | CETERA ADVISORS

CRD#: 105644 / SEC#: 801-20406

RIA
Registered Investment Advisory firm - (1/13/1984 Approved)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Arizona
(6/9/2021)
RR
Arkansas
(10/24/2024)
RR
California
(6/28/2021)
RR
Colorado
(6/28/2021)
RR
Delaware
(8/10/2021)
RR
Florida
(6/9/2021)
RR
Georgia
(1/2/2025)
RR
Illinois
(12/1/2021)
RR
Indiana
(9/16/2025)
RR
Iowa
(6/9/2021)
RR
Kansas
(9/16/2025)
RR
Louisiana
(1/3/2024)
RR
Maryland
(1/27/2022)
RR
Massachusetts
(1/19/2023)
RR
Michigan
(6/28/2021)
RR
Minnesota
(8/20/2020)
IAR
Minnesota
(6/29/2023)
RR
Missouri
(3/5/2024)
RR
Montana
(8/28/2024)
RR
Nebraska
(8/28/2024)
RR
Nevada
(8/18/2021)
RR
New Jersey
(9/16/2025)
RR
New Mexico
(12/15/2022)
RR
North Carolina
(9/16/2025)
RR
North Dakota
(8/13/2021)
RR
Ohio
(1/2/2025)
RR
Oklahoma
(1/24/2025)
RR
Oregon
(3/18/2024)
RR
Pennsylvania
(8/28/2024)
RR
South Carolina
(5/3/2024)
RR
South Dakota
(8/28/2024)
RR
Texas
(6/9/2021)
IAR
Texas
(6/29/2023)
RR
Utah
(9/16/2025)
RR
Virginia
(5/28/2025)
RR
Washington
(8/28/2024)
RR
Wisconsin
(6/9/2021)
RR
Wyoming
(11/7/2024)

Exams


State Security Law Exam
RR
IAR
Series 66
Date: 12/8/2016
Uniform Combined State Law Examination
State Security Law Exam
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
SRO Registrations
RR
FINRA

Current Firm


CI
CETERA INVESTMENT ADVISERS LLC
CETERA ADVISOR NETWORKS | TERRA FINANCIAL PLANNING GROUP LTD | GENWORTH FINANCIAL ADVISERS CORPORATION | FIRST ALLIED ADVISORY SERVICES | CETERA INVESTMENT ADVISERS LLC | CETERA ADVISORS

CRD#: 105644 / SEC#: 801-20406

RIA
Registered Investment Advisory firm - (1/13/1984 Approved)
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Contact information


Main Address
1450 American Lane 6th Floor, Suite 650, Schaumburg, IL 60173-2096
Mailing Address
Phone number
(310) 257-7880
Established
Firm type
Fiscal year end
# of Employees
7,705

SEC notice filing (53 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Regulatory assets under management


Total Number of Accounts584,487
AUM (Assets Under Management)$ 163,792,814,520

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
10/27/2025
Cover Page
12/13/2024
09/26/2023
11/18/2022

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


CETERA INVESTMENT ADVISERS LLC

CRD#: 105644Minnetonka, MN 55305

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