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Roland Pritchett

Roland Pritchett

NEW EDGE WEALTH | Managing Director
Atlanta, GA 30305
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CRD#: 2284569
Roland Pritchett

Professional summary


Roland Pritchett, who also goes by Roland Sims Pritchett, is a registered financial advisor currently at NEW EDGE WEALTH located in Atlanta, Georgia and NEWEDGE SECURITIES, LLC located in Atlanta, Georgia.

Roland is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1992. Roland has worked at 7 firms and has passed the Series 65, Series 63, SIE and Series 7 exams.

Biography


Roland Pritchett is a Managing Director and a Wealth Partner with J.P. Morgan Wealth Management. He serves as the primary Relationship Manager for The Pritchett Group's clients, who include entrepreneurs, corporate executives and high-net-worth individuals. Roland's experience in fixed income helps his clients, and he enjoys constructing portfolios and providing tactical asset allocation guidance on their investible assets to reflect either changing market conditions or their personal situations. He employs the firm's breadth of resources, including lending capabilities, investment and commercial banking, and exclusive money management strategies to help his clients meet their goals. Roland's 23 years in the industry grew from his solid financial background and observing his father's experience as an investment advisor. His experience spans periods of extreme volatility, from which he developed a disciplined process to help assess his clients' risk parameters and position their portfolios to withstand inevitable market fluctuations. He and his team differentiate themselves by providing unique experience and an investment philosophy. Each team member is committed to providing clients with exceptional service. Beginning his career at Kidder Peabody (now UBS) from 1992 to 1994, Roland moved to Prudential Securities fixed income sales and trading from 1994 to 1999. He then moved to the Private Wealth Management (PWM) business and helped open the first Morgan Stanley PWM office in Atlanta from 1999 to 2005. Roland returned to UBS from 2005 to 2013, where he became a Managing Director and was a member of the Chairman's Council for six years. He joined J.P. Morgan in 2013. Roland grew up in Sandy Springs, Georgia, and played football at Boston College, graduating with both a B.S. and an M.S. in Finance. He now lives in Atlanta, and in his spare time enjoys skiing, boating, philanthropy and spending time with his two daughters at the family vacation home on Oconee Lake.
top-8-questions

Question & Answer


What are your service offerings?
Trust & estate planning
Financial planning
Trading individual securities
Executive services/Equity comp...
Philanthropic services
Loans/credit services
Retirement planning
What is your current number of clients?
Under 50
What is your minimum asset requirement?
1M
Are you a "fiduciary"?
Yes

Aliases


Roland Sims Pritchett

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
1.NewEdge Wealth*Yes Invest*Registered with NewEdge Wealth the RIA associated with NewEdge Securities*80 Per week/20 trade*2/2/24*Atlanta, GA 2. Baldwin Investment Management LLC*Yes Invest*2/2/24*Atlanta, GA*I created this LLC prior to joining NewEdge Wealth. The nature of the business is to capture and receive all revenues from my PWM clientele*Managing Member*"I created this LLC prior to joining NewEdge Wealth. The nature of the business is to capture and receive all revenues from my PWM clientele*0 Hrs

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Roland Pritchett's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

February 2, 2024 - Present

NEW EDGE WEALTH

Office #1: 309 East Paces Ferry Rd, Suite 400, Atlanta, GA 30305
RIA
CRD#: 307771
Atlanta, GA
Current

February 2, 2024 - Present

NEWEDGE SECURITIES, LLC

Office #1: 309 East Paces Ferry Rd, Suite 400, Atlanta, GA 30305
BD
CRD#: 10674
Atlanta, GA
Past

November 8, 2013 - February 3, 2024

J.P. MORGAN SECURITIES LLC

RIA
CRD#: 79
ATLANTA, GA
Past

November 8, 2013 - February 3, 2024

J.P. MORGAN SECURITIES LLC

BD
CRD#: 79
ATLANTA, GA
Past

March 24, 2005 - November 18, 2013

UBS FINANCIAL SERVICES INC.

RIA
CRD#: 8174
ATLANTA, GA
Past

March 24, 2005 - November 18, 2013

UBS FINANCIAL SERVICES INC.

BD
CRD#: 8174
ATLANTA, GA
Past

March 27, 2002 - March 31, 2005

MORGAN STANLEY & CO. LLC

RIA
CRD#: 8209
ATLANTA, GA
Past

March 3, 1999 - March 31, 2005

MORGAN STANLEY & CO. LLC

BD
CRD#: 8209
NEW YORK, NY
Past

December 19, 1994 - March 9, 1999

PRUDENTIAL EQUITY GROUP, LLC

BD
CRD#: 7471
NEW YORK, NY
Past

October 19, 1992 - December 20, 1994

KIDDER, PEABODY & CO. INCORPORATED

BD
CRD#: 7613
NEW YORK, NY

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
NE
NEW EDGE WEALTH
NEW EDGE WEALTH | NEWEDGE WEALTH, LLC | NEWEDGE INVESTMENT SOLUTIONS | NEW EDGE WEALTH LLC

CRD#: 307771 / SEC#: 801-118291

RIA
Registered Investment Advisory firm - (3/25/2020 Approved)
Maryland
Registered Investment Advisory firm - (2/28/2020 Terminated)
North Carolina
Registered Investment Advisory firm - (2/25/2020 Terminated)
South Dakota
Registered Investment Advisory firm - (2/24/2020 Terminated)
Wisconsin
Registered Investment Advisory firm - (2/24/2020 Terminated)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Alabama
(1/2/2025)
RR
California
(2/2/2024)
RR
Connecticut
(2/2/2024)
RR
Florida
(2/2/2024)
RR
Georgia
(2/2/2024)
IAR
Georgia
(2/7/2024)
RR
Nevada
(2/2/2024)
RR
North Carolina
(2/2/2024)
RR
Oklahoma
(2/5/2024)
RR
Tennessee
(2/2/2024)
RR
Texas
(2/2/2024)
IAR
Texas
(2/2/2024)

Exams


State Security Law Exam
IAR
Series 65
Date: 1/22/2004
Uniform Investment Adviser Law Examination
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
SRO Registrations
RR
FINRA
SRO Registrations
RR
Nasdaq Stock Market

Current Firm


NE
NEW EDGE WEALTH
NEW EDGE WEALTH | NEWEDGE WEALTH, LLC | NEWEDGE INVESTMENT SOLUTIONS | NEW EDGE WEALTH LLC

CRD#: 307771 / SEC#: 801-118291

RIA
Registered Investment Advisory firm - (3/25/2020 Approved)
Maryland
Registered Investment Advisory firm - (2/28/2020 Terminated)
North Carolina
Registered Investment Advisory firm - (2/25/2020 Terminated)
South Dakota
Registered Investment Advisory firm - (2/24/2020 Terminated)
Wisconsin
Registered Investment Advisory firm - (2/24/2020 Terminated)
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Contact information


Main Address
2200 Atlantic Street Suite 200, Stamford, CT 06902
Mailing Address
Phone number
(203) 424-2262
Established
Firm type
Fiscal year end
# of Employees
152

SEC notice filing (53 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

NEWEDGE WEALTH LLC WRAP FEE PROGRAM BROCHURE (3/31/2025)

Regulatory assets under management


Total Number of Accounts14,680
AUM (Assets Under Management)$ 12,064,984,416

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
01/27/2025
Cover Page
12/22/2023
01/27/2023
07/28/2022

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


NEW EDGE WEALTH

Managing DirectorCRD#: 307771Atlanta, GA 30305

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Contact information


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xxxxx@xxxx.xxx

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