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JL

Jerome H. Lavalley

SPC
Grand Rapids, MI 49546
Some features on this profile are disabled
CRD#: 1303685
JL

Professional summary


Jerome Hermidas Lavalley JR, who also goes by Jerome Hermidas Lavalley, Jerry Lavalley, is a registered financial advisor currently at SPC located in Grand Rapids, Michigan and SIGMA FINANCIAL CORPORATION located in Grand Rapids, Michigan.

Jerome is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1984. Jerome has worked at 6 firms and has passed the Series 65, Series 63, SIE, Series 22 and Series 6 exams.

top-8-questions

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


Jerome Hermidas Lavalley | Jerry Lavalley

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
1. As a licensed insurance agent, I am appointed with various insurance companies. 2. DBA - Victory Financial Group, Grand Rapids, MI. Offering securities through Sigma Financial Corporation. Start date: 11/1/20, approx. 180 hrs/mo. INV REL: Y 3. Self employed - provide coaching / consulting services to financial advisors for practice management development. Start date: 8/10/21, approx. 10 hrs/mo.

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Jerome Hermidas Lavalley JR's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

October 27, 2020 - Present

SPC

Office #1: 4139 Embassy Dr. Se, Grand Rapids, MI 49546
RIA
CRD#: 110692
Grand Rapids, MI
Current

October 27, 2020 - Present

SIGMA FINANCIAL CORPORATION

Office #1: 4139 Embassy Dr. Se, Grand Rapids, MI 49546
BD
CRD#: 14303
Grand Rapids, MI
Past

December 14, 2010 - August 24, 2012

LIFEPOINT ADVISORY SERVICES

RIA
CRD#: 153388
GRAND RAPIDS, MI
Past

April 23, 2010 - November 2, 2020

ON INVESTMENT MANAGEMENT CO

RIA
CRD#: 105662
GRAND RAPIDS, MI
Past

February 8, 1985 - November 2, 2020

THE O.N. EQUITY SALES COMPANY

BD
CRD#: 2936
GRAND RAPIDS, MI
Past

October 29, 1984 - February 4, 1985

HIMCO DISTRIBUTION SERVICES COMPANY

BD
CRD#: 6604

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
SP
SPC
PARKLAND SECURITIES, LLC | SPC | SIGMA PLANNING CORPORATION | SIGMA PLANNING CORP

CRD#: 110692 / SEC#: 801-20404

RIA
Registered Investment Advisory firm - (1/11/1984 Approved)
Alaska
Registered Investment Advisory firm - (2/13/2002 Cancelled)
Arizona
Registered Investment Advisory firm - (2/14/2002 Terminated)
California
Registered Investment Advisory firm - (1/17/2002 Cancelled)
Colorado
Registered Investment Advisory firm - (2/14/2002 Cancelled)
Delaware
Registered Investment Advisory firm - (2/14/2002 Terminated)
Hawaii
Registered Investment Advisory firm - (3/19/2002 Terminated)
Montana
Registered Investment Advisory firm - (2/12/2002 Terminated)
New Hampshire
Registered Investment Advisory firm - (2/14/2002 Terminated)
New Mexico
Registered Investment Advisory firm - (2/14/2002 Terminated)
New York
Registered Investment Advisory firm - (1/17/2002 Cancelled)
Rhode Island
Registered Investment Advisory firm - (3/7/2002 Terminated)
Tennessee
Registered Investment Advisory firm - (2/14/2002 Terminated)
Utah
Registered Investment Advisory firm - (1/17/2002 Terminated)
Wisconsin
Registered Investment Advisory firm - (1/30/2002 Terminated)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Michigan
(10/27/2020)
IAR
Michigan
(10/27/2020)

Exams


State Security Law Exam
IAR
Series 65
Date: 12/8/1999
Uniform Investment Adviser Law Examination
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
General Industry/Product Exam
SRO Registrations
RR
FINRA

Current Firm


SP
SPC
PARKLAND SECURITIES, LLC | SPC | SIGMA PLANNING CORPORATION | SIGMA PLANNING CORP

CRD#: 110692 / SEC#: 801-20404

RIA
Registered Investment Advisory firm - (1/11/1984 Approved)
Alaska
Registered Investment Advisory firm - (2/13/2002 Cancelled)
Arizona
Registered Investment Advisory firm - (2/14/2002 Terminated)
California
Registered Investment Advisory firm - (1/17/2002 Cancelled)
Colorado
Registered Investment Advisory firm - (2/14/2002 Cancelled)
Delaware
Registered Investment Advisory firm - (2/14/2002 Terminated)
Hawaii
Registered Investment Advisory firm - (3/19/2002 Terminated)
Montana
Registered Investment Advisory firm - (2/12/2002 Terminated)
New Hampshire
Registered Investment Advisory firm - (2/14/2002 Terminated)
New Mexico
Registered Investment Advisory firm - (2/14/2002 Terminated)
New York
Registered Investment Advisory firm - (1/17/2002 Cancelled)
Rhode Island
Registered Investment Advisory firm - (3/7/2002 Terminated)
Tennessee
Registered Investment Advisory firm - (2/14/2002 Terminated)
Utah
Registered Investment Advisory firm - (1/17/2002 Terminated)
Wisconsin
Registered Investment Advisory firm - (1/30/2002 Terminated)
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Contact information


Main Address
300 Parkland Plaza, Ann Arbor, MI 48103
Mailing Address
Phone number
(734) 663-1611
Established
Firm type
Fiscal year end
# of Employees
462

SEC notice filing (53 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

SPC FORM ADV WRAP FEE PROGRAM BROCHURE (3/20/2025)

Regulatory assets under management


Total Number of Accounts26,544
AUM (Assets Under Management)$ 5,655,661,675

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


SPC

CRD#: 110692Grand Rapids, MI 49546

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