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George R. Gonzalez

CETERA INVESTMENT ADVISERS LLC
GILBERT, AZ 85296
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CRD#: 1266143
GG

Professional summary


George Robert Gonzalez is a registered financial advisor currently at CETERA INVESTMENT ADVISERS LLC located in Gilbert, Arizona and CETERA WEALTH SERVICES, LLC located in Gilbert, Arizona.

George is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1984. George has worked at 7 firms and has passed the Series 65, Series 63, Series 52TO, SIE, Series 7, Series 24 and Series 53 exams.

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


None

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
The advisor shows no other business activity.

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view George Robert Gonzalez's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

February 9, 2026 - Present

CETERA INVESTMENT ADVISERS LLC

Office #1: 1206 E Warner Rd Ste 210, Gilbert, AZ 85296Office #3: 1161 Hillsboro Mile, Hillsboro Beach, FL 33062
RIA
CRD#: 105644
GILBERT, AZ
Current

April 20, 2022 - Present

CETERA WEALTH SERVICES, LLC

Office #1: 1206 E Warner Rd Ste 210, Gilbert, AZ 85296
BD
CRD#: 13572
Gilbert, AZ
Past

September 30, 2002 - April 20, 2022

FFEC WEALTH PARTNERS LLC

BD
CRD#: 16507
SCOTTSDALE, AZ
Past

August 19, 2002 - October 1, 2002

CONTINENTAL BROKER-DEALER CORP.

BD
CRD#: 14048
CARLE PLACE, NY
Past

February 22, 1996 - July 10, 2002

KIRLIN SECURITIES INC.

BD
CRD#: 21210
SYOSSET, NY
Past

August 5, 1985 - February 23, 1996

HALPERT AND COMPANY, INC.

BD
CRD#: 7094
MILLBURN, NJ
Past

May 31, 1984 - August 12, 1985

FIRST MONMOUTH SECURITIES CORP.

BD
CRD#: 13268

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
CI
CETERA INVESTMENT ADVISERS LLC
CETERA ADVISOR NETWORKS | TERRA FINANCIAL PLANNING GROUP LTD | GENWORTH FINANCIAL ADVISERS CORPORATION | FIRST ALLIED ADVISORY SERVICES | CETERA INVESTMENT ADVISERS LLC | CETERA ADVISORS

CRD#: 105644 / SEC#: 801-20406

RIA
Registered Investment Advisory firm - (1/13/1984 Approved)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Arizona
(4/20/2022)
IAR
Arizona
(2/9/2026)
RR
California
(4/20/2022)
RR
Connecticut
(4/20/2022)
RR
Florida
(4/22/2022)
RR
Indiana
(4/20/2022)
RR
Maryland
(4/20/2022)
RR
New Jersey
(4/20/2022)
RR
New York
(4/20/2022)
RR
North Carolina
(6/17/2025)
RR
Pennsylvania
(4/20/2022)
RR
Texas
(1/9/2024)
IAR
Texas
(2/10/2026)

Exams


State Security Law Exam
IAR
Series 65
Date: 11/24/2025
Uniform Investment Adviser Law Examination
State Security Law Exam
General Industry/Product Exam
RR
Series 52TO
Date: 9/25/2025
Municipal Securities Representative Examination
General Industry/Product Exam
General Industry/Product Exam
Principal/Supervisory Exam
Principal/Supervisory Exam
SRO Registrations
RR
FINRA

Current Firm


CI
CETERA INVESTMENT ADVISERS LLC
CETERA ADVISOR NETWORKS | TERRA FINANCIAL PLANNING GROUP LTD | GENWORTH FINANCIAL ADVISERS CORPORATION | FIRST ALLIED ADVISORY SERVICES | CETERA INVESTMENT ADVISERS LLC | CETERA ADVISORS

CRD#: 105644 / SEC#: 801-20406

RIA
Registered Investment Advisory firm - (1/13/1984 Approved)
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Contact information


Main Address
1450 American Lane 6th Floor, Suite 650, Schaumburg, IL 60173-2096
Mailing Address
Phone number
(310) 257-7880
Established
Firm type
Fiscal year end
# of Employees
7,705

SEC notice filing (53 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Regulatory assets under management


Total Number of Accounts584,487
AUM (Assets Under Management)$ 163,792,814,520

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
10/27/2025
Cover Page
12/13/2024
09/26/2023

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


CETERA INVESTMENT ADVISERS LLC

CRD#: 105644Gilbert, AZ 85296

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