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HP

Herbert L. Perlin

HORTER INVESTMENT MANAGEMENT
Virginia Beach, VA 23452
Some features on this profile are disabled
CRD#: 1077507
HP

Professional summary


Herbert Louis Perlin, who also goes by Herb Perlin, is a registered financial advisor currently at HORTER INVESTMENT MANAGEMENT, LLC located in Virginia Beach, Virginia.

Herbert is registered as an IAR (Investment Advisor Representative) and started their career in finance in 1982. Herbert has worked at 9 firms and has passed the Series 65, Series 63, SIE, Series 22 and Series 6 exams.

top-8-questions

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


Herb Perlin

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
The Name of the other business: Perlin Rossen & Associates DBA Perlin Retirement Solutions, LLC Investment Related?: Yes Address of other business: 101 N. Lynnhaven Road, Suite 202, Virginia Beach VA 23452 Nature of other business: fixed business and marketing for securities Your position: Owner Start Date: 02/2003 How many hours you devote to the other business per month: 160 How many hours you devote to the other business during securities trading hours: 160 Briefly describe your duties: Provide security solutions for old and new clients, selling insurance products

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Herbert Louis Perlin's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

April 10, 2017 - Present

HORTER INVESTMENT MANAGEMENT, LLC

Office #1: 372 S. Independence Blvd Suite 107, Virginia Beach, VA 23452
RIA
CRD#: 119880
Virginia Beach, VA
Past

August 26, 2003 - April 4, 2017

NEXT FINANCIAL GROUP, INC.

RIA
CRD#: 46214
VIRGINIA BEACH, VA
Past

August 26, 2003 - April 4, 2017

NEXT FINANCIAL GROUP, INC.

BD
CRD#: 46214
VIRGINIA BEACH, VA
Past

December 8, 1999 - September 2, 2003

FINANCIAL SECURITY ADVISORY INC

RIA
CRD#: 110746
VA BEACH, VA
Past

October 20, 1999 - September 2, 2003

FINANCIAL SECURITY MANAGEMENT, INCORPORATED

BD
CRD#: 43000
VIRGINIA BEACH, VA
Past

April 3, 1998 - October 20, 1999

INVESTORS SECURITY COMPANY, INC.

BD
CRD#: 2331
SUFFOLK, VA
Past

March 2, 1998 - March 24, 1998

INVESTORS SECURITY COMPANY, INC.

BD
CRD#: 2331
Past

March 22, 1996 - March 3, 1998

WALNUT STREET SECURITIES, INC.

BD
CRD#: 15840
EL SEGUNDO, CA
Past

March 1, 1996 - April 17, 1996

MML INVESTORS SERVICES, LLC

BD
CRD#: 10409
SPRINGFIELD, MA
Past

August 3, 1983 - March 1, 1996

G. R. PHELPS & CO., INC.

BD
CRD#: 173
Past

January 22, 1983 - July 21, 1983

MML INVESTORS SERVICES, LLC

BD
CRD#: 10409
Past

December 14, 1982 - July 21, 1983

MASSACHUSETTS MUTUAL LIFE INSURANCE COMPANY

BD
CRD#: 2682

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
HI
HORTER INVESTMENT MANAGEMENT, LLC
ABSOLUTE WEALTH MANAGEMENT GROUP | WLEM FINANCIAL ADVISORS | WEALTH MAX FINANCIAL GROUP | TIDMORE FINANCIAL | STEPHEN DISSETTE & ASSOCIATES | SNYDER FINANCIAL, INC. | SAFE HARBOR FINANCIAL | ROADMAP FINANCIAL CONSULTING, LLC | PERLIN RETIREMENT SOLUTIONS | MARRA FINANCIAL GROUP | LIGHTFIELD WEALTH MANAGEMENT | LAMB CAPITAL, LLC | JENSEN FINANCIAL GROUP | HORTER, DREW KENT | HORTER INVESTMENT MANAGEMENT, LLC | HORTER INVESTMENT MANAGEMENT | HORTER FINANCIAL STRATEGIES, LLC | HORTER DREW KENT | HORTER ASSET MANAGEMENT | GEITGEY FINANCIAL SERVICES | GEFF LEWIS AND ASSOCIATES | GATLIN FINANCIAL SERVICES | FINANCIAL FREEDOM PARTNERS, LLC | DEFENSE FIRST FINANCIAL | CROIX RIVER WEALTH MANAGEMENT | CELTIC GUARD FINANCIAL PLANNING | APPLIED CONCEPTS FINANCIAL SERVICS

CRD#: 119880 / SEC#: 801-67471

RIA
Registered Investment Advisory firm - (1/12/2007 Approved)
California
Registered Investment Advisory firm - (1/31/2007 Terminated)
Delaware
Registered Investment Advisory firm - (4/23/2007 Terminated)
Ohio
Registered Investment Advisory firm - (1/31/2007 Terminated)
Pennsylvania
Registered Investment Advisory firm - (1/31/2007 Terminated)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

Highlighted states indicate IAR registrations

IAR
Virginia
(4/10/2017)

Exams


State Security Law Exam
IAR
Series 65
Date: 12/2/1999
Uniform Investment Adviser Law Examination
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
General Industry/Product Exam

Current Firm


HI
HORTER INVESTMENT MANAGEMENT, LLC
ABSOLUTE WEALTH MANAGEMENT GROUP | WLEM FINANCIAL ADVISORS | WEALTH MAX FINANCIAL GROUP | TIDMORE FINANCIAL | STEPHEN DISSETTE & ASSOCIATES | SNYDER FINANCIAL, INC. | SAFE HARBOR FINANCIAL | ROADMAP FINANCIAL CONSULTING, LLC | PERLIN RETIREMENT SOLUTIONS | MARRA FINANCIAL GROUP | LIGHTFIELD WEALTH MANAGEMENT | LAMB CAPITAL, LLC | JENSEN FINANCIAL GROUP | HORTER, DREW KENT | HORTER INVESTMENT MANAGEMENT, LLC | HORTER INVESTMENT MANAGEMENT | HORTER FINANCIAL STRATEGIES, LLC | HORTER DREW KENT | HORTER ASSET MANAGEMENT | GEITGEY FINANCIAL SERVICES | GEFF LEWIS AND ASSOCIATES | GATLIN FINANCIAL SERVICES | FINANCIAL FREEDOM PARTNERS, LLC | DEFENSE FIRST FINANCIAL | CROIX RIVER WEALTH MANAGEMENT | CELTIC GUARD FINANCIAL PLANNING | APPLIED CONCEPTS FINANCIAL SERVICS

CRD#: 119880 / SEC#: 801-67471

RIA
Registered Investment Advisory firm - (1/12/2007 Approved)
California
Registered Investment Advisory firm - (1/31/2007 Terminated)
Delaware
Registered Investment Advisory firm - (4/23/2007 Terminated)
Ohio
Registered Investment Advisory firm - (1/31/2007 Terminated)
Pennsylvania
Registered Investment Advisory firm - (1/31/2007 Terminated)
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Contact information


Main Address
11726 Seven Gables Rd Symmes Township, Cincinnati, OH 45249
Mailing Address
Phone number
(513) 984-9933
Established
Firm type
Fiscal year end
# of Employees
41

SEC notice filing (52 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

HIM ADV PART 2A_2024 (11/7/2025)

Regulatory assets under management


Total Number of Accounts2,136
AUM (Assets Under Management)$ 277,989,460

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


HORTER INVESTMENT MANAGEMENT, LLC

CRD#: 119880Virginia Beach, VA 23452

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