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EQUITY SERVICES, INC.

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CRD#: 265
BD
RIA

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FIRM PROFILE

Assets Under Management:$ 2,451,252,093
Clients per Registered Employee:27
Total Number of Employees:470
Clients per Employee:25
Total Number of Individual Clients:8,860
Total Number of HNWI Clients:2,919
Average Individual Client Account Size:$ 146,173
Average HNWI Account Size:$ 367,079

Overview

EQUITY SERVICES, INC. is located at One National Life Drive, Montpelier, VT 05604 and was first established at Boston, Vermont in 10/07/1968. After operating for 58 years, EQUITY SERVICES, INC. has amassed assets under management in the amount of $2,451,252,093 spanning over 11,779 clients at the firm. A breakdown of these figures indicates that 75% of EQUITY SERVICES, INC.’s clients are individuals and 25% of their clients are high net worth individuals. EQUITY SERVICES, INC. has 470 total employees and of those employees, 430 can be registered with one or both FINRA and the SEC. 91% percentage at EQUITY SERVICES, INC. are registered to handle securities or provide financial advice. The firm has 11 disclosures, 8 being regulatory events, 1 being client events, and 2 events that have led to arbitration. Firm disclosures can occur for a number of reasons and we encourage every investor to review and perform their due diligence, as appropriate, before moving forward. You will be able to access EQUITY SERVICES, INC.‘s brochures, the Form ADV, the Customer Relationship Summary (CRS), Accountant Surprise Examination Reports, and direct owners and executive officers. You will also see a list of services offered, fees & costs, conflicts of interest, and any and all related websites to the firm. In addition to these data points, our database will allow you to find every registered employee at EQUITY SERVICES, INC.. Using your dashboard, you can access advisor disclosures (if any), run background checks, save, compare, and monitor your advisor for the life of your relationship. If you are still deciding which financial advisor would be best suited for your needs, our free members get access to our comparison tool which allows anyone to see relevant data points for each financial advisor and their firms in a side-by-side comparison.

Crafted using large generative AI models

Where the Statistical Data for EQUITY SERVICES, INC. Comes From

Understanding the Statistics for EQUITY SERVICES, INC. and How They Compare to Other Firms Through Our Analysis

Average Account Value
Individuals
$ 146,173
HNWI
$ 367,079
Breakdown of Assets Under Management
Total Client Assets:
$ 2,366,593,548
Individuals
$ 1,295,089,548 (52.83 % of total AUM)
HNWI
$ 1,071,504,000 (43.71 % of total AUM)
MISC
$ 84,658,545 (3.45 % of total AUM)
Employees
Total
470
Registered
430 (91.49% of the firm's employees are registered)
Client Ratios
27 Clients per Registered Employee
25 Clients per Employee
Clients
Total
11,779
Individuals
8,860 (75.22 %)
HNWI
2,919 (24.78 %)
Firm Disclosures
Regulatory Event
8
Arbitration
2
Bond
1

FIRM INFORMATION

Main Address
One National Life Drive, Montpelier, VT 05604
Mailing Address
One National Life Drive, Montpelier, VT 05604
Firm Size
Large
Phone Number
(800) 344-7437
Established
Vermont since 10/07/1968
Firm Type
Corporation
Fiscal year end
December
# of Employees
470
Services offered
Selection of other advisers (including private fund managers)
Pension consulting services
Portfolio management for individualss and/or small businesss
Financial planning services
Educational seminars/workshops
Fees & costs
Commissions
Hourly charges
A percentage of assets under your management
Fixed fees (other than subscription fees)
Conflict of interest - Other Business Activities
Broker-dealer (registered or unregistered)
Insurance broker or agent
Related websites
https://www.linkedin.com/company/equity-services-inc
Participation or Interest in Client Transactions

Proprietary Interest in Client Transactions
A. Do you or any related person:
(1) buy securities for yourself from advisory clients, or sell securities you own to advisory clients (principal transactions)? NO
(2) buy or sell for yourself securities (other than shares of mutual funds) that you also recommend to advisory clients? YES
(3) recommend securities (or other investment products) to advisory clients in which you or any related person has some other proprietary (ownership) interest (other than those mentioned in Items 8.A.(1) or (2))? NO

Sales Interest in Client Transactions
B. Do you or any related person:
(1) as a broker-dealer or registered representative of a broker-dealer, execute securities trades for brokerage customers in which advisory client securities are sold to or bought from the brokerage customer (agency cross transactions)? NO
(2) recommend to advisory clients, or act as a purchaser representative for advisory clients with respect to, the purchase of securities for which you or any related person serves as underwriter or general or managing partner? YES
(3) recommend purchase or sale of securities to advisory clients for which you or any related person has any other sales interest (other than the receipt of sales commissions as a broker or registered representative of a broker-dealer)? YES

Investment or Brokerage Discretion
C. Do you or any related person have discretionary authority to determine the:
(1) securities to be bought or sold for a client's account? YES
(2) amount of securities to be bought or sold for a client's account? YES
(3) broker or dealer to be used for a purchase or sale of securities for a client's account? NO
(4) commission rates to be paid to a broker or dealer for a client's securities transactions? NO
D. If you answer "yes" to C.(3) above, are any of the brokers or dealers related persons? NO
E. Do you or any related person recommend brokers or dealers to clients? NO
F. If you answer "yes" to E. above, are any of the brokers or dealers related persons? NO
G. (1) Do you or any related person receive research or other products or services other than execution from a broker-dealer or a third party ("soft dollar benefits") in connection with client securities transactions? NO
G. (2) If "yes" to G.(1) above, are all the "soft dollar benefits" you or any related persons receive eligible "research or brokerage services" under section 28(e) of the Securities Exchange Act of 1934? NO
H. (1) Do you or any related person, directly or indirectly, compensate any person that is not an employee for client referrals? YES
H. (2) Do you or any related person, directly or indirectly, provide any employee compensation that is specifically related to obtaining clients for the firm (cash or non-cash compensation in addition to the employee's regular salary)? NO
I. Do you or any related person, including any employee, directly or indirectly, receive compensation from any person (other than you or any related person) for client referrals? YES

Self-custody

A. (1) Do you have custody of any advisory clients':
(a) cash or bank accounts? NO
(b) securities? NO
(2) If you checked "yes" to Item 9.A.(1)(a) or (b), what is the approximate amount of client funds and securities and total number of clients for which you have custody:
(a) U.S. Dollar Amount $
(b) Total Number of Clients

B. (1) In connection with advisory services you provide to clients, do any of your related persons have custody of any of your advisory clients':
(a) cash or bank accounts? NO
(b) securities? NO
(2) If you checked "yes" to Item 9.B.(1)(a) or (b), what is the approximate amount of client funds and securities and total number of clients for which your related persons have custody:
(a) U.S. Dollar Amount $
(b) Total Number of Clients

C. If you or your related persons have custody of client funds or securities in connection with advisory services you provide to clients, check all the following that apply:
(1) A qualified custodian(s) sends account statements at least quarterly to the investors in the pooled investment vehicle(s) you manage. NO
(2) An independent public accountant audits annually the pooled investment vehicle(s) that you manage and the audited financial statements are distributed to the investors in the pools. NO
(3) An independent public accountant conducts an annual surprise examination of client funds and securities. NO
(4) An independent public accountant prepares an internal control report with respect to custodial services when you or your related persons are qualified custodians for client funds and securities. NO

D. Do you or your related person(s) act as qualified custodians for your clients in connection with advisory services you provide to clients?
(1) you act as a qualified custodian NO
(2) your related person(s) act as qualified custodian(s) NO

E. If you are filing your annual updating amendment and you were subject to a surprise examination by an independent public accountant during your last fiscal year, provide the date (MM/YYYY) the examination commenced:

F. If you or your related persons have custody of client funds or securities, how many persons, including, but not limited to, you and your related persons, act as qualified custodians for your clients in connection with advisory services you provide to clients?


FIRM DOCUMENTS

Customer Relationship Summary (CRS / SEC)Customer Relationship Summary (CRS / FINRA)Latest Form ADV
Part 2 Brochures
ESI FORM ADV PART 2A - APPENDIX 1 (FMAX) (9/4/2025)

DIRECT OWNERS & EXECUTIVE OFFICERS

NameTitleAquiredCRD#
TEESE, GREGORY DWIGHTSVP, OPERATIONS, COO04/20192135269
NLV FINANCIAL CORPORATIONSHAREHOLDER12/2005
MCKENNY, IAN ANDREWVP, CHIEF COUNSEL & SECRETARY05/20075352951
ASSADI, MEHRANDIRECTOR & CHAIRMAN OF THE BOARD02/20085270638
COTTON, ROBERT EARLDIRECTOR06/20103085405
AZARSHAHI, ATAOLLAHPRESIDENT & CEO08/20207270581
FRAZEE, MATTHEWDIRECTOR11/20205979281
PALMER, REBECCACHIEF INFORMATION SECURITY OFFICER03/20217320153
KUCINSKAS, ERIC KEITHVP, FINOP & TREASURER03/20226072823
DUNNE, REBECCA NASSARDIRECTOR07/20223236752
KEENAN, JOHN FRANCISSVP, BUSINESS DEVELOPMENT05/20222222699
FRANKLIN, ROBERTSVP, COMPLIANCE & CCO09/20233213051

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Advisor's working at EQUITY SERVICES, INC.

William Alexander Solan

William Alexander Solan

Alex Solan, W Alex Alexander Solan, William Alexander Solan
IAR
RR
CRD#: 7496809
Location:
Weyers Cave, VA
Company:
EQUITY SERVICES, INC.
Disclosures:
Experience:
3 years
View Profile
Reed Armstrong Meyer

Reed Armstrong Meyer

IAR
RR
CRD#: 5492780
Location:
Arvada, CO 80002
Company:
SUMMIT GLOBAL INVESTMENTS, LLC
Disclosures:
Experience:
17 years
View Profile
Matthew E Mccormick

Matthew E Mccormick

Matthew Mccormick
IAR
RR
CRD#: 6686000
Location:
Elgin, IL 60123
Company:
EQUITY SERVICES, INC.
Disclosures:
Experience:
9 years
View Profile
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