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Robert Atkinson Baird Iv

CRD# 854207·Registered 1978 - 2025
Previously Registered: Being a previously registered professional could mean that Robert is no longer operating under the supervision of the SEC or FINRA. That means that the Securities and Exchange Commission may not be able to oversee the services that this specific professional is providing.

Professional Summary

Robert Atkinson Baird IV, who also goes by Rob Baird, Robert Atkinson Baird, was a registered financial advisor. Robert was a previously registered financial professional and started their career in finance 1978 - 2025. Robert had worked at 5 firms and has passed the Series 63, Series 79TO, Series 99TO, Series 52TO, SIE, Series 50, Series 7, Series 53 and Series 24 exams.

At a Glance

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Fiduciary Standard

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Fee Structure

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Account Minimum

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Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

Rob Baird, Robert Atkinson Baird

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Videos & Posts

This advisor has not added any videos or posts yet.

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Contact Information

No current employment

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

48 years in the financial services industry

Current & Past Employments

FOCUS SECURITIES LLC·CRD# 150589
BD
Gainesville, VA
January 1, 2021 - March 27, 2025
RAYMOND JAMES & ASSOCIATES, INC.·CRD# 705
RIA
Memphis, TN
April 2, 2012 - January 16, 2019
RAYMOND JAMES & ASSOCIATES, INC.·CRD# 705
BD
Memphis, TN
April 2, 2012 - January 16, 2019
MORGAN KEEGAN & COMPANY, LLC·CRD# 4161
RIA
Memphis, TN
January 28, 2004 - October 11, 2013
MORGAN KEEGAN & COMPANY, LLC·CRD# 4161
BD
Memphis, TN
February 22, 1979 - October 11, 2013
MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED·CRD# 7691
BD
September 26, 1978 - February 22, 1979
MERRILL LYNCH, PIERCE, FENNER & SMITH, INC.·CRD# 572
BD
July 3, 1978 - February 22, 1979

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Current Firm

FS
FOCUS SECURITIES LLC

FOCUS SECURITIES LLC

CRD#: 150589 / SEC#: 8-68273
BD
Broker-Dealer Firm Regulated by FINRA (Philadelphia district office)

Contact Information

Main Address

7371 Atlas Walk Way #259, Gainesville, VA 20155

Mailing Address

7371 Atlas Walk Way #259, Gainesville, VA 20155

Phone Number

(404) 557-1045

Established

Georgia since 03/23/2009

Firm Type

Limited Liability Company

Fiscal Year End

December

Firm Size

Small

FINRA licenses (46 States and Territories)

Registered to provide investment advisory services in 0 US states and territories.

Documents

Direct owners and executive officers

NamePositionCRD#
FOCUS CAPITAL ACQUISITION LLCOWNER—
BEARD, ROBERT GLENNPRESIDENT, CEO, CHIEF COMPLIANCE OFFICER5771682
THOMPSON, RICHARD FRANK JR.FINOP, ER—

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Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

The advisor shows no other business activity.

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State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
This advisor is not registered in any state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 63 — Uniform Securities Agent State Law Examination

Passed Oct 1984About the Series 63 exam

Series 79TO — Investment Banking Registered Representative Examination

Passed Jan 2023About the Series 79TO exam

Series 99TO — Operations Professional Examination

Passed Jan 2023About the Series 99TO exam

Series 52TO — Municipal Securities Representative Examination

Passed Jan 2023About the Series 52TO exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 50 — Municipal Advisor Representative Qualification Exam

Passed Aug 2017About the Series 50 exam

Series 7 — General Securities Representative Examination

Passed Jun 1978About the Series 7 exam

Series 53 — Municipal Securities Principal Examination

Passed Sep 1995About the Series 53 exam

Series 24 — General Securities Principal Examination

Passed Nov 1991About the Series 24 exam

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CRS (Client Relationship Summary)

The CRS(Customer Relationship Summary) document is not provided.

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