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Max Kuperus

HBW ADVISORY SERVICES
GRAND RAPIDS, MI
·CRD# 8193272·1 year experience

Professional Summary

Max Kuperus is a registered financial advisor currently at HBW ADVISORY SERVICES LLC located in Grand Rapids, Michigan. Max is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2025. Max has worked at 1 firm and has passed the Series 65 exam.

At a Glance

Always Fiduciary

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

There are no additional aliases reported.

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Videos & Posts

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

1 years in the financial services industry

Current & Past Employments

HBW ADVISORY SERVICES LLC·CRD# 143665
RIA
3333 Deposit Drive Suite 250, Grand Rapids, MI 49546
December 19, 2025 - Present

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Current Firm

HA
HBW ADVISORY SERVICES LLC

HBW ADVISORY SERVICES LLC

CRD#: 143665 / SEC#: 801-77333
RIA
Registered Investment Advisory firm - SEC (11/7/2012 Approved)
Alabama
Registered Investment Advisory firm - Alabama (12/13/2012 Terminated)
Arizona
Registered Investment Advisory firm - Arizona (12/13/2012 Terminated)
California
Registered Investment Advisory firm - California (1/12/2013 Terminated)
Colorado
Registered Investment Advisory firm - Colorado (12/13/2012 Terminated)
Connecticut
Registered Investment Advisory firm - Connecticut (1/15/2013 Terminated)
Florida
Registered Investment Advisory firm - Florida (12/13/2012 Terminated)
Georgia
Registered Investment Advisory firm - Georgia (12/13/2012 Terminated)
Illinois
Registered Investment Advisory firm - Illinois (11/7/2012 Terminated)
Indiana
Registered Investment Advisory firm - Indiana (12/13/2012 Terminated)
Iowa
Registered Investment Advisory firm - Iowa (12/13/2012 Terminated)
Kansas
Registered Investment Advisory firm - Kansas (12/13/2012 Terminated)
Kentucky
Registered Investment Advisory firm - Kentucky (12/13/2012 Terminated)
Missouri
Registered Investment Advisory firm - Missouri (12/13/2012 Terminated)
Nevada
Registered Investment Advisory firm - Nevada (1/13/2013 Terminated)
New Jersey
Registered Investment Advisory firm - New Jersey (12/18/2012 Terminated)
New Mexico
Registered Investment Advisory firm - New Mexico (12/13/2012 Terminated)
New York
Registered Investment Advisory firm - New York (12/13/2012 Terminated)
North Carolina
Registered Investment Advisory firm - North Carolina (12/13/2012 Terminated)
Ohio
Registered Investment Advisory firm - Ohio (12/13/2012 Terminated)
Oklahoma
Registered Investment Advisory firm - Oklahoma (12/13/2012 Terminated)
Oregon
Registered Investment Advisory firm - Oregon (12/19/2012 Terminated)
Tennessee
Registered Investment Advisory firm - Tennessee (12/21/2012 Terminated)
Texas
Registered Investment Advisory firm - Texas (12/13/2012 Terminated)
Virginia
Registered Investment Advisory firm - Virginia (12/13/2012 Terminated)
Washington
Registered Investment Advisory firm - Washington (12/13/2012 Terminated)
Wisconsin
Registered Investment Advisory firm - Wisconsin (12/13/2012 Terminated)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

Contact Information

Main Address

2655 1st Street Suite 250, Simi Valley, CA 93065

Mailing Address

P.o. Box 2049, Simi Valley, CA 93062

Phone Number

(800) 473-3856

# of Employees

72

SEC notice filing (51 States and Territories)

Registered to provide investment advisory services in 51 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

HBW ADVISORY SERVICES LLC (11/13/2025)

Regulatory Assets Under Management

Total Number of Accounts

14,679

AUM (Assets Under Management)

$1,747,369,322

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Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

6/2025 - ADP PAYROLL SERVICE, PAID FOR REFERRING BUSINESS 6/2025 - ENCOREESTATE PLANS, CONSULT ESTATE PLANS, PAID BY CHARGING A FEE 6/2025 - HEALTH INSURANCE WITH VARIOUS CARRIERS, AGENT, ADVISE AND SELL HEALTH INSURANCE. 06/2025 HBW TAX SERVICES, ENROLLED AGENT, TAX PREPERATION AND PLANNING 06/2025 - PATHWAY FINANCIAL DESIGN, FINANCIAL SERVICES

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
HA
HBW ADVISORY SERVICES LLC

HBW ADVISORY SERVICES LLC

CRD#: 143665 / SEC#: 801-77333
RIA
Registered Investment Advisory firm - SEC (11/7/2012 Approved)
Alabama
Registered Investment Advisory firm - Alabama (12/13/2012 Terminated)
Arizona
Registered Investment Advisory firm - Arizona (12/13/2012 Terminated)
California
Registered Investment Advisory firm - California (1/12/2013 Terminated)
Colorado
Registered Investment Advisory firm - Colorado (12/13/2012 Terminated)
Connecticut
Registered Investment Advisory firm - Connecticut (1/15/2013 Terminated)
Florida
Registered Investment Advisory firm - Florida (12/13/2012 Terminated)
Georgia
Registered Investment Advisory firm - Georgia (12/13/2012 Terminated)
Illinois
Registered Investment Advisory firm - Illinois (11/7/2012 Terminated)
Indiana
Registered Investment Advisory firm - Indiana (12/13/2012 Terminated)
Iowa
Registered Investment Advisory firm - Iowa (12/13/2012 Terminated)
Kansas
Registered Investment Advisory firm - Kansas (12/13/2012 Terminated)
Kentucky
Registered Investment Advisory firm - Kentucky (12/13/2012 Terminated)
Missouri
Registered Investment Advisory firm - Missouri (12/13/2012 Terminated)
Nevada
Registered Investment Advisory firm - Nevada (1/13/2013 Terminated)
New Jersey
Registered Investment Advisory firm - New Jersey (12/18/2012 Terminated)
New Mexico
Registered Investment Advisory firm - New Mexico (12/13/2012 Terminated)
New York
Registered Investment Advisory firm - New York (12/13/2012 Terminated)
North Carolina
Registered Investment Advisory firm - North Carolina (12/13/2012 Terminated)
Ohio
Registered Investment Advisory firm - Ohio (12/13/2012 Terminated)
Oklahoma
Registered Investment Advisory firm - Oklahoma (12/13/2012 Terminated)
Oregon
Registered Investment Advisory firm - Oregon (12/19/2012 Terminated)
Tennessee
Registered Investment Advisory firm - Tennessee (12/21/2012 Terminated)
Texas
Registered Investment Advisory firm - Texas (12/13/2012 Terminated)
Virginia
Registered Investment Advisory firm - Virginia (12/13/2012 Terminated)
Washington
Registered Investment Advisory firm - Washington (12/13/2012 Terminated)
Wisconsin
Registered Investment Advisory firm - Wisconsin (12/13/2012 Terminated)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
IAR
Michigan
(12/19/2025)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 65 — Uniform Investment Adviser Law Examination

Passed Dec 2025About the Series 65 exam

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CRS (Client Relationship Summary) - RIA

Click below to view Max Kuperus's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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