EP
Eric M. Pelle
VALMARK ADVISERS
Rice Lake, WI 54868
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CRD#: 7531961
EP
Professional summary
Eric Matthew Pelle is a registered financial advisor currently at VALMARK ADVISERS, INC. located in Rice Lake, Wisconsin and VALMARK SECURITIES, INC. located in Rice Lake, Wisconsin.
Eric is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2024. Eric has worked at 2 firms and has passed the Series 66, Series 7TO and SIE exams.
Question & Answer
Are you a "fiduciary"?
Yes
Aliases
None
Other business activities
Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
1.) Kiwanis Club of Rice Lake; start 01/2026; P.O. Box 229 Rice Lake, WI 54868; community service organization dedicated to causes that support youth initiatives including reading programs, scholarships, food for needy children; not investment related; 1-5 hours/month; no compensation.// NOTE: Treasurer role ended 09/30/2025 2.) Business & Estate Advisers of WI, Inc.; start 04/2022; 738 N. Wilson Avenue Rice Lake, WI 54868; Director of Operations; financial planning and advisor firm; investment related; over 40 hours/month; compensation paid as W2 income.// 3.) City Council member; City of Rice Lake, WI; start 04/2025; elected for 2 year term as common council representative; policy and decision making for a local municipality; Committee assignments include the Tourism and personnel committees; not investment related; 11-20 hours/month; monthly stipend compensation./
CRS (Client Relationship Summary) - RIA
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Certified licenses
Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
NoneExperience
Current
October 30, 2025 - Present
VALMARK ADVISERS, INC.
Office #1: 738 N. Wilson Avenue, Rice Lake, WI 54868RIA
CRD#: 108050
Rice Lake, WI
Current
November 25, 2024 - Present
VALMARK SECURITIES, INC.
Office #1: 738 North Wilson Avenue, Rice Lake, WI 54868BD
CRD#: 31243
Rice Lake, WI
Primary Firm SEC Registration
This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
VA
VALMARK ADVISERS, INC.
VALMARK ADVISERS INC | VALMARK ADVISERS, INC.
CRD#: 108050 / SEC#: 801-55564
RIA
Registered Investment Advisory firm - (5/29/1998 Approved)Wyoming
Registered Investment Advisory firm - (8/11/2017 Terminated)State Registrations and Notice Filings
Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.Visual representation of state registrations
RR
Wisconsin(10/21/2025)
IAR
Wisconsin(10/30/2025)
Exams
State Security Law Exam
General Industry/Product Exam
RR
Series 7TO
Date: 11/25/2024
General Securities Representative ExaminationGeneral Industry/Product Exam
SRO Registrations
RR
FINRA
Current Firm
VA
VALMARK ADVISERS, INC.
VALMARK ADVISERS INC | VALMARK ADVISERS, INC.
CRD#: 108050 / SEC#: 801-55564
RIA
Registered Investment Advisory firm - (5/29/1998 Approved)Wyoming
Registered Investment Advisory firm - (8/11/2017 Terminated)Upgrade to AdvisorCheck Premium
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Contact information
Main Address
130 Springside Drive Suite 300, Akron, OH 44333
Mailing Address
Phone number
(800) 765-5201
Established
Firm type
Fiscal year end
# of Employees
275
SEC notice filing (52 States and Territories)
Regulatory assets under management
| Total Number of Accounts | 19,096 |
| AUM (Assets Under Management) | $ 8,379,181,235 |
Red Flags
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Company Information
VALMARK ADVISERS, INC.
CRD#: 108050Rice Lake, WI 54868TRUST BUT VERIFY
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