SL
Samuel G. Larsen
ROCKEFELLER FINANCIAL LLC
New York, NY 10111
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CRD#: 7407512
SL
Professional summary
Samuel Gray Larsen, who also goes by Gray Larsen, is a registered financial advisor currently at ROCKEFELLER FINANCIAL LLC located in New York, New York and ROCKEFELLER CAPITAL MANAGEMENT located in Ny, New York.
Samuel is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2021. Samuel has worked at 3 firms and has passed the Series 65, Series 63, Series 7TO, Series 79TO and SIE exams.
Question & Answer
Are you a "fiduciary"?
Yes
Aliases
Gray Larsen
Other business activities
Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
The advisor shows no other business activity.
CRS (Client Relationship Summary) - RIA
Click below to view Samuel Gray Larsen's CRS (Customer Relationship Summary).
CRS (Client Relationship Summary) - BD
Click below to view Samuel Gray Larsen's CRS (Customer Relationship Summary).
Certified licenses
Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
NoneExperience
Current
December 5, 2024 - Present
ROCKEFELLER FINANCIAL LLC
Office #1: 45 Rockefeller Plaza, New York, NY 10111RIA
BD
CRD#: 291361
New York, NY
Current
March 13, 2025 - Present
ROCKEFELLER CAPITAL MANAGEMENT
Office #1: 45 Rockefeller Plaza 5th Floor, Ny, NY, 10111RIA
CRD#: 294197
NY, NY
Current
February 27, 2024 - Present
ROCKEFELLER FINANCIAL LLC
Office #1: 45 Rockefeller Plaza, New York, NY 10111RIA
BD
CRD#: 291361
New York, NY
Past
August 10, 2021 - October 6, 2023
HOULIHAN LOKEY CAPITAL, INC.
BD
CRD#: 17708
NEW YORK, NY
Primary Firm SEC Registration
This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
RF
ROCKEFELLER FINANCIAL LLC
ROCKEFELLER CAPITAL MANAGEMENT | ROCKEFELLER GLOBAL FAMILY OFFICE | ROCKEFELLER FINANCIAL LLC
CRD#: 291361 / SEC#: 801-114033, 8-70054
RIA
Registered Investment Advisory firm - SEC (9/21/2018 Approved)BD
Broker-Dealer Firm Regulated by FINRA (New York district office)
State Registrations and Notice Filings
Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.Visual representation of state registrations
RR
Arizona(1/2/2025)
RR
Arkansas(1/2/2025)
RR
California(1/2/2025)
RR
Colorado(1/2/2025)
RR
Connecticut(1/2/2025)
RR
Delaware(1/2/2025)
RR
District of Columbia(1/2/2025)
RR
Florida(1/2/2025)
RR
Georgia(1/2/2025)
RR
Hawaii(1/2/2025)
RR
Idaho(1/2/2025)
RR
Illinois(1/2/2025)
RR
Indiana(1/2/2025)
RR
Kansas(1/2/2025)
RR
Kentucky(1/2/2025)
RR
Louisiana(1/2/2025)
RR
Maine(1/2/2025)
RR
Maryland(1/2/2025)
RR
Massachusetts(1/2/2025)
RR
Michigan(1/2/2025)
RR
Minnesota(1/2/2025)
RR
Missouri(1/2/2025)
RR
Montana(1/2/2025)
RR
Nevada(1/2/2025)
RR
New Hampshire(1/2/2025)
RR
New Jersey(1/2/2025)
RR
New York(2/27/2024)
IAR
New York(12/5/2024)
RR
North Carolina(1/2/2025)
RR
Ohio(1/2/2025)
RR
Oklahoma(1/2/2025)
RR
Oregon(1/2/2025)
RR
Pennsylvania(1/2/2025)
RR
Puerto Rico(1/2/2025)
RR
South Carolina(1/2/2025)
RR
South Dakota(1/2/2025)
RR
Tennessee(1/2/2025)
RR
Texas(1/2/2025)
IAR
Texas(1/2/2025)
RR
Utah(1/2/2025)
RR
Vermont(1/2/2025)
RR
Virgin Islands(1/2/2025)
RR
Virginia(1/2/2025)
RR
Washington(1/2/2025)
RR
West Virginia(1/2/2025)
RR
Wisconsin(1/2/2025)
RR
Wyoming(1/2/2025)
Exams
State Security Law Exam
State Security Law Exam
General Industry/Product Exam
RR
Series 7TO
Date: 10/10/2024
General Securities Representative ExaminationGeneral Industry/Product Exam
RR
Series 79TO
Date: 8/9/2021
Investment Banking Registered Representative ExaminationGeneral Industry/Product Exam
SRO Registrations
RR
FINRA
Current Firm
RF
ROCKEFELLER FINANCIAL LLC
ROCKEFELLER CAPITAL MANAGEMENT | ROCKEFELLER GLOBAL FAMILY OFFICE | ROCKEFELLER FINANCIAL LLC
CRD#: 291361 / SEC#: 801-114033, 8-70054
RIA
Registered Investment Advisory firm - SEC (9/21/2018 Approved)BD
Broker-Dealer Firm Regulated by FINRA (New York district office)
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Contact information
Main Address
45 Rockefeller Plaza Floor 5, New York, NY 10111
Mailing Address
45 Rockefeller Plaza Floor 5, New York, NY 10111
Phone number
(212) 549-5100
Established
Delaware since 10/20/2017
Firm type
Limited Liability Company
Fiscal year end
December
Firm Size
Large
# of Employees
824
SEC notice filing (53 States and Territories)
FINRA licenses (53 States and Territories)
Direct owners and executive officers
Regulatory assets under management
| Total Number of Accounts | 76,628 |
| AUM (Assets Under Management) | $ 70,030,224,514 |
Disclosures
| Regulatory Event | 1 |
Accountant surprise examination report
| Filing Date | Form ADV-E Cover | Form ADV-E Report |
|---|---|---|
| 07/24/2025 | ||
| 08/26/2024 | ||
| 09/27/2023 |
Red Flags
Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.
Check for any disclosures as part of your thorough research when choosing an advisor.
