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RB

Richlieu Berkley

PRINCIPAL SECURITIES
Minnetonka, MN 55305
Some features on this profile are disabled
CRD#: 7303473
RB

Professional summary


Richlieu Berkley, who also goes by Rich Berkley, Richlieu J Berkley, is a registered financial advisor currently at PRINCIPAL SECURITIES, INC. located in Minnetonka, Minnesota.

Richlieu is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2020. Richlieu has worked at 2 firms and has passed the Series 66, Series 7TO and SIE exams.

top-8-questions

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


Rich Berkley | Richlieu J Berkley

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
**THE LIGHTHOUSE POSITION: Lighthouse Board Member NATURE: Board Member/Officer/Director of an Organization INVESTMENT RELATED: No NUMBER OF HOURS: 10 SECURITIES TRADING HOURS: 0 START DATE: 01/01/2022 ADDRESS: 2025 North 4th Street, Minneapolis MN 55411, United States DESCRIPTION: I help the lighthouse forecast for the future and ensure balance sheet is accurate. As well as fundraise and help with marketing. **FIXED INSURANCE POSITION: Agent NATURE: null INVESTMENT RELATED: Yes NUMBER OF HOURS: 20 SECURITIES TRADING HOURS: 20 START DATE: 10/01/2022 ADDRESS: 11100 Wayzata Blvd, Suite 405, Minnetonka MN 55305, United States DESCRIPTION: **Outside Fixed Insurance thru various carriers; Life, Fixed Annuity, DI, Health, LTC, Medicare Supplement, Group Insurance. **THE POWER OR PEOPLE LEADERSHIP INSTITUTE POSITION: Lead Mentor NATURE: Mentoring INVESTMENT RELATED: No NUMBER OF HOURS: 10 SECURITIES TRADING HOURS: 10 START DATE: 10/01/2021 ADDRESS: 600 N 18th Ave, Minneapolis MN 55411, United States DESCRIPTION: I mentor boys at different high schools. We go over a leadership course and field trips. **EAGLE RIDGE ACADEMY POSITION: High school Basketball Coach NATURE: Coach INVESTMENT RELATED: No NUMBER OF HOURS: 20 SECURITIES TRADING HOURS: 0 START DATE: 11/01/2021 ADDRESS: 11111 Bren Rd w, Minnetonka MN 55343, United States DESCRIPTION: I coach and Referee High School Basketball. **THE BLACK AND RICH PODCAST POSITION: The Black and Rich Podcast NATURE: Podcast INVESTMENT RELATED: No NUMBER OF HOURS: 5 SECURITIES TRADING HOURS: 0 START DATE: 11/14/2022 ADDRESS: 1229 NE 2ND ST, Minneapolis MN 55413, United States DESCRIPTION: I host a podcast where I bring on local business owners and have them speak about their business and how they got here. **BNI POSITION: Chapter Success Coach NATURE: Chapter Success Coach INVESTMENT RELATED: No NUMBER OF HOURS: 5 SECURITIES TRADING HOURS: 0 START DATE: 01/16/2023 ADDRESS: 340 Willow Drive N., Long Lake MN 55356, United States DESCRIPTION: I go to different BNI chapters and coach them in how to grow their chapter. **UNITING DISTANT STARS POSITION: Board Member NATURE: Board Member/Officer/Director of an Organization INVESTMENT RELATED: No NUMBER OF HOURS: 5 SECURITIES TRADING HOURS: 0 START DATE: 09/01/2023 ADDRESS: 515 14th Ave SE Apt A425, Minneapolis MN 55414, United States DESCRIPTION: I am in the board of the Non-profit. It's based in my home country. They help bring education to kids that wouldn't have the opportunity. I help fundraise and help the organization grow. **MINNESOTA PRIVATE COLLEGE FUND POSITION: FINANCIAL LITERACY CONSULTANT NATURE: Consulting INVESTMENT RELATED: No NUMBER OF HOURS: 3 SECURITIES TRADING HOURS: 0 START DATE: 08/01/2024 ADDRESS: 445 Minnesota Street, Suite 500, St. Paul MN 55101, United States DESCRIPTION: Teach a financial literacy class to students about to graduate from 10 private colleges. **YOUTHPRISE POSITION: Finance Committee Charter NATURE: Board Member/Officer/Director of an Organization INVESTMENT RELATED: No NUMBER OF HOURS: 4 SECURITIES TRADING HOURS: 0 START DATE: 09/01/2025 ADDRESS: 3001 Broadway St NE Suite #330, Minneapolis MN 55413, United States DESCRIPTION: 1. Provide direction for the entire Board of Directors for fiscal responsibility.2. Regularly review the organization's revenues and expenditures, balance sheet, investments and other matters related to its continued solvency.3. Approve the annual budget and recommend to the full Board of Directors for approval.4. Oversee the maintenance of organization-wide assets, including prudent management of organizational investments.5. Oversee adherence to the Investment Policy.6. Ensure preparation of an annual audit, tax form 990, and audited financial statements.

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Richlieu Berkley's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

CRS (Client Relationship Summary) - BD


Click below to view Richlieu Berkley's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

October 3, 2022 - Present

PRINCIPAL SECURITIES, INC.

Office #1: 11100 Wayzata Blvd Ste 405, Minnetonka, MN 55305
RIA
BD
CRD#: 1137
Minnetonka, MN
Current

October 3, 2022 - Present

PRINCIPAL SECURITIES, INC.

Office #1: 11100 Wayzata Blvd Ste 405, Minnetonka, MN 55305
RIA
BD
CRD#: 1137
Minnetonka, MN
Past

December 23, 2020 - October 6, 2022

EQUITABLE ADVISORS, LLC

RIA
CRD#: 6627
MINNEAPOLIS, MN
Past

December 21, 2020 - October 6, 2022

EQUITABLE ADVISORS, LLC

BD
CRD#: 6627
MINNEAPOLIS, MN

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
PRINCIPAL SECURITIES, INC.
PRINCIPAL SECURITIES, INC.
BLC EQUITY SERVICES CORPORATION | PRINCOR FINANCIAL/ SERVICES CORPORATION | PRINCOR FINANCIAL SERVICES CORPORATION | PRINCIPAL SECURITIES, INC. | PRINCIPAL FINANCIAL SERVICES CORPORATION

CRD#: 1137 / SEC#: 801-54949, 8-13975

RIA
Registered Investment Advisory firm - SEC (10/10/1997 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Kansas City district office)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Arizona
(8/8/2024)
RR
Indiana
(7/24/2024)
RR
Iowa
(6/10/2025)
RR
Minnesota
(10/3/2022)
IAR
Minnesota
(10/3/2022)

Exams


State Security Law Exam
RR
IAR
Series 66
Date: 12/8/2020
Uniform Combined State Law Examination
General Industry/Product Exam
RR
Series 7TO
Date: 12/20/2020
General Securities Representative Examination
General Industry/Product Exam
SRO Registrations
RR
FINRA

Current Firm


PRINCIPAL SECURITIES, INC.
PRINCIPAL SECURITIES, INC.
BLC EQUITY SERVICES CORPORATION | PRINCOR FINANCIAL/ SERVICES CORPORATION | PRINCOR FINANCIAL SERVICES CORPORATION | PRINCIPAL SECURITIES, INC. | PRINCIPAL FINANCIAL SERVICES CORPORATION

CRD#: 1137 / SEC#: 801-54949, 8-13975

RIA
Registered Investment Advisory firm - SEC (10/10/1997 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Kansas City district office)
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Contact information


Main Address
711 High Street, Des Moines, IA 50392
Mailing Address
Principal Financial Group 711 High Street, Des Moines, IA 50392-2080
Phone number
(888) 774-6267
Established
Iowa since 05/01/1968
Firm type
Corporation
Fiscal year end
December
Firm Size
Large
# of Employees
1,436

SEC notice filing (51 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

FINRA licenses (52 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Customer Relationship Summary (CRS / FINRA)Latest Form ADV

Part 2 Brochures

PRINCIPAL DIRECT ADVISORY ACCOUNT FIRM BROCHURE (9/15/2025)

Direct owners and executive officers


NamePositionCRD#
PRINCIPAL FINANCIAL SERVICES, INC.OWNER
AGRAWAL, VIVEKDIRECTOR8050381
CLAIRE, CHAD THOMASCHIEF INFORMATION OFFICER7219218
DROGAN, THOMAS JOHNCHIEF COMPLIANCE OFFICER2760482
FRIEDRICH, AMY CHRISTINEDIRECTOR7097797
LAWLER, CODY ANTHONYHEAD OF SUPERVISION, HEAD OF OPERATIONS5162072
MCCULLUM, KENNETH ALLENDIRECTOR4695257
MURRAY, MICHAEL FRANCISPRESIDENT/CHIEF EXECUTIVE OFFICER/CHAIR2074275
RANTS, DOUGLAS JOHNCHIEF INFORMATION SECURITY OFFICER7148529
ROBERTS, DAWN MARIECHIEF FINANCIAL OFFICER7929617
SCHELHAAS, NATHAN PAULDIRECTOR7275495
SPADAFORA, CRAIG ALANSENIOR VICE PRESIDENT / HEAD OF ADVISORY AND PLATFORM3184320
VANWINKLE, DANIEL SIMONPSI AML OFFICER4715191

Regulatory assets under management


Total Number of Accounts63,730
AUM (Assets Under Management)$ 14,827,718,110

Disclosures


Regulatory Event9
Arbitration3
Bond3

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
09/26/2025
Cover Page
10/28/2024
11/28/2023
09/22/2023
12/20/2022

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


PRINCIPAL SECURITIES, INC.

PRINCIPAL SECURITIES, INC.

CRD#: 1137Minnetonka, MN 55305

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