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Michael Louis Hermes

Michael Louis Hermes

CFA, CFP®
HORAN WEALTH
CINCINNATI, OH
·CRD# 6899754·8 years experience

Professional Summary

Michael Louis Hermes, CFA, CFP® is a registered financial advisor currently at HORAN WEALTH, LLC located in Cincinnati, Ohio and M HOLDINGS SECURITIES, INC. located in Cincinnati, Ohio. Michael is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2018. Michael has worked at 3 firms and has passed the Series 63, SIE and Series 7 exams.

At a Glance

Advisory Accounts Only

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

There are no additional aliases reported.

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Credentials

CFA
Chartered Financial Analyst
CFP®
Certified Financial PlannerSince 2018

Years of Experience

8 years in the financial services industry

Current & Past Employments

HORAN WEALTH, LLC·CRD# 333974
RIA
8044 Montgomery Rd, Ste 640, Cincinnati, OH 45236
July 8, 2025 - Present
M HOLDINGS SECURITIES, INC.·CRD# 43285
RIA
BD
1. 8044 Montgomery Road Suite 640, Cincinnati, OH 452362. 5800 Corporate Drive 3rd Floor, Pittsburgh, PA 15237
March 3, 2025 - Present
HORAN SECURITIES, INC.·CRD# 40794
BD
Cincinnati, OH
January 25, 2018 - March 5, 2025
HORAN SECURITIES, INC.·CRD# 40794
RIA
Cincinnati, OH
January 15, 2018 - July 7, 2025

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Current Firm

HW
HORAN WEALTH, LLC

HORAN WEALTH, LLC

CRD#: 333974 / SEC#: 801-132367
RIA
Registered Investment Advisory firm - SEC (4/9/2025 Approved)

Contact Information

Main Address

8044 Montgomery Rd, Ste 640, Cincinnati, OH 45236

Phone Number

(513) 745-0707

# of Employees

32

SEC notice filing (35 States and Territories)

Registered to provide investment advisory services in 35 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

HORAN WEALTH, LLC FORM ADV - PART 2A (6/26/2026)

Regulatory Assets Under Management

Total Number of Accounts

2,817

AUM (Assets Under Management)

$1,470,000,000

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Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

1)HORAN Wealth, LLC; 8044 Montgomery Road Suite 640, Cincinnati, OH 45236; Registered Investment Adviser; Investment Related; VP, Wealth Advisor; Sales and soliciting business; 7/8/2025; 160 ho/mo; 160 ho/mo during trading hours. 2)HORAN Wealth, LLC; 8044 Montgomery Road, Suite 640, Cincinnati, OH 45236; M Financial Group - Member Firm Employee; Investment related; VP, Wealth Advisor; Sales and soliciting business; 03/01/2025; 10 ho/mo; 10 ho/mo during trading hours. 3)The Dragonfly Foundation; 506 Oak St, Cincinnati OH 45219; NonProfit Organization; Not Investment related; Board Member; Serving as trusted community relations person; 7/1/2023; 5 ho/mo; 5 ho/mo during trading hours.

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
HW
HORAN WEALTH, LLC

HORAN WEALTH, LLC

CRD#: 333974 / SEC#: 801-132367
RIA
Registered Investment Advisory firm - SEC (4/9/2025 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing securities offerings such as stocks, bonds, and mutual funds through a broker-dealer.
RR
California
(3/3/2025)
IAR
California
(7/8/2025)
RR
Florida
(3/3/2025)
IAR
Florida
(10/15/2025)
RR
Illinois
(5/16/2025)
IAR
Illinois
(7/8/2025)
RR
Indiana
(3/3/2025)
IAR
Indiana
(7/8/2025)
RR
Kentucky
(3/3/2025)
IAR
Kentucky
(7/8/2025)
RR
Maryland
(7/21/2025)
RR
Massachusetts
(7/21/2025)
RR
Michigan
(5/16/2025)
RR
Montana
(3/3/2025)
IAR
New Jersey
(7/9/2025)
IAR
North Carolina
(7/8/2025)
RR
Ohio
(3/3/2025)
IAR
Ohio
(7/10/2025)
RR
Pennsylvania
(5/16/2025)
IAR
Pennsylvania
(7/8/2025)
IAR
South Carolina
(11/4/2025)
RR
Texas
(5/16/2025)
IAR
Texas
(7/8/2025)
RR
Virginia
(5/16/2025)
IAR
Virginia
(7/8/2025)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.Note:This rule does not apply to broker-dealer activity.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 63 — Uniform Securities Agent State Law Examination

Passed Feb 2018About the Series 63 exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 7 — General Securities Representative Examination

Passed Jan 2018About the Series 7 exam
FINRA
SRO Registrations

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CRS (Client Relationship Summary) - RIA

Click below to view Michael Louis Hermes's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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Michael Louis Hermes
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