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Mark A. Lyons
CETERA PLANNING PARTNERS
Rapid City, SD 57701
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CRD#: 6677460
ML
Mark Aaron LyonsCETERA PLANNING PARTNERS
Professional summary
Mark Aaron Lyons, who also goes by Mark Lyons, is a registered financial advisor currently at CETERA PLANNING PARTNERS located in Rapid City, South Dakota.
Mark is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2016. Mark has worked at 2 firms and has passed the Series 65 exam.
At a Glance
Always Fiduciary
Aliases
Mark Lyons
Other business activities
Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
Casey Peterson & Associates, LTD Current employer. 909 St. Joseph Street, Suite 101, Rapid City, SD.57701 Managing Shareholder of this firm. Regular CPA duties include meeting with clients for taxes. This is a CPA firm and not investment related firm. Start date for this business was October 2002. Approximate hours per month devoted to business is 192. Mostly during security trading hours. Duties include overseeing the healthcare industry services including audit, accounting and consulting services.
CP Financial Services, currently a shareholder member of this entity which is investment related. Have not been active as a member since joining in 11/2005. No required duties now but new duties once registered, will be meeting with clients regarding investment management. Hours will be during regular working hours and will not involve additional work hours than listed above. This entity is using HKFS as the RIA for their business.
Gillette Accounting Building, LLC - Member. This is not investment related. Address is 612 South Douglas Highway, Gillette, Wyoming 82716. Nature of business is real estate rental property. Position held is member which began in December 2013. No additional hours per week devoted to this entity. Any hours devoted would be during security trading hours. I am not a manager so basically I attend an annual meeting.
CRS (Client Relationship Summary) - RIA
Click below to view Mark Aaron Lyons's CRS (Customer Relationship Summary).
Certified licenses
Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
NoneExperience
Current
September 29, 2026 - Present
CETERA PLANNING PARTNERS
Office #1: 909 St. Joseph Street, Suite 101, Rapid City, SD 57701RIA
CRD#: 129625
Rapid City, SD
Past
June 29, 2016 - September 29, 2026
AVANTAX PLANNING PARTNERS, INC.
RIA
CRD#: 106237
Rapid City, SD
Primary Firm SEC Registration
This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
CP
CETERA PLANNING PARTNERS
CETERA PLANNING PARTNERS | THE RETIREMENT PLANNING GROUP, LLC | THE RETIREMENT PLANNING GROUP, INC.
CRD#: 129625 / SEC#: 801-62655
RIA
Registered Investment Advisory firm - (1/16/2004 Approved)State Registrations and Notice Filings
Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.Highlighted states indicate IAR registrations
IAR
South Dakota(9/29/2026)
Exams
What does exam status mean?
State Security Law Exam
Current Firm
CP
CETERA PLANNING PARTNERS
CETERA PLANNING PARTNERS | THE RETIREMENT PLANNING GROUP, LLC | THE RETIREMENT PLANNING GROUP, INC.
CRD#: 129625 / SEC#: 801-62655
RIA
Registered Investment Advisory firm - (1/16/2004 Approved)Loading...
Contact information
Main Address
11460 Tomahawk Creek Pkwy Suite 400, Leawood, KS 66211
Mailing Address
Phone number
(913) 498-8898
Established
Firm type
Fiscal year end
# of Employees
78
SEC notice filing (51 States and Territories)
Regulatory assets under management
| Total Number of Accounts | 14,107 |
| AUM (Assets Under Management) | $ 4,164,758,846 |
Accountant surprise examination report
| Filing Date | Form ADV-E Cover | Form ADV-E Report |
|---|---|---|
| 08/19/2026 | ||
| 11/24/2025 | ||
| 08/08/2024 | ||
| 11/27/2023 |
Red Flags
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Company Information
CETERA PLANNING PARTNERS
CRD#: 129625Rapid City, SD 57701TRUST BUT VERIFY
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