Dana C. Edwards

UPBEAT FINANCIAL

Ada, MI

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CRD#: 6540004

Professional summary

Dana Colleen Edwards, CFP®, who also goes by Dana Edwards, Dana Colleen Maralason, is a registered financial advisor currently at UPBEAT FINANCIAL located in Ada, Michigan.

Dana is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2016. Dana has worked at 5 firms and has passed the Series 66, SIE and Series 7 exams.

Question & Answer

Are you a "fiduciary"?

Yes

Aliases

Dana Edwards | Dana Colleen Maralason

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

Trilogy Financial Services; investment-related (insurance); Ada, MI; Insurance agency; Producer; since 2021; 2 hours per month, 1 hour per month during trading; appointed producing agent. Independent Enrolled Agent with IRS: Not investment-related; Ada, MI; Tax preparation; Enrolled Agent; since 2021; 4 hours per month, 2 hours per month during trading; tax preparation and representation.

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Dana Colleen Edwards's CRS (Customer Relationship Summary).

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

CFP^®

Certified Financial Planner

Start date: 2021

Experience

Current

March 30, 2021 - Present

UPBEAT FINANCIAL

RIA

CRD#: 312754

Ada, MI

Past

September 9, 2019 - March 31, 2021

CORNERSTONE INVESTMENT ADVISORS, LLC

RIA

CRD#: 116447

BOULDER, CO

Past

November 29, 2017 - January 2, 2019

LPL FINANCIAL LLC

CRD#: 6413

DENVER, CO

Past

September 26, 2016 - August 26, 2019

TRILOGY CAPITAL, INC.

RIA

CRD#: 281597

Denver, CO

Past

July 18, 2016 - November 29, 2017

NATIONAL PLANNING CORPORATION

CRD#: 29604

DENVER, CO

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR

means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

Highlighted states indicate IAR registrations

IAR

Colorado
(3/30/2021)

IAR

Michigan
(1/18/2023)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

State Security Law Exam

IAR

Series 66

Date: 9/23/2016

Uniform Combined State Law Examination

General Industry/Product Exam

SIE

Date: 10/1/2018

Securities Industry Essentials Examination

General Industry/Product Exam

Series 7

Date: 7/18/2016

General Securities Representative Examination

Current Firm

UPBEAT FINANCIAL

DNA CONSULTING, INC. | UPBEAT FINANCIAL INCORPORATED (EFF. 1/1/2023) | UPBEAT FINANCIAL INCORPORATED | UPBEAT FINANCIAL | DNA CONSULTING, LLC

CRD#: 312754 / SEC#:

Colorado

Registered Investment Advisory firm - (3/30/2021 Approved)

Michigan

Registered Investment Advisory firm - (1/18/2023 Approved)

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Contact information

Main Address

Ada, MI

Mailing Address

6749 Fulton St E Ste A Pmb 3011, Ada, MI 49301

Phone number

(303) 718-7400

Established

Firm type

Fiscal year end

# of Employees

Documents

Latest Form ADV

Regulatory assets under management

Total Number of Accounts	70
AUM (Assets Under Management)	$ 12,299,155

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

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Dana C. Edwards

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Dana Colleen Edwards's CRS (Customer Relationship Summary).

Certified licenses

Experience

UPBEAT FINANCIAL

CORNERSTONE INVESTMENT ADVISORS, LLC

LPL FINANCIAL LLC

TRILOGY CAPITAL, INC.

NATIONAL PLANNING CORPORATION

State Registrations and Notice Filings

Exams

Series 66

Date: 9/23/2016

SIE

Date: 10/1/2018

Series 7

Date: 7/18/2016

Current Firm

UPBEAT FINANCIAL

Contact information

Documents

Regulatory assets under management

Red Flags

Company Information

UPBEAT FINANCIAL

TRUST BUT VERIFY

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