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Lawrence Wayne Gray

SIMPLE FINANCIAL
WEST JORDAN, UT
·CRD# 6218468·12 years experience

Professional Summary

Lawrence Wayne Gray, who also goes by Larry Gray, is a registered financial advisor currently at SIMPLE FINANCIAL, LLC located in West Jordan, Utah. Lawrence is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2014. Lawrence has worked at 8 firms and has passed the Series 65, Series 63, SIE and Series 6 exams.

At a Glance

Always Fiduciary

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

Larry Gray

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

12 years in the financial services industry

Current & Past Employments

SIMPLE FINANCIAL, LLC·CRD# 321616
RIA
6671 S Redwood Road Suite 200, West Jordan, UT 84084
March 27, 2023 - Present
GRADIENT ADVISORS, LLC·CRD# 152665
RIA
West Jordan, UT
August 21, 2020 - December 31, 2022
LINCOLN INVESTMENT·CRD# 519
RIA
West Jordan, UT
August 2, 2019 - August 12, 2020
CAPITAL ANALYSTS·CRD# 162200
RIA
West Jordan, UT
August 2, 2019 - August 12, 2020
LEGACY WEALTH MANAGEMENT, LLC·CRD# 174767
RIA
West Jordan, UT
August 10, 2017 - June 17, 2019
AVELLINO FINANCIAL ADVISORS, INC.·CRD# 164805
RIA
West Jordon, UT
January 11, 2017 - May 9, 2017
FOREST SECURITIES,INC.·CRD# 16255
BD
West Jordan, UT
January 7, 2016 - May 9, 2017
QUESTAR CAPITAL CORPORATION·CRD# 43100
BD
West Jordan, UT
October 15, 2014 - December 14, 2015

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Current Firm

SF
SIMPLE FINANCIAL, LLC

SIMPLE FINANCIAL, LLC

CRD#: 321616
Idaho
Registered Investment Advisory firm - Idaho (4/11/2023 Approved)
Nevada
Registered Investment Advisory firm - Nevada (7/11/2025 Approved)
Oregon
Registered Investment Advisory firm - Oregon (3/27/2023 Approved)
Utah
Registered Investment Advisory firm - Utah (3/24/2023 Approved)

Contact Information

Main Address

6671 S Redwood Road Suite 200, West Jordan, UT 84084

Phone Number

(801) 707-2032

# of Employees

11

Documents

Latest Form ADV

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

LEGACY INSURANCE & FINANCIAL SERVICES POSITION: Managing Partner/Insurance Agent NATURE: Life & Health Insurance Products INVESTMENT RELATED: Yes NUMBER OF HOURS: 200+ SECURITIES TRADING HOURS: 130 START DATE: 04/2008 ADDRESS: 6671 S. Redwood Road, Suite 200, West Jordan UT 84084, United States DESCRIPTION: Managing Partner/Insurance Agent Name: Beehive Marketing LLC Investment Related: No Address: 13971 S. Arrow Creek Dr., Draper UT 84020 Nature: Personal Services LLC ; Position: Owner Start Date: October 1, 2013 hours/month: 4 ; Hours during securities trading hours: 1 Duties: Owner/Operator Name: American Senior Benefits / Integrity Marketing Group Investment Related: Life & Health Insurance Sales Address: 6671 S. Redwood Rd. Suite 200, West Jordan, UT 84084 Nature: Life & Health Insurance Sales Brokerage Position: Regional Sales Manager / Managing Partner Start Date: 15 April 2008 / 1 Sept 2022 Hours/mo: 100 Hours During Securities Trading Hours: 85 Duties: Recruit, train, and support Life & Health Insurance Brokers

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State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
IAR
Idaho
(4/12/2023)
IAR
Utah
(3/27/2023)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 65 — Uniform Investment Adviser Law Examination

Passed Sep 2016About the Series 65 exam

Series 63 — Uniform Securities Agent State Law Examination

Passed Dec 2014About the Series 63 exam

SIE — Securities Industry Essentials Examination

Passed May 2017About the SIE exam

Series 6 — Investment Company Products/Variable Contracts Representative Examination

Passed Oct 2014About the Series 6 exam

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CRS (Client Relationship Summary) - RIA

Click below to view Lawrence Wayne Gray's CRS (Customer Relationship Summary).

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