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Kelley Sha Grondin

CRD# 5994617·Registered 2012 - 2025
Previously Registered: Being a previously registered professional could mean that Kelley is no longer operating under the supervision of the SEC or FINRA. That means that the Securities and Exchange Commission may not be able to oversee the services that this specific professional is providing.

Professional Summary

Kelley Sha Grondin, who also goes by Kelley S Embree, Sha Embree, Kelley Sha Embree, Sha Embree, Kelley Sha Grimes, was a registered financial advisor. Kelley was a previously registered financial professional and started their career in finance 2012 - 2025. Kelley had worked at 4 firms and has passed the Series 66, Series 63, SIE, Series 7, Series 6 and Series 24 exams.

At a Glance

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Fiduciary Standard

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Fee Structure

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Account Minimum

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Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

Kelley S Embree, Sha Embree, Kelley Sha Embree, Sha Embree, Kelley Sha Grimes

Blog Corner

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Videos & Posts

This advisor has not added any videos or posts yet.

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Contact Information

No current employment

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

14 years in the financial services industry

Current & Past Employments

ENTREWEALTH·CRD# 317553
RIA
Alpharetta, GA
November 13, 2024 - January 14, 2025
NORTHWESTERN MUTUAL INVESTMENT SERVICES, LLC·CRD# 2881
RIA
Alpharetta, GA
July 14, 2021 - January 30, 2024
NORTHWESTERN MUTUAL INVESTMENT SERVICES, LLC·CRD# 2881
BD
Alpharetta, GA
July 12, 2021 - January 30, 2024
EAGLE STRATEGIES LLC·CRD# 110826
RIA
Montgomery, AL
October 19, 2012 - June 7, 2021
NYLIFE SECURITIES LLC·CRD# 5167
BD
Montgomery, AL
January 18, 2012 - June 7, 2021

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Current Firm

EN
ENTREWEALTH

ENTREWEALTH | SOCHA CAPITAL WEALTH STRATEGIES | SOCHA CAPITAL | ENTREWEALTH, LLC

CRD#: 317553 / SEC#: 801-130035
RIA
Registered Investment Advisory firm - SEC (4/26/2024 Approved)
Texas
Registered Investment Advisory firm - Texas (5/1/2024 Terminated)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

Contact Information

Main Address

Austin, TX

Mailing Address

701 S Capital Of Texas Hwy Ste D420-343, Austin, TX 78746

Phone Number

(512) 240-2244

# of Employees

20

SEC notice filing (21 States and Territories)

Registered to provide investment advisory services in 21 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

ADV PART 2A, PRIVACY NOTICE (10/7/2026)

Regulatory Assets Under Management

Total Number of Accounts

617

AUM (Assets Under Management)

$326,314,431

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

1. 100% OWNER, PEER GROUP CONSULTING, LLC, LEGAL ENTITY, START DATE: 11/30/2022, HOURS PER MONTH: 80+, HOURS DURING SECURITIES TRADING HOURS: 80+, LEGAL ENTITY ESTABLISHED FOR BUSINESS PURPOSES. 2. EXECUTIVE BOARD MEMBER, ALPHARETTA CHAMBER OF COMMERCE, 5755 NORTH POINT PKWY UNIT 4, ALPHARETTA, , GEORGIA, 30022, UNITED STATES OF AMERICA, NON-PROFIT, START DATE: 12/13/2022, HOURS PER MONTH: 0-5, HOURS DURING SECURITIES TRADING HOURS: 0-5, ADVISE OF BEST DIRECTION TO DRIVE AND SUPPORT BUSINESSES IN OUR COMMUNITY 3. IQ4PROFIT; NOT INVESTMENT-RELATED; 1030 CAMBRIDGE SQUARE, SUITE B, ALPHARETTA, GA 30009; SPEAKING/TRAINING; PARTNER; 01/01/2024; 3; 0; TRAINS OR SPEAKS TO ADVISORS OR BUSINESS OWNERS FOR EDUCATIONAL PURPOSES. 4. PEER GROUP CAPITAL; INVESTMENT-RELATED; 1030 CAMBRIDGE SQUARE, SUITE B, ALPHARETTA, GA 30009; REAL ESTATE DEVELOPMENT; MANAGING PARTNER; MANAGING PARTNER; 01/01/2021; 0; 0; NO DUTIES CURRENTLY.

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
EN
ENTREWEALTH

ENTREWEALTH | SOCHA CAPITAL WEALTH STRATEGIES | SOCHA CAPITAL | ENTREWEALTH, LLC

CRD#: 317553 / SEC#: 801-130035
RIA
Registered Investment Advisory firm - SEC (4/26/2024 Approved)
Texas
Registered Investment Advisory firm - Texas (5/1/2024 Terminated)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
This advisor is not registered in any state.

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 66 — Uniform Combined State Law Examination

Passed Oct 2012About the Series 66 exam

Series 63 — Uniform Securities Agent State Law Examination

Passed Feb 2012About the Series 63 exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 7 — General Securities Representative Examination

Passed Jun 2012About the Series 7 exam

Series 6 — Investment Company Products/Variable Contracts Representative Examination

Passed Jan 2012About the Series 6 exam

Series 24 — General Securities Principal Examination

Passed Jul 2015About the Series 24 exam

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CRS (Client Relationship Summary)

The CRS(Customer Relationship Summary) document is not provided.

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