Adam C. Kruger

• We generally charge an asset-based fee (a percentage of the assets in your account(s)) and typically bill on a quarterly basis in advance, subject to negotiation. We may also charge fees for additional services that you request such as for concierge services.

• The more assets you have under our management, the more you will pay in fees, so we may have an incentive to encourage you to increase your assets under our management. For example, if deemed appropriate and in the best interest of the client, we may recommend that clients withdraw assets from an employer’s retirement plan (or other qualified account) and roll the assets over to an individual retirement account (an “IRA”) that we manage. This presents a potential conflict of interest because it may increase the amount of assets under our management and subject to our billing.

• Clients may also expect to pay the following fees to third parties (not Moneta): a) brokerage fees for securities transactions; b) fees charged by ETFs, mutual funds, and any other investment companies in which they invest; and c) fees to third-party advisers if they engage one.

You will pay fees and costs whether you make or lose money on your investments. Fees and costs will reduce any amount of money you make on your investments over time. Please make sure you understand what fees and costs you are paying. For additional information, please see Item 5 of our Form ADV, Part 2A Brochure.

When we act as your investment adviser, we must act in your best interest and not put our interest ahead of yours. At the same time, the way we make money creates some conflicts with your interests. You should understand and ask us about these conflicts because they can affect the investment advice we provide you. Here are some examples to help you understand what this means:

• Several of our Partners also own Argent Capital Management, LLC (“Argent”), an investment adviser with proprietary investment companies that charge fees. Because of this affiliation, we may be perceived as having an incentive to recommend that clients engage Argent, and if the client agrees they may pay fees to both Moneta and Argent, unless one or both parties agrees to waive its fee(s).

• Certain custodians make services and technology available to us at no cost, including consulting, access to research, and attendance to conferences on practice management. These services may give Moneta an incentive to recommend that clients open or maintain accounts with these custodians.

For additional information, please see Items 10, 11, and 12 of our Form ADV, Part 2A Brochure.

Our advisors are either Partners or employees of Moneta. Employees are paid a salary and may receive additional compensation based on a variety of factors, including business development. Partners are paid from firm profits (derived from advisory fees less expenses). Generally, compensation is related to the amount of client assets serviced by our professionals. This presents a potential conflict of interest in that our professionals are incentivized to encourage you to increase the amount of assets in your account(s) managed by us or to otherwise transition accounts/assets to our management.