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David Whittle Upchurch

HEADLAND CAPITAL
St. Augustine, FL
·CRD# 5241854·19 years registered

Professional Summary

David Whittle Upchurch, who also goes by Dave Upchurch, David Upchurch, is a registered financial advisor currently at HEADLAND CAPITAL located in St. Augustine, Florida. David is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2008. David has worked at 5 firms and has passed the Series 66, SIE and Series 7 exams.

At a Glance

Always Fiduciary

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

Dave Upchurch, David Upchurch

Blog Corner

More Resources

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Videos & Posts

This advisor has not added any videos or posts yet.

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Contact Information

Direct

(xxx) xxx-xxxx

Email

xxxxx@xxxx.xxx

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

19 years registered in the securities industry

Current & Past Employments

Current

HEADLAND CAPITALCurrent·CRD# 332277
RIA
24 Cathedral Place, Suite 500, St. Augustine, FL 32084
January 14, 2025 - Present

Past

LPL FINANCIAL LLCPast·CRD# 6413
BD
St. Augustine, FL
April 27, 2016 - May 7, 2026
MARYLAND FINANCIAL GROUP, INC.Past·CRD# 122320
RIA
St. Augustine, FL
August 30, 2017 - December 18, 2024
TRANSAMERICA FINANCIAL ADVISORS, LLCPast·CRD# 16164
BD
Saint Augustine, FL
August 19, 2014 - May 11, 2016
NYLIFE SECURITIES LLCPast·CRD# 5167
BD
St Augustine, FL
January 1, 2008 - August 18, 2014

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Current Firm

HC
HEADLAND CAPITAL

BARNETT WEALTH ADVISORS, LLC | UPCHURCH & CORN ADVISORS, LLC | HEADLAND CAPITAL, LLC | HEADLAND CAPITAL | COASTAL WEALTH MANAGEMENT, LLC

CRD#: 332277 / SEC#: 801-130923
RIA
Registered Investment Advisory firm - SEC (9/24/2024 Approved)

Contact Information

Main Address

300 West Coleman Blvd. Suite 204, Mt. Pleasant, SC 29464

Phone Number

(843) 388-4300

# of Employees

19

SEC notice filing (12 States and Territories)

Registered to provide investment advisory services in 12 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

HEADLAND CAPITAL, LLC ADV PART 2A WRAP (6/1/2026)

Regulatory Assets Under Management

Total Number of Accounts

2,281

AUM (Assets Under Management)

$559,277,399

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

(1.) Old Quarry Enterprises, LLC; Investment Related; 24 Cathedral Place, Suite 500; LLC; Owner; Business Entity For Tax/Investment Purposes Only; Start Date: 9/5/2014; 0 hours devoted monthly; 0 hours devoted during trading hours; Entity through which all compensation flows for tax purposes. (2.) Upchurch and Corn Advisors - Investment Related - At Reported Business Location(s) - DBA for Headland Capital- Started 06/06/2018 - 120 Hours Per Month/100 Hours During Securities Trading. (3.) Ancient City Soccer: Not Investment Related; PO BOX 885 ST AUGUSTINE, FL 32085; Corporation; Board Member; Start Date: 10/1/2024; 0.5 hours devoted monthly; 0 hours devoted during trading hours; Give input at board meetings, recreational soccer club. (4.) UF Health Flagler Foundation; Not Investment Related; 400 Health Park Blvd, St. Augustine, Florida 32086; Non-profit; Board Member; Start Date: 2024; 1 hour devoted monthly; 1 hour devoted monthly during trading hours; Attend board meetings and give input. (5.) TruChoice Financial: Investment Related; 300 Parkbrooke Place, Suite 200, Woodstock, GA 30189; LLC; Affiliated Agent; Start Date: 2016; 15 hours devoted monthly; 15 hours devoted monthly during trading hours; I use TruChoice to source and service insurance products for our clients. (6.) Simplicity Houston; Investment Related; 10200 Grogans Mill Road #300, Spring, TX 77380; Fixed Annuity; Affiliated Agent; 0.5 hours devoted monthly; 0.5 hours devoted monthly during trading hours; Fixed Annuity business sales. (7.) Protential Foundation; Investment Related; 409 Montego Bay Court, St. Augustine, Florida, 32080; Non-profit; Board Member; Start Date: 2026; Less than 1 hour devoted monthly; Less than 1 hour devoted monthly during trading hours; Participate in meetings quarterly. (8.) EPIC Behavioral Healthcare; Investment Related; Board Member; Start Date: 2017; 1 hour devoted monthly; 1 hour devoted monthly during trading hours; Attend board meetings and provide input. (9.) Arcadia Settlements Group, Inc.; Investment Related; 200 W 6th Street, Suite 2200, Austin, TX 78701; Corporation; Start Date: 2026; less than 1 hour devoted monthly; less than 1 hour devoted monthly during trading hours; Refer structured settlements.

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
HC
HEADLAND CAPITAL

BARNETT WEALTH ADVISORS, LLC | UPCHURCH & CORN ADVISORS, LLC | HEADLAND CAPITAL, LLC | HEADLAND CAPITAL | COASTAL WEALTH MANAGEMENT, LLC

CRD#: 332277 / SEC#: 801-130923
RIA
Registered Investment Advisory firm - SEC (9/24/2024 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
IAR
Florida
(1/14/2025)
IAR
Texas
(2/4/2026)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 66 — Uniform Combined State Law Examination

Passed Aug 2017About the Series 66 exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 7 — General Securities Representative Examination

Passed Dec 2007About the Series 7 exam

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CRS (Client Relationship Summary) - RIA

Click below to view David Whittle Upchurch's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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