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Dana Rashell Oller

CRD# 5228768·Registered 2012 - 2026
Previously Registered: Being a previously registered professional could mean that Dana is no longer operating under the supervision of the SEC or FINRA. That means that the Securities and Exchange Commission may not be able to oversee the services that this specific professional is providing.

Professional Summary

Dana Rashell Oller, who also goes by Dana Rashell Ogden, was a registered financial advisor. Dana was a previously registered financial professional and started their career in finance 2012 - 2026. Dana had worked at 3 firms and has passed the Series 66, Series 63, Series 52TO, SIE, Series 7, Series 99 and Series 24 exams.

At a Glance

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Fiduciary Standard

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Fee Structure

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Account Minimum

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Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

Dana Rashell Ogden

Blog Corner

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Videos & Posts

This advisor has not added any videos or posts yet.

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Contact Information

No current employment

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

14 years in the financial services industry

Current & Past Employments

HILLTOP SECURITIES ASSET MANAGEMENT, LLC·CRD# 110760
RIA
Dallas, TX
May 15, 2023 - August 5, 2026
MOMENTUM INDEPENDENT NETWORK INC.·CRD# 17587
RIA
Dallas, TX
May 20, 2019 - August 5, 2026
HILLTOP SECURITIES INC.·CRD# 6220
RIA
Dallas, TX
May 20, 2019 - August 5, 2026
MOMENTUM INDEPENDENT NETWORK INC.·CRD# 17587
BD
Dallas, TX
May 21, 2014 - August 5, 2026
HILLTOP SECURITIES INC.·CRD# 6220
BD
Dallas, TX
October 2, 2012 - August 5, 2026

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Current Firm

HS
HILLTOP SECURITIES ASSET MANAGEMENT, LLC

FIRST SOUTHWEST ASSET MANAGEMENT INC | HILLTOP SECURITIES ASSET MANAGEMENT, LLC | FIRST SOUTHWEST ASSET MANAGEMENT, LLC

CRD#: 110760 / SEC#: 801-40189
RIA
Registered Investment Advisory firm - SEC (12/17/1991 Approved)
Maryland
Registered Investment Advisory firm - Maryland (3/1/2019 Terminated)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

Contact Information

Main Address

717 N. Harwood Street Suite 3400, Dallas, TX 75201

Phone Number

(214) 953-4000

# of Employees

31

SEC notice filing (25 States and Territories)

Registered to provide investment advisory services in 25 US states and territories.

Documents

Latest Form ADV

Part 2 Brochures

HSAM DISCLOSURE BROCHURE 03/26/2026 (3/26/2026)

Regulatory Assets Under Management

Total Number of Accounts

60

AUM (Assets Under Management)

$37,701,591,625

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

The advisor shows no other business activity.

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
HS
HILLTOP SECURITIES ASSET MANAGEMENT, LLC

FIRST SOUTHWEST ASSET MANAGEMENT INC | HILLTOP SECURITIES ASSET MANAGEMENT, LLC | FIRST SOUTHWEST ASSET MANAGEMENT, LLC

CRD#: 110760 / SEC#: 801-40189
RIA
Registered Investment Advisory firm - SEC (12/17/1991 Approved)
Maryland
Registered Investment Advisory firm - Maryland (3/1/2019 Terminated)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
This advisor is not registered in any state.

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 66 — Uniform Combined State Law Examination

Passed May 2019About the Series 66 exam

Series 63 — Uniform Securities Agent State Law Examination

Passed Nov 2012About the Series 63 exam

Series 52TO — Municipal Securities Representative Examination

Passed May 2026About the Series 52TO exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 7 — General Securities Representative Examination

Passed Jul 2014About the Series 7 exam

Series 99 — Operations Professional Examination

Passed Sep 2012About the Series 99 exam

Series 24 — General Securities Principal Examination

Passed Dec 2025About the Series 24 exam

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CRS (Client Relationship Summary)

The CRS(Customer Relationship Summary) document is not provided.

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