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BE

Benjamin D. Eichler

PRINCIPAL SECURITIES
Williamston, MI 48895
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CRD#: 5124862
BE

Professional summary


Benjamin David Eichler, who also goes by Benjamin Eichler, is a registered financial advisor currently at PRINCIPAL SECURITIES, INC. located in Williamston, Michigan.

Benjamin is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2006. Benjamin has worked at 2 firms and has passed the Series 66, Series 63, SIE and Series 7 exams.

top-8-questions

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


Benjamin Eichler

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
**Kiwanis Club of Williamston ; Not Investment Related; Williamston, MI 48895; Board Member; Voting on board issues, fundraise for scholarships or community projects.; Start Date: 10/01/2014; 0 hrs per month; 0 during trading hours. **Fixed Insurance; Investment Related; 153 E Grand River Ace, Williamston, MI 48895; Life, DI, LTC, Annuities; Sales; Start Date: 06/01/2016; na hrs per month; 10 during trading hours. **Williamston Masonic Temple Association; Not Investment Related; 141 E Grand River Ave, Williamston, MI 48895; President; Run board meetings, provide input for policies.; Start Date: 01/01/2018; 0 hrs per month; 0 during trading hours. **Williamston Schools Robotics Boosters; Not Investment Related; Williamston, MI; Board Member; Support the activities of a competitive high school robotics team. Serving as parent mentor to robotics team. The non-profit club has been created to solicit, gather, and distribute funds necessary to obtain resources for team, including food, construction supplies/tools, travel.; Start Date: 11/18/2019; 4 hrs per month; 4 during trading hours. **NONE POSITION: Rental Property NATURE: Real Estate Rental Income INVESTMENT RELATED: No NUMBER OF HOURS: 2 SECURITIES TRADING HOURS: 0 START DATE: 03/07/2022 ADDRESS: 3928 Hunters Ridge Apt 4, Lansing MI 48911, United States DESCRIPTION: Condo that my daughter is expected to rent from me. **WILLIAMSTON SCHOOLS FOUNDATION POSITION: President NATURE: Board Member/Officer/Director of an Organization INVESTMENT RELATED: Yes NUMBER OF HOURS: 4 SECURITIES TRADING HOURS: 0 START DATE: 08/01/2024 ADDRESS: 418 Highland St, Williamston MI 48895, United States DESCRIPTION: Role as President for the local school endowment fund. Responsible for leading board meetings and providing input into the organizations purpose for raising endowment funds and distributing the funds through grant requests. I will not have check-writing capabilities or access to the organization's financial accounts.

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Benjamin David Eichler's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

CRS (Client Relationship Summary) - BD


Click below to view Benjamin David Eichler's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

February 4, 2013 - Present

PRINCIPAL SECURITIES, INC.

Office #1: 153 E Grand River Ave, Williamston, MI 48895
RIA
BD
CRD#: 1137
Williamston, MI
Current

January 14, 2013 - Present

PRINCIPAL SECURITIES, INC.

Office #1: 153 E Grand River Ave, Williamston, MI 48895
RIA
BD
CRD#: 1137
Williamston, MI
Past

February 2, 2010 - January 3, 2013

EDWARD JONES

RIA
CRD#: 250
WILLIAMSTON, MI
Past

June 6, 2006 - January 3, 2013

EDWARD JONES

BD
CRD#: 250
WILLIAMSTON, MI

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
PRINCIPAL SECURITIES, INC.
PRINCIPAL SECURITIES, INC.
BLC EQUITY SERVICES CORPORATION | PRINCOR FINANCIAL/ SERVICES CORPORATION | PRINCOR FINANCIAL SERVICES CORPORATION | PRINCIPAL SECURITIES, INC. | PRINCIPAL FINANCIAL SERVICES CORPORATION

CRD#: 1137 / SEC#: 801-54949, 8-13975

RIA
Registered Investment Advisory firm - SEC (10/10/1997 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Kansas City district office)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Alabama
(1/2/2024)
RR
Arizona
(9/19/2017)
RR
California
(1/22/2013)
RR
Colorado
(9/21/2017)
RR
District of Columbia
(1/22/2025)
RR
Florida
(1/23/2013)
RR
Georgia
(3/14/2013)
RR
Illinois
(7/21/2014)
RR
Indiana
(1/25/2013)
RR
Iowa
(10/22/2025)
RR
Kentucky
(9/19/2017)
RR
Maryland
(1/28/2013)
RR
Massachusetts
(10/24/2023)
RR
Michigan
(1/24/2013)
IAR
Michigan
(2/4/2013)
RR
Minnesota
(3/20/2024)
RR
Missouri
(2/28/2025)
RR
New Jersey
(9/16/2025)
RR
New Mexico
(9/25/2020)
RR
New York
(9/20/2017)
RR
North Carolina
(10/5/2017)
RR
Ohio
(7/11/2017)
RR
Pennsylvania
(1/2/2024)
RR
South Carolina
(1/5/2017)
RR
Texas
(8/22/2014)
IAR
Texas
(6/17/2021)
RR
Virginia
(1/8/2025)
RR
West Virginia
(1/30/2025)
RR
Wisconsin
(8/11/2017)

Exams


State Security Law Exam
RR
IAR
Series 66
Date: 12/29/2009
Uniform Combined State Law Examination
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
SRO Registrations
RR
FINRA

Current Firm


PRINCIPAL SECURITIES, INC.
PRINCIPAL SECURITIES, INC.
BLC EQUITY SERVICES CORPORATION | PRINCOR FINANCIAL/ SERVICES CORPORATION | PRINCOR FINANCIAL SERVICES CORPORATION | PRINCIPAL SECURITIES, INC. | PRINCIPAL FINANCIAL SERVICES CORPORATION

CRD#: 1137 / SEC#: 801-54949, 8-13975

RIA
Registered Investment Advisory firm - SEC (10/10/1997 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Kansas City district office)
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Contact information


Main Address
711 High Street, Des Moines, IA 50392
Mailing Address
Principal Financial Group 711 High Street, Des Moines, IA 50392-2080
Phone number
(888) 774-6267
Established
Iowa since 05/01/1968
Firm type
Corporation
Fiscal year end
December
Firm Size
Large
# of Employees
1,436

SEC notice filing (51 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

FINRA licenses (52 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Customer Relationship Summary (CRS / FINRA)Latest Form ADV

Part 2 Brochures

PRINCIPAL DIRECT ADVISORY ACCOUNT FIRM BROCHURE (9/15/2025)

Direct owners and executive officers


NamePositionCRD#
PRINCIPAL FINANCIAL SERVICES, INC.OWNER
AGRAWAL, VIVEKDIRECTOR8050381
CLAIRE, CHAD THOMASCHIEF INFORMATION OFFICER7219218
DROGAN, THOMAS JOHNCHIEF COMPLIANCE OFFICER2760482
FRIEDRICH, AMY CHRISTINEDIRECTOR7097797
LAWLER, CODY ANTHONYHEAD OF SUPERVISION, HEAD OF OPERATIONS5162072
MCCULLUM, KENNETH ALLENDIRECTOR4695257
MURRAY, MICHAEL FRANCISPRESIDENT/CHIEF EXECUTIVE OFFICER/CHAIR2074275
RANTS, DOUGLAS JOHNCHIEF INFORMATION SECURITY OFFICER7148529
ROBERTS, DAWN MARIECHIEF FINANCIAL OFFICER7929617
SCHELHAAS, NATHAN PAULDIRECTOR7275495
SPADAFORA, CRAIG ALANSENIOR VICE PRESIDENT / HEAD OF ADVISORY AND PLATFORM3184320
VANWINKLE, DANIEL SIMONPSI AML OFFICER4715191

Regulatory assets under management


Total Number of Accounts63,730
AUM (Assets Under Management)$ 14,827,718,110

Disclosures


Regulatory Event9
Arbitration3
Bond3

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
09/26/2025
Cover Page
10/28/2024
11/28/2023
09/22/2023
12/20/2022

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


PRINCIPAL SECURITIES, INC.

PRINCIPAL SECURITIES, INC.

CRD#: 1137Williamston, MI 48895

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