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Georgette C. Peterson

SAGE, RUTTY & CO.
Rochester, NY 14623
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CRD#: 4876852
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Professional summary


Georgette Carla Peterson is a registered financial professional currently at SAGE, RUTTY & CO., INC. located in Rochester, New York.

Georgette is registered as a RR (Registered Representative) and started their career in finance in 2005. Georgette has worked at 7 firms and has passed the Series 66, SIE and Series 7 exams.

top-8-questions

Question & Answer


Are you a "fiduciary"?
No

Aliases


None

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
The advisor shows no other business activity.

Blog Corner


CRS (Client Relationship Summary) - BD


Click below to view Georgette Carla Peterson's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

September 9, 2024 - Present

SAGE, RUTTY & CO., INC.

Office #1: 100 Corporate Woods Suite 300, Rochester, NY 14623Office #2: 100 Corporate Woods Suite 300, Rochester, NY 14623Office #3: 100 Corporate Woods Suite 300, Rochester, NY 14623
RIA
BD
CRD#: 3254
Rochester, NY
Past

October 31, 2019 - August 26, 2024

COMMONWEALTH FINANCIAL NETWORK

BD
CRD#: 8032
Fairport, NY
Past

April 12, 2017 - November 5, 2019

OSAIC FA, INC.

BD
CRD#: 3978
ROCHESTER, NY
Past

July 3, 2012 - April 11, 2017

MML INVESTORS SERVICES, LLC

BD
CRD#: 10409
ROCHESTER, NY
Past

September 20, 2011 - October 26, 2011

ESL INVESTMENT SERVICES, LLC

BD
CRD#: 139176
WEBSTER, NY
Past

September 9, 2011 - October 26, 2011

LPL FINANCIAL LLC

BD
CRD#: 6413
WEBSTER, NY
Past

January 24, 2005 - March 4, 2011

THRIVENT INVESTMENT MANAGEMENT INC.

BD
CRD#: 18387
FAIRPORT, NY

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
SAGE, RUTTY & CO., INC.
SAGE, RUTTY & CO., INC.
SAGE RUTTY TRUST | SAGE, RUTTY & CO., INC.

CRD#: 3254 / SEC#: 801-35917, 8-533

RIA
Registered Investment Advisory firm - SEC (1/26/1990 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Woodbridge district office)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
New York
(9/9/2024)

Exams


State Security Law Exam
RR
IAR
Series 66
Date: 12/10/2004
Uniform Combined State Law Examination
General Industry/Product Exam
General Industry/Product Exam
SRO Registrations
RR
FINRA

Current Firm


SAGE, RUTTY & CO., INC.
SAGE, RUTTY & CO., INC.
SAGE RUTTY TRUST | SAGE, RUTTY & CO., INC.

CRD#: 3254 / SEC#: 801-35917, 8-533

RIA
Registered Investment Advisory firm - SEC (1/26/1990 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Woodbridge district office)
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Contact information


Main Address
100 Corporate Woods Suite 300, Rochester, NY 14623
Mailing Address
100 Corporate Woods Suite 300, Rochester, NY 14623
Phone number
(585) 232-3760
Established
New York since 02/11/1937
Firm type
Corporation
Fiscal year end
December
Firm Size
Small
# of Employees
39

SEC notice filing (11 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

FINRA licenses (46 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Customer Relationship Summary (CRS / FINRA)Latest Form ADV

Part 2 Brochures

FIRM BROCHURE 08062025 (8/11/2025)

Direct owners and executive officers


NamePositionCRD#
HOLLY, AUDREY WELLERSHAREHOLDER
HOLLY, WAYNE FOSTEREXECUTIVE CHAIRMAN, SHAREHOLDER, DIRECTOR1019229
NUGENT, KIM LISBETHSENIOR VICE PRESIDENT, FINANCIAL ADVISOR, SHAREHOLDER4759283
PARKER, DOUGLAS EVANS IIIDIRECTOR, SHAREHOLDER, FINANCIAL ADVISOR, SENIOR VICE PRESIDENT1772713
HOLLY, TREVOR WILLIAMPRESIDENT, CEO, SHAREHOLDER6215542
BURKE, JAMES PAULSECRETARY, VICE PRESIDENT, SHAREHOLDER2226672
CONWAY, CHELSEA LEIGHDIRECTOR7976777
DENNIS, CORINNE MARIECHIEF COMPLIANCE OFFICER6454049
EHRLICH, CURT ALLENSENIOR VICE PRESIDENT, FINANCIAL ADVISOR, SHAREHOLDER4659166
FALVEY, ROBERT JOHNSHAREHOLDER (10/1996)1926374
FROOD, LAURA SUZANNEFINANCIAL ADVISOR, SHAREHOLDER4211953
FROOD, NEIL STEWART IIIFINANCIAL ADVISOR, DIRECTOR4483525
HOLLY, CHRISTOPHER ROBERTSHAREHOLDER7993869
HOLLY, CONNOR BFINANCIAL ADVISOR, SHAREHOLDER, FIRST VICE PRESIDENT5887021
HOLLY, JARED FOSTERSHAREHOLDER7648569
HOLLY, JESSICA LAURENSHAREHOLDER7656552
HOLLY, SEAN TYLERSHAREHOLDER7656542
HOLLY, SHANE ALEXANDERSHAREHOLDER7656553
LACEY, MATTHEW JAMESCONTROLLER,TREASURER, FINOP, SHAREHOLDER5299622
LOHWATER, ROBERT LAWRENCECORPORATE OFFICER1232267
RALPH JOSEPH DANDREADIRECTOR
WEHNER, SANDRA JEANSHAREHOLDER1472675

Regulatory assets under management


Total Number of Accounts7,702
AUM (Assets Under Management)$ 3,018,502,621

Disclosures


Regulatory Event6
Arbitration1

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
12/05/2025
Cover Page
01/27/2025
01/02/2024

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


SAGE, RUTTY & CO., INC.

SAGE, RUTTY & CO., INC.

CRD#: 3254Rochester, NY 14623

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