Justin E. Martello

EFFECTIVE ASSETS

Haslett, MI

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CRD#: 4751869

Professional summary

Justin Everett Martello, CFP® is a registered financial advisor currently at EFFECTIVE ASSETS located in Haslett, Michigan.

Justin is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2005. Justin has worked at 5 firms and has passed the Series 66, Series 63, Series 7 and Series 6 exams.

Question & Answer

Are you a "fiduciary"?

Yes

Aliases

None

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

2004-PRESENT: INDEPENDENT INSURANCE AGENT/NOT INVESTMENT RELATED/VARIOUS INDEPENDENT INSURANCE COMPANIES/UP TO 10 HOURS PER MONTH DURING MARKET HOURS.

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Justin Everett Martello's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

CFP^®

Certified Financial Planner

Start date: 2009

Experience

Current

January 24, 2017 - Present

EFFECTIVE ASSETS

RIA

CRD#: 285744

Haslett, MI

Past

January 3, 2012 - February 20, 2018

LINCOLN PAIN CONSULTING

RIA

CRD#: 137566

BERKELEY, CA

Past

January 4, 2007 - December 31, 2011

CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC.

RIA

CRD#: 134139

BERKELEY, CA

Past

January 3, 2007 - December 31, 2011

CAMBRIDGE INVESTMENT RESEARCH, INC.

CRD#: 39543

BERKELEY, CA

Past

October 23, 2006 - December 15, 2006

HORNOR, TOWNSEND & KENT, LLC

RIA

CRD#: 4031

SAN DIEGO, CA

Past

August 11, 2005 - December 15, 2006

HORNOR, TOWNSEND & KENT, LLC

CRD#: 4031

SAN DIEGO, CA

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".

EFFECTIVE ASSETS

EFFECTIVE ASSETS | EFFECTIVE ASSETS, INC.

CRD#: 285744 / SEC#: 801-120391

RIA

Registered Investment Advisory firm - (2/26/2021 Approved)

California

Registered Investment Advisory firm - (4/3/2021 Terminated)

Texas

Registered Investment Advisory firm - (3/4/2021 Terminated)

Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR

means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

Highlighted states indicate IAR registrations

IAR

California
(1/24/2017)

IAR

Michigan
(8/13/2021)

IAR

Texas
(2/24/2017)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

State Security Law Exam

IAR

Series 66

Date: 10/21/2006

Uniform Combined State Law Examination

State Security Law Exam

Series 63

Date: 3/1/2004

Uniform Securities Agent State Law Examination

General Industry/Product Exam

Series 7

Date: 9/30/2006

General Securities Representative Examination

General Industry/Product Exam

Series 6

Date: 2/19/2004

Investment Company Products/Variable Contracts Representative Examination

Current Firm

EFFECTIVE ASSETS

EFFECTIVE ASSETS | EFFECTIVE ASSETS, INC.

CRD#: 285744 / SEC#: 801-120391

RIA

Registered Investment Advisory firm - (2/26/2021 Approved)

California

Registered Investment Advisory firm - (4/3/2021 Terminated)

Texas

Registered Investment Advisory firm - (3/4/2021 Terminated)

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Contact information

Main Address

Haslett, MI

Mailing Address

2342 Shattuck Avenue #366, Berkeley, CA 94704

Phone number

(510) 549-2525

Established

Firm type

Fiscal year end

# of Employees

SEC notice filing (3 States and Territories)

Documents

Customer Relationship Summary (CRS / SEC)

Latest Form ADV

Part 2 Brochures

FORM ADV PART 2 (1/25/2025)

Regulatory assets under management

Total Number of Accounts	405
AUM (Assets Under Management)	$ 151,283,010

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

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Justin E. Martello

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Justin Everett Martello's CRS (Customer Relationship Summary).

Certified licenses

Experience

LINCOLN PAIN CONSULTING

CAMBRIDGE INVESTMENT RESEARCH ADVISORS, INC.

CAMBRIDGE INVESTMENT RESEARCH, INC.

HORNOR, TOWNSEND & KENT, LLC

HORNOR, TOWNSEND & KENT, LLC

Primary Firm SEC Registration

EFFECTIVE ASSETS

State Registrations and Notice Filings

Exams

Series 66

Date: 10/21/2006

Series 63

Date: 3/1/2004

Series 7

Date: 9/30/2006

Series 6

Date: 2/19/2004

Current Firm

EFFECTIVE ASSETS

Contact information

SEC notice filing (3 States and Territories)

Documents

Part 2 Brochures

Regulatory assets under management

Red Flags

Company Information

EFFECTIVE ASSETS

TRUST BUT VERIFY

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