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Seth Lawrence Hoffman

APELLA WEALTH
Lenox, MA
·CRD# 4644285·23 years experience

Professional Summary

Seth Lawrence Hoffman, who also goes by Seth L. Hoffman, is a registered financial advisor currently at APELLA WEALTH located in Lenox, Massachusetts. Seth is registered as an IAR (Investment Advisor Representative) and started their career in finance in 2004. Seth has worked at 2 firms and has passed the Series 65 exam.

At a Glance

Always Fiduciary

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

Seth L. Hoffman

Blog Corner

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Videos & Posts

This advisor has not added any videos or posts yet.

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

23 years in the financial services industry

Current & Past Employments

APELLA WEALTH·CRD# 171106
RIA
5 Walker Street, Lenox, MA 01240
April 23, 2025 - Present
AMERICAN INVESTMENT SERVICES INC·CRD# 110043
RIA
Great Barrington, MA
August 19, 2004 - April 21, 2025

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Current Firm

AW
APELLA WEALTH

APELLA CAPITAL | APELLA WEALTH | APELLA CAPITAL, LLC

CRD#: 171106 / SEC#: 801-79650
RIA
Registered Investment Advisory firm - SEC (4/29/2014 Approved)

Contact Information

Main Address

65 Memorial Drive Suite C340, West Hartford, CT 06107

Phone Number

(860) 785-2260

# of Employees

179

SEC notice filing (51 States and Territories)

Registered to provide investment advisory services in 51 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

APELLA WEALTH PART 2A SEPTEMBER 2026 (9/8/2026)

Regulatory Assets Under Management

Total Number of Accounts

24,058

AUM (Assets Under Management)

$11,065,217,421

Accountant Surprise Examination Report

Filing DateForm ADV-E CoverForm ADV-E Report
01/16/2026Cover PageReport
01/24/2025Cover PageReport
03/29/2024Cover PageReport

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Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

The advisor shows no other business activity.

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
AW
APELLA WEALTH

APELLA CAPITAL | APELLA WEALTH | APELLA CAPITAL, LLC

CRD#: 171106 / SEC#: 801-79650
RIA
Registered Investment Advisory firm - SEC (4/29/2014 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
IAR
Connecticut
(4/23/2025)
IAR
Massachusetts
(5/7/2025)
IAR
Texas
(5/8/2025)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 65 — Uniform Investment Adviser Law Examination

Passed Feb 2003About the Series 65 exam

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CRS (Client Relationship Summary) - RIA

Click below to view Seth Lawrence Hoffman's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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SH
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