Sheri I. Cupo
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CRD#: 4554123
Professional summary
Being a previously registered professional could mean that this person is no longer operating under the supervision of the SEC or FINRA.
That means that the Securities and Exchange Commission may not be able to oversee the services that this specific professional is providing.
Sheri Iannetta Cupo, CFP® was a registered financial professional .
Sheri is a previously registered financial professional and started their career in finance in 2002. Sheri had worked at 2 firms and has passed the Series 65 exam.
Biography
With first-hand experience as a corporate executive, small-business owner and stay-at-home parent, Sheri Cupo is like a Swiss Army Knife: Her varied background has equipped her to help individuals and families cut through an array of financial complexities standing in the way of their most fulfilling lives.
Before beginning her career in financial planning, Sheri served for 15 years in various roles at General Electric (GE). She initiated her tenure in GE’s prestigious Financial Management Program, expanding into a variety of financial and customer service management positions in GE’s Power Systems group. Among her favorite roles was assisting the HR department by providing specialized employee counsel on company pension, 401(k), insurance and Social Security benefits.
Sheri’s GE tenure was rewarding and fulfilling. So, too, was her decision to break from the fast-paced corporate life in 1996 so that she could concentrate more fully on her family, and prepare for a new career as a business owner and financial life planner. During this period, Sheri pursued continuing education in financial planning, with a specialized interest in corporate compensation analysis and management. She also gained first-hand experience in considering family wealth from the vantage point of the at-home parent. In 2001, Sheri became a CERTIFIED FINANCIAL PLANNER™ practitioner and founded SAGE Advisory Group, which merged with Larry Annello’s BroadView Financial Planning in 2014 to form SAGEbroadview. Sheri holds a bachelor’s degree in finance from Virginia Tech, graduating Magna Cum Laude. She also is a member and proponent of the National Association of Personal Financial Advisors (NAPFA).
Question & Answer
What are your service offerings?
Comprehensive Financial Planni...
Socially Responsible Investing
Investment Planning
Life Transitions
Tax Planning
Small Business Planning
Estate Planning
Employee and Employer Plan Ben...
Retirement Planning
Do you have an area of expertise or specialization?
Business Owners
Corporate Executives
Entrepreneurs
Investment Advice with Ongoing...
Tax Planning
Women's Financial Planning Iss...
What is your minimum asset requirement?
1M
Are you a "fiduciary"?
No
Aliases
None
Other business activities
Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
SageBroadview Tax, LLC (created 10/2020); Indirect Owner through SageBroadview, Inc.; primarily provides tax preparation services to businesses and individuals; Not investment related; Little or no time is spent on this activity.
CRS (Client Relationship Summary)
The CRS(Customer Relationship Summary) document is not provided.
Certified licenses
Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
CFP®
Start date: 2001
Experience
Past
January 22, 2014 - December 31, 2023
SAGEBROADVIEW WEALTH MANAGEMENT, LLC
RIA
CRD#: 126472
MORRISTOWN, NJ
Past
June 26, 2002 - January 6, 2014
SAGE ADVISORY GROUP, LLC
RIA
CRD#: 121466
MORRISTOWN, NJ
Primary Firm SEC Registration
This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
SAGEBROADVIEW WEALTH MANAGEMENT, LLC
BROADVIEW FINANCIAL PLANNING, LLC | SAGEBROADVIEW WEALTH MANAGEMENT, LLC | SAGEBROADVIEW FINANCIAL PLANNING, LLC | DHAS FINANCIAL PLANNING, LLC
CRD#: 126472 / SEC#: 801-100506
RIA
Registered Investment Advisory firm - (7/16/2015 Approved)Connecticut
Registered Investment Advisory firm - (8/12/2015 Terminated)Massachusetts
Registered Investment Advisory firm - (7/17/2015 Terminated)New Hampshire
Registered Investment Advisory firm - (11/2/2015 Terminated)New Jersey
Registered Investment Advisory firm - (7/28/2015 Terminated)New York
Registered Investment Advisory firm - (7/17/2015 Terminated)State Registrations and Notice Filings
Listed states reflect where the advisor is authorized to serve clients under state regulations.
Visual representation of state registrations
This advisor is not registered in any state.
Current Firm
SAGEBROADVIEW WEALTH MANAGEMENT, LLC
BROADVIEW FINANCIAL PLANNING, LLC | SAGEBROADVIEW WEALTH MANAGEMENT, LLC | SAGEBROADVIEW FINANCIAL PLANNING, LLC | DHAS FINANCIAL PLANNING, LLC
CRD#: 126472 / SEC#: 801-100506
RIA
Registered Investment Advisory firm - (7/16/2015 Approved)Connecticut
Registered Investment Advisory firm - (8/12/2015 Terminated)Massachusetts
Registered Investment Advisory firm - (7/17/2015 Terminated)New Hampshire
Registered Investment Advisory firm - (11/2/2015 Terminated)New Jersey
Registered Investment Advisory firm - (7/28/2015 Terminated)New York
Registered Investment Advisory firm - (7/17/2015 Terminated)Upgrade to AdvisorCheck Premium
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Contact information
Main Address
10 Waterside Drive Suite 305, Farmington, CT 06032-2837
Mailing Address
Phone number
(860) 606-3580
Established
Firm type
Fiscal year end
# of Employees
7
SEC notice filing (7 States and Territories)
Regulatory assets under management
| Total Number of Accounts | 595 |
| AUM (Assets Under Management) | $ 350,339,835 |
Accountant surprise examination report
| Filing Date | Form ADV-E Cover | Form ADV-E Report |
|---|---|---|
| 09/16/2025 | ||
| 10/17/2024 | ||
| 09/18/2023 |
Red Flags
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