DM
Dena J. Mcsherry
PLANMEMBER SECURITIES
Riverside, CA
Some features on this profile are disabled
CRD#: 4025041
DM
Professional summary
Dena Jean Mcsherry, who also goes by Dena J Bradford, Dena Bradford, Dena J Mcsherry, is a registered financial advisor currently at PLANMEMBER SECURITIES CORPORATION located in Riverside, California.
Dena is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 2000. Dena has worked at 9 firms and has passed the Series 66, Series 52TO, SIE, Series 7, Series 4, Series 53 and Series 24 exams.
Question & Answer
Are you a "fiduciary"?
Yes
Aliases
Dena J Bradford | Dena Bradford | Dena J Mcsherry
Other business activities
Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
(1) DENA MCSHERRY (SELF EMPLOYED)-8456 Manuel Rd., Riverside, CA 92508; INVESTMENT RELATED; INSURANCE SALES & SVCS; BROKER; START DATE 4/12; 10 HRS/MNTH; 0 HRS/MNTH DURING TRADING. (2)Inland Wealth Management, Inc.; 8456 Manuel Rd., Riverside, CA 92508; start date 3/1/2020; President; Banking only entity to capture tax benefits; 4 hrs/mo 0 hrs/mo during trading; NIR
CRS (Client Relationship Summary) - RIA
Click below to view Dena Jean Mcsherry's CRS (Customer Relationship Summary).
CRS (Client Relationship Summary) - BD
Click below to view Dena Jean Mcsherry's CRS (Customer Relationship Summary).
Certified licenses
Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
NoneExperience
Current
April 3, 2014 - Present
PLANMEMBER SECURITIES CORPORATION
RIA
BD
CRD#: 11869
Riverside, CA
Current
April 2, 2014 - Present
PLANMEMBER SECURITIES CORPORATION
RIA
BD
CRD#: 11869
Riverside, CA
Past
April 9, 2013 - December 5, 2013
RAYMOND JAMES FINANCIAL SERVICES ADVISORS, INC
RIA
CRD#: 149018
RIVERSIDE, CA
Past
April 5, 2013 - December 5, 2013
RAYMOND JAMES FINANCIAL SERVICES, INC.
BD
CRD#: 6694
RIVERSIDE, CA
Past
April 18, 2012 - March 28, 2013
VERITRUST FINANCIAL, LLC
BD
CRD#: 106594
REDLANDS, CA
Past
April 3, 2012 - March 28, 2013
VERITRUST FINANCIAL, LLC
RIA
CRD#: 106594
REDLANDS, CA
Past
June 14, 2010 - November 16, 2010
MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED
RIA
CRD#: 7691
INDIAN WELLS, CA
Past
June 14, 2010 - November 16, 2010
MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED
BD
CRD#: 7691
INDIAN WELLS, CA
Past
May 29, 2007 - May 13, 2010
CITIGROUP GLOBAL MARKETS INC.
RIA
CRD#: 7059
RIVERSIDE, CA
Past
May 29, 2007 - May 13, 2010
CITIGROUP GLOBAL MARKETS INC.
BD
CRD#: 7059
RIVERSIDE, CA
Past
January 12, 2007 - May 29, 2007
CITICORP INVESTMENT SERVICES
RIA
CRD#: 23988
RIVERSIDE, CA
Past
January 12, 2007 - May 29, 2007
CITICORP INVESTMENT SERVICES
BD
CRD#: 23988
RIVERSIDE, CA
Past
April 24, 2001 - January 17, 2007
BANC OF AMERICA INVESTMENT SERVICES, INC.
RIA
CRD#: 16361
RIVERSIDE, CA
Past
December 18, 2000 - January 17, 2007
BANC OF AMERICA INVESTMENT SERVICES, INC.
BD
CRD#: 16361
RIVERSIDE, CA
Past
January 2, 2000 - October 26, 2000
WADDELL & REED
BD
CRD#: 866
OVERLAND PARK, KS
Primary Firm SEC Registration
This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
PS
PLANMEMBER SECURITIES CORPORATION
INVESTORS RETIREMENT & MANAGEMENT CORPORATION | PLANMEMBER SECURITIES CORPORATION | IRM DISTRIBUTORS, INC.
CRD#: 11869 / SEC#: 801-39177, 8-25065
RIA
Registered Investment Advisory firm - SEC (6/27/1991 Approved)BD
Broker-Dealer Firm Regulated by FINRA (Los Angeles district office)
State Registrations and Notice Filings
Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.Visual representation of state registrations
RR
Alabama(6/4/2024)
RR
Arizona(4/4/2019)
RR
California(4/3/2014)
IAR
California(4/3/2014)
RR
Colorado(12/6/2022)
RR
Florida(1/25/2018)
RR
Hawaii(3/29/2019)
RR
Idaho(6/4/2020)
RR
Kansas(12/7/2022)
RR
Kentucky(3/16/2021)
RR
Missouri(3/16/2021)
RR
Nevada(4/3/2019)
RR
New Mexico(5/29/2019)
RR
New York(11/8/2023)
RR
North Carolina(3/26/2019)
RR
Ohio(1/8/2025)
RR
Oklahoma(6/28/2023)
RR
Oregon(4/1/2019)
RR
Tennessee(1/26/2021)
RR
Texas(3/25/2019)
IAR
Texas(3/16/2021)
RR
Utah(3/16/2021)
RR
Virginia(1/2/2024)
RR
Washington(3/15/2021)
RR
Wisconsin(1/25/2018)
Exams
State Security Law Exam
General Industry/Product Exam
RR
Series 52TO
Date: 9/25/2025
Municipal Securities Representative ExaminationGeneral Industry/Product Exam
General Industry/Product Exam
Principal/Supervisory Exam
Principal/Supervisory Exam
Principal/Supervisory Exam
SRO Registrations
RR
FINRA
Current Firm
PS
PLANMEMBER SECURITIES CORPORATION
INVESTORS RETIREMENT & MANAGEMENT CORPORATION | PLANMEMBER SECURITIES CORPORATION | IRM DISTRIBUTORS, INC.
CRD#: 11869 / SEC#: 801-39177, 8-25065
RIA
Registered Investment Advisory firm - SEC (6/27/1991 Approved)BD
Broker-Dealer Firm Regulated by FINRA (Los Angeles district office)
Upgrade to AdvisorCheck Premium
Get A Biweekly Pulse, AutomaticallyReceive biweekly alerts automatically. Stay informed and proactive.
Catch Firm-Level Red Flags SoonerCatch leadership changes and disclosures early, before issues escalate.
See Trends. Not Just SnapshotsMonitor firm stability metrics like AUM and advisor ratios over time.
Contact information
Main Address
6187 Carpinteria Avenue, Carpinteria, CA 93013
Mailing Address
6187 Carpinteria Avenue, Carpinteria, CA 93013-2060
Phone number
(805) 684-1199
Established
California since 03/12/1982
Firm type
Corporation
Fiscal year end
December
Firm Size
Large
# of Employees
432
SEC notice filing (52 States and Territories)
FINRA licenses (51 States and Territories)
Documents
Part 2 Brochures
Direct owners and executive officers
| Name | Position | CRD# |
|---|---|---|
| PLANMEMBER FINANCIAL CORPORATION | OWNER | |
| BOWMAN, BYRON FRANCIS | CHIEF LEGAL OFFICER & SECRETARY | 2673117 |
| HALEY, SEAN PATRICK | CHIEF COMPLIANCE OFFICER | 2837579 |
| HANSON, STEVEN R | CHIEF FINANCIAL OFFICER / FINOPS | 4854600 |
| JANEWAY, TERRALL JOSEPH | EVP/CHIEF OPERATING OFFICER | 2947154 |
| ZIEHL, JON MICHAEL | PRESIDENT | 707642 |
Regulatory assets under management
| Total Number of Accounts | 68,978 |
| AUM (Assets Under Management) | $ 9,035,509,268 |
Disclosures
| Regulatory Event | 5 |
Accountant surprise examination report
| Filing Date | Form ADV-E Cover | Form ADV-E Report |
|---|---|---|
| 12/21/2022 | ||
| 12/21/2022 |
Red Flags
Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.
Check for any disclosures as part of your thorough research when choosing an advisor.
