Joel L. Lund

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CRD#: 3037045

Professional summary

Being a previously registered professional could mean that this person is no longer operating under the supervision of the SEC or FINRA.

That means that the Securities and Exchange Commission may not be able to oversee the services that this specific professional is providing.

Joel L Lund, who also goes by Joel Luther Lund, Joel Lund, was a registered financial professional .

Joel is a previously registered financial professional and started their career in finance in 1998. Joel had worked at 6 firms and has passed the Series 66, SIE, Series 7 and Series 24 exams.

Question & Answer

Are you a "fiduciary"?

Aliases

Joel Luther Lund | Joel Lund

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

PREPARE FOR RAIN LLC INVESTMENT RELATED: No ADDRESS: 1698 S Loggers Pond Pl, 13, Boise ID 83706, United States NATURE: Owner/Partner/of LLC/S-Corp/REIT START DATE: 02/02/2012 POSITION: Founder and Co-Owner NUMBER OF HOURS: 15 SECURITIES TRADING HOURS: 1 DESCRIPTION: Coaching and consulting with business owners and entrepreneurs (optimizing operations, team building, realigning habits to meet objectives, playing to strengths, etc.). Life and business coach. Includes Accelerator Launch Pad, Purpose Driven Academy, and Prepare for Rain Media. Brandon King INVESTMENT RELATED: No ADDRESS: 1698 S Loggers Pond Pl, 13, Boise ID 83706, United States NATURE: Author Royalties POSITION: Author NUMBER OF HOURS: 5 SECURITIES TRADING HOURS: 2 START DATE: 12/10/2011 DESCRIPTION: I write fiction and non-fiction books. Fiction focused on adventure fantasy, published under my pen name, Brandon King. Non-fiction is focused on personal growth, published under my name, Joel Lund. STRONG HOLD FINANCIAL INVESTMENT RELATED: Yes ADDRESS: 1698 S Loggers Pond Pl, 13, Boise ID 83706, United States NATURE: Investment Advisory POSITION: Advisor, Insurance Agent START DATE: 01/2025 DESCRIPTION: Advisory and Insurance Services

Blog Corner

CRS (Client Relationship Summary)

The CRS(Customer Relationship Summary) document is not provided.

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

None

Experience

Past

January 3, 2025 - July 23, 2025

GRADIENT ADVISORS, LLC

RIA

CRD#: 152665

Boise, ID

Past

July 1, 2022 - January 4, 2023

PRINCIPAL SECURITIES, INC.

RIA

CRD#: 1137

Boise, ID

Past

June 28, 2022 - January 4, 2023

PRINCIPAL SECURITIES, INC.

CRD#: 1137

Boise, ID

Past

January 21, 2020 - July 2, 2020

ALLSTATE FINANCIAL ADVISORS, LLC

RIA

CRD#: 109524

Meridian, ID

Past

January 6, 2020 - July 2, 2020

ALLSTATE FINANCIAL SERVICES, LLC

CRD#: 18272

Meridian, ID

Past

September 16, 2014 - November 4, 2016

AMERIPRISE FINANCIAL SERVICES, LLC

CRD#: 6363

MINNEAPOLIS, MN

Past

September 3, 2014 - November 4, 2016

AMERIPRISE FINANCIAL SERVICES, LLC

RIA

CRD#: 6363

BOISE, ID

Past

July 30, 1998 - September 6, 2012

WADDELL & REED

RIA

CRD#: 866

BOISE, ID

Past

July 10, 1998 - September 6, 2012

WADDELL & REED

CRD#: 866

BOISE, ID

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".

GRADIENT ADVISORS, LLC

CRD#: 152665 / SEC#: 801-71000

RIA

Registered Investment Advisory firm - (2/10/2010 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

Visual representation of state registrations

This advisor is not registered in any state.

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

State Security Law Exam

IAR

Series 66

Date: 4/30/1998

Uniform Combined State Law Examination

General Industry/Product Exam

SIE

Date: 11/4/2016

Securities Industry Essentials Examination

General Industry/Product Exam

Series 7

Date: 6/25/1998

General Securities Representative Examination

Principal/Supervisory Exam

Series 24

Date: 2/13/2004

General Securities Principal Examination

Current Firm

GRADIENT ADVISORS, LLC

CRD#: 152665 / SEC#: 801-71000

RIA

Registered Investment Advisory firm - (2/10/2010 Approved)

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Contact information

Main Address

4105 Lexington Avenue N. Suite 225, Arden Hills, MN 55126

Mailing Address

Phone number

(877) 885-0508

Established

Firm type

Fiscal year end

# of Employees

169

SEC notice filing (51 States and Territories)

Documents

Customer Relationship Summary (CRS / SEC)

Latest Form ADV

Part 2 Brochures

ADV PART 2A AND 2B 10-2025 (10/21/2025)

Regulatory assets under management

Total Number of Accounts	3,222
AUM (Assets Under Management)	$ 218,611,410

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

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Firm Stability Insights

Joel L. Lund

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary)

Certified licenses

Experience

PRINCIPAL SECURITIES, INC.

PRINCIPAL SECURITIES, INC.

ALLSTATE FINANCIAL ADVISORS, LLC

ALLSTATE FINANCIAL SERVICES, LLC

AMERIPRISE FINANCIAL SERVICES, LLC

AMERIPRISE FINANCIAL SERVICES, LLC

WADDELL & REED

WADDELL & REED

Primary Firm SEC Registration

GRADIENT ADVISORS, LLC

State Registrations and Notice Filings

Exams

Series 66

Date: 4/30/1998

SIE

Date: 11/4/2016

Series 7

Date: 6/25/1998

Series 24

Date: 2/13/2004

Current Firm

GRADIENT ADVISORS, LLC

Contact information

SEC notice filing (51 States and Territories)

Documents

Part 2 Brochures

Regulatory assets under management

Red Flags

Company Information

GRADIENT ADVISORS, LLC

TRUST BUT VERIFY

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