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Lynne R. Goldsmith

GOOGINS ADVISORS,
Middleton, WI 53562
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CRD#: 2969176
LG

Professional summary


Lynne Ripple Goldsmith, CFP®, who also goes by Lynne Ripple Peterson, is a registered financial advisor currently at GOOGINS ADVISORS, INC located in Middleton, Wisconsin.

Lynne is registered as an IAR (Investment Advisor Representative) and started their career in finance in 1998. Lynne has worked at 7 firms and has passed the Series 65, Series 63, SIE, Series 31 and Series 7 exams.

top-8-questions

Question & Answer


Are you a "fiduciary"?
Yes

Aliases


Lynne Ripple Peterson

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
OAA#: 2393 | ORG NAME:EBAY SELLER | ORG ADDR:SUN PRAIRIE,WI, US | NATURE OF BUS:SELLING GARAGE SALE ITEMS, BOOKS | INVST REL:N | TITLE:ONLINE SALES | DUTIES:ONLINE GARAGE SALES. | START DT:01/09/2009 | TOTAL HRS P/M:8 | SEC TRDNG HRS P/M:0 ORG NAME: RIPPLE HOUSE LLC | INVST REL: N | ORG ADDR: ITHACA, NY, US | NATURE OF BUS: HOME RENTAL | POSITION: MGR | START DT: 02/2022 | HRS/MONTH: 32 | SEC TRDNG HRS/MONTH: 0 | DUTIES: RENTAL, PROFITABILTY, AND MAINTENENCE OF PROPERTY ORG NAME: AVALON CREEK FARM LLC | INVST REL: N | ORG ADDR: SUN PRAIRIE, WI, US | NATURE OF BUS: AGRICULTURE/FARM \ POSITION: OWNER, MGR | START DT: 01/2017 |HRS/MONTH: 8 | SEC TRDNG HRS/MONTH: 0 | DUTIES: PROFITABILITY AND MGMT OF PROPERTY, PRIMARILY THRU LEASES

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Lynne Ripple Goldsmith's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
CFP®

Experience


Current

March 3, 2022 - Present

GOOGINS ADVISORS, INC

Office #1: 6417 University Avenue, Middleton, WI 53562
RIA
CRD#: 13985
Middleton, WI
Past

October 26, 2006 - April 20, 2016

STRATEGIC ADVISERS LLC

RIA
CRD#: 104555
MIDDLETON, WI
Past

July 8, 2005 - April 13, 2016

FIDELITY BROKERAGE SERVICES LLC

BD
CRD#: 7784
MIDDLETON, WI
Past

September 27, 2004 - June 24, 2005

CITISTREET FINANCIAL SERVICES LLC

RIA
CRD#: 107311
IRVING, TX
Past

September 8, 2004 - June 24, 2005

CITISTREET EQUITIES LLC

BD
CRD#: 7447
SOMERSET, NJ
Past

December 8, 2003 - September 21, 2004

LEO BROKERAGE, LLC

BD
CRD#: 109121
HURST, TX
Past

January 1, 1998 - November 21, 2001

CITIGROUP GLOBAL MARKETS INC.

BD
CRD#: 7059
NEW YORK, NY

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
GA
GOOGINS ADVISORS, INC
GOOGINS & ANTON, INC. | GOOGINS ADVISORS, INC. | GOOGINS ADVISORS, INC | GOOGINS & CO., INC. | GOOGINS & BEST, INC. | GOOGINS & BAST, INC.

CRD#: 13985 / SEC#: 801-68432, 8-30116

RIA
Registered Investment Advisory firm - SEC (11/6/2007 Approved)
Texas
Registered Investment Advisory firm - SEC (11/20/2007 Terminated)
Wisconsin
Registered Investment Advisory firm - SEC (11/20/2007 Terminated)
BD
Terminated by SEC on 08/25/2022

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

Highlighted states indicate IAR registrations

IAR
Wisconsin
(3/3/2022)

Exams


State Security Law Exam
IAR
Series 65
Date: 1/16/1998
Uniform Investment Adviser Law Examination
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
RR
Series 31
Date: 2/6/1998
Futures Managed Funds Examination
General Industry/Product Exam

Current Firm


GA
GOOGINS ADVISORS, INC
GOOGINS & ANTON, INC. | GOOGINS ADVISORS, INC. | GOOGINS ADVISORS, INC | GOOGINS & CO., INC. | GOOGINS & BEST, INC. | GOOGINS & BAST, INC.

CRD#: 13985 / SEC#: 801-68432, 8-30116

RIA
Registered Investment Advisory firm - SEC (11/6/2007 Approved)
Texas
Registered Investment Advisory firm - SEC (11/20/2007 Terminated)
Wisconsin
Registered Investment Advisory firm - SEC (11/20/2007 Terminated)
BD
Terminated by SEC on 08/25/2022
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Contact information


Main Address
6417 University Avenue, Middleton, WI 53562
Mailing Address
Phone number
(608) 514-1044
Established
Wisconsin since 07/01/1983
Firm type
Corporation
Fiscal year end
June
Firm Size
Small
# of Employees
8

SEC notice filing (15 States and Territories)


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FINRA licenses (1 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

FORM ADV PART 2AB GOOGINS ADVISORS, INC. (9/29/2025)

Direct owners and executive officers


NamePositionCRD#
GOOGINS, LOUISE PAULSONPRESIDENT, TREASURER, CCO, FINANCIAL OPERATIONS MANAGER, CHIEF COMPLIANCE OFFICER857700

Regulatory assets under management


Total Number of Accounts1,687
AUM (Assets Under Management)$ 501,043,111

Disclosures


Regulatory Event2

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


GOOGINS ADVISORS, INC

CRD#: 13985Middleton, WI 53562

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