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Don Joseph Deseranno

CRD# 2914873·Registered 1997 - 2024
Previously Registered: Being a previously registered professional could mean that Don is no longer operating under the supervision of the SEC or FINRA. That means that the Securities and Exchange Commission may not be able to oversee the services that this specific professional is providing.

Professional Summary

Don Joseph Deseranno was a registered financial advisor. Don was a previously registered financial professional and started their career in finance 1997 - 2024. Don had worked at 2 firms and has passed the Series 65, Series 63, Series 31 and Series 7 exams.

At a Glance

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Fiduciary Standard

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Fee Structure

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Account Minimum

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Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

There are no additional aliases reported.

Blog Corner

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Videos & Posts

This advisor has not added any videos or posts yet.

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Contact Information

No current employment

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

29 years in the financial services industry

Current & Past Employments

DWP·CRD# 121841
RIA
Grosse Pointe Farms, MI
October 27, 2010 - February 23, 2024
MORGAN STANLEY DW INC.·CRD# 7556
BD
Purchase, NY
August 20, 1997 - October 30, 1998

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Current Firm

DW
DWP

DESERANNO CORP. | DWP | DESERANNO WEALTH PLANNING | DESERANNO WEALTH MANAGEMENT | DESERANNO CORPORATION

CRD#: 121841 / SEC#: 801-63581
RIA
Registered Investment Advisory firm - SEC (10/29/2004 Approved)
Michigan
Registered Investment Advisory firm - Michigan (12/15/2004 Terminated)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

Contact Information

Main Address

90 Kercheval Avenue, Grosse Pointe Farms, MI 48236

Phone Number

(313) 885-0114

# of Employees

6

SEC notice filing (3 States and Territories)

Registered to provide investment advisory services in 3 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Latest Form ADV

Part 2 Brochures

DESERANNO WEALTH PLANNING DISCLOSURE BROCHURE (2/20/2026)

Regulatory Assets Under Management

Total Number of Accounts

333

AUM (Assets Under Management)

$207,987,834

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Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

THE COLD HEADING COMPANY, NON-INVESTMENT RELATED, 21777 HOOVER RD., WARREN, MI 48089, FASTENERS MANUFACTURING, BOARD MEMBER, START DATE OF JANUARY, 2004, FOUR HOUR PER YEAR DEVOTED DURING BUSINESS HOURS, DUTIES INCLUDE ATTENDING THE ANNUAL BOARD MEETING.

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
DW
DWP

DESERANNO CORP. | DWP | DESERANNO WEALTH PLANNING | DESERANNO WEALTH MANAGEMENT | DESERANNO CORPORATION

CRD#: 121841 / SEC#: 801-63581
RIA
Registered Investment Advisory firm - SEC (10/29/2004 Approved)
Michigan
Registered Investment Advisory firm - Michigan (12/15/2004 Terminated)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
This advisor is not registered in any state.

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 65 — Uniform Investment Adviser Law Examination

Passed Oct 2010About the Series 65 exam

Series 63 — Uniform Securities Agent State Law Examination

Passed Aug 1997About the Series 63 exam

Series 31 — Futures Managed Funds Examination

Passed Sep 1997About the Series 31 exam

Series 7 — General Securities Representative Examination

Passed Aug 1997About the Series 7 exam

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CRS (Client Relationship Summary)

The CRS(Customer Relationship Summary) document is not provided.

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