Brad W. Michels

CX INSTITUTIONAL

Louisville, KY 40207

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CRD#: 2797528

Professional summary

Brad William Michels, CFP® is a registered financial advisor currently at CX INSTITUTIONAL, LLC located in Louisville, Kentucky.

Brad is registered as an IAR (Investment Advisor Representative) and started their career in finance in 1996. Brad has worked at 9 firms and has passed the Series 63, Series 7, Series 6 and Series 26 exams.

Question & Answer

Are you a "fiduciary"?

Yes

Aliases

None

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

SINCE MAY 2013, MR. MICHELS HAS BEEN DUALLY REGISTERED TO SERVE AS A REGISTERED INVESTMENT ADVISOR REPRESENTATIVE TO FINANCIAL ARCHITECTS INC AS WELL AS WEALTHCARE CAPITAL MANAGEMENT (WCM). MR. MICHELS PROVIDES THE SAME SERVICES TO HIS CLIENTS WITH WCM, AS A WEALTHCARE ADVISOR, AS HE DOES WITH FINANCIAL ARCHITECTS, INC. WCM IS LOCATED AT 3426 POALI PIKE, FLOYDS KNOBS, IN 47119. MR. MICHELS SPLITS HIS WORK WEEK BETWEEN THE TWO OFFICES AS NEEDED BASED ON THE NEED OF THE BUSINESS AND/OR CLIENTS.

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Brad William Michels's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

CFP^®

Certified Financial Planner

Start date: 2006

Experience

Current

October 18, 2022 - Present

CX INSTITUTIONAL, LLC

Office #1: 4350 Brownsboro Road, Suite 110, Louisville, KY 40207

RIA

CRD#: 292627

Louisville, KY

Past

May 1, 2013 - October 18, 2022

FINANCIAL ARCHITECTS, INC

RIA

CRD#: 145549

LOUISVILLE, KY

Past

June 8, 2012 - August 2, 2022

WEALTHCARE CAPITAL MANAGEMENT LLC

RIA

CRD#: 111119

FLOYDS KNOBS, IN

Past

October 26, 2010 - May 18, 2012

MIDAMERICA FINANCIAL SERVICES, INC.

CRD#: 47351

JOPLIN, MO

Past

February 4, 2010 - June 12, 2012

CONCENTRIC FIDUCIARY ADVISORS

RIA

CRD#: 152944

FLOYDS KNOBS, IN

Past

March 5, 2009 - October 27, 2009

TRANSAMERICA FINANCIAL ADVISORS, LLC

RIA

CRD#: 16164

FLOYDS KNOBS, IN

Past

March 5, 2009 - October 27, 2009

TRANSAMERICA FINANCIAL ADVISORS, LLC

CRD#: 16164

FLOYDS KNOBS, IN

Past

July 14, 2006 - February 3, 2009

TRANSAMERICA CAPITAL, LLC

CRD#: 8217

DENVER, CO

Past

June 28, 2006 - July 14, 2006

TRANSAMERICA CAPITAL, LLC

CRD#: 8217

DENVER, CO

Past

March 31, 2004 - March 11, 2009

TRANSAMERICA INVESTMENT MANAGEMENT, LLC

RIA

CRD#: 108488

DAYTON , OH

Past

May 17, 1999 - July 6, 2006

TRANSAMERICA FINANCIAL ADVISORS, LLC

CRD#: 16164

DAYTON, OH

Past

November 29, 1996 - May 20, 1999

AFSG SECURITIES CORPORATION

CRD#: 18374

CEDAR RAPIDS, IA

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".

CX INSTITUTIONAL, LLC

CREDENT WEALTH MANAGEMENT | CX WEALTH DIRECT | CX INSTITUTIONAL, LLC

CRD#: 292627 / SEC#: 801-112742

RIA

Registered Investment Advisory firm - (3/1/2018 Approved)

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR

means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

Highlighted states indicate IAR registrations

IAR

Kentucky
(10/18/2022)

IAR

Texas
(6/27/2024)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.

Exams

State Security Law Exam

Series 63

Date: 8/12/1999

Uniform Securities Agent State Law Examination

General Industry/Product Exam

Series 7

Date: 12/3/2002

General Securities Representative Examination

General Industry/Product Exam

Series 6

Date: 11/27/1996

Investment Company Products/Variable Contracts Representative Examination

Principal/Supervisory Exam

Series 26

Date: 2/22/2002

Investment Company Products/Variable Contracts Principal Examination

Current Firm

CX INSTITUTIONAL, LLC

CREDENT WEALTH MANAGEMENT | CX WEALTH DIRECT | CX INSTITUTIONAL, LLC

CRD#: 292627 / SEC#: 801-112742

RIA

Registered Investment Advisory firm - (3/1/2018 Approved)

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Contact information

Main Address

200 East 7th Street, Auburn, IN 46706

Mailing Address

Phone number

(260) 927-1830

Established

Firm type

Fiscal year end

# of Employees

106

SEC notice filing (42 States and Territories)

Documents

Customer Relationship Summary (CRS / SEC)

Latest Form ADV

Part 2 Brochures

WRAP FEE BROCHURE (10/14/2025)

ADV PART 2A (10/14/2025)

Regulatory assets under management

Total Number of Accounts	14,284
AUM (Assets Under Management)	$ 4,121,239,331

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

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Advisor Monitoring

Firm Stability Insights

Brad W. Michels

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view Brad William Michels's CRS (Customer Relationship Summary).

Certified licenses

Experience

FINANCIAL ARCHITECTS, INC

WEALTHCARE CAPITAL MANAGEMENT LLC

MIDAMERICA FINANCIAL SERVICES, INC.

CONCENTRIC FIDUCIARY ADVISORS

TRANSAMERICA FINANCIAL ADVISORS, LLC

TRANSAMERICA FINANCIAL ADVISORS, LLC

TRANSAMERICA CAPITAL, LLC

TRANSAMERICA CAPITAL, LLC

TRANSAMERICA INVESTMENT MANAGEMENT, LLC

TRANSAMERICA FINANCIAL ADVISORS, LLC

AFSG SECURITIES CORPORATION

Primary Firm SEC Registration

CX INSTITUTIONAL, LLC

State Registrations and Notice Filings

Exams

Series 63

Date: 8/12/1999

Series 7

Date: 12/3/2002

Series 6

Date: 11/27/1996

Series 26

Date: 2/22/2002

Current Firm

CX INSTITUTIONAL, LLC

Contact information

SEC notice filing (42 States and Territories)

Documents

Part 2 Brochures

Regulatory assets under management

Red Flags

Company Information

CX INSTITUTIONAL, LLC

TRUST BUT VERIFY

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